• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipGen Z

Gen Z men and women take home very different salaries and the gender pay gap is a problem from the start 

By
Sara BraunSara Braun
Sara BraunSara Braun
Leadership Fellow
By
Sara BraunSara Braun
Sara BraunSara Braun
Leadership Fellow
April 30, 2025 at 3:11 PM UTC
Women in entry-level roles earn 93% as much as their male counterparts, according to a recent study. Getty Images / Yourstockbank

The gender pay gap has been bedeviling the workplace for eons, and new research shows that the difference between men and women’s paychecks start as soon as they enter the job market. 

Recommended Video


Women in entry-level roles earn 93% as much as their male counterparts, according to a recent study from ZipRecruiter, which surveyed around 3,000 young people in the U.S. Post-graduate women reported earning an annual salary of $67,500, while men earned $72,700. 

That disparity is only set to grow as women advance in their career. In 2024, women at all levels earned an average of 85% of what men earned, according to a Pew Research Center analysis. And while the gender pay gap in the U.S. has narrowed over the past two decades, there is still a long way to go until parity—134 years to be exact, according to recent data from JPMorgan. 

The report also revealed differences in career expectations and outcomes that may be contributing to pay inequity. Prior to college graduation, both men and women anticipated lowering their standard of living due to inflation. However, women were more inclined to actually lower their standard of living post-graduation, while men were more likely to demand a higher salary to offset a higher cost of living, according to the report. 

The numbers may seem discouraging, but young graduates should concentrate on doing their due diligence, and asking for more, Sam DeMase, a career expert at ZipRecruiter, tells Fortune. 

“If you are navigating the job market as a recent grad or entry-level worker, it’s important to research salary benchmarks thoroughly, negotiate confidently, and to remember that one’s potential is not limited by statistics,” she says. 

And while it’s not the responsibility of first-time job seekers to single handedly close the pay gap, there are tangible steps that they can take to ensure their compensation is fair. The most important, according to DeMase, is salary negotiation. 

“Employers expect you to negotiate, even in uncertain economic conditions,” she says.

Fortune Global Forum returns Oct. 26–27, 2025 in Riyadh. CEOs and global leaders will gather for a dynamic, invitation-only event shaping the future of business. Apply for an invitation.

About the Author

By Sara BraunLeadership Fellow
LinkedIn iconTwitter icon

Sara Braun is the leadership fellow at Fortune.

See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • Ceo Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.