• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Big TechSocial Media

A court just ruled that tech addiction is real—and dangerous. It could be Meta and YouTube’s Big Tobacco moment

Kristin Stoller
By
Kristin Stoller
Kristin Stoller
Editorial Director, Fortune Live Media
Down Arrow Button Icon
Kristin Stoller
By
Kristin Stoller
Kristin Stoller
Editorial Director, Fortune Live Media
Down Arrow Button Icon
March 25, 2026, 3:46 PM ET
Attorney Mark Lanier, who is representing the plaintiff, KGM, in her case against Meta and Google.
Attorney Mark Lanier, who is representing the plaintiff, KGM, in her case against Meta and Google. Mario Tama/Getty Images

A Los Angeles jury has sided with a young woman known as Kaley or KGM in a landmark case, ruling that the “addictive design” of Instagram, Facebook, and YouTube helped fuel her serious mental health problems. The closely watched bellwether case against the platforms’ parents, Alphabet’s ‌Google and Meta, could set a precedent in thousands of similar lawsuits and force Silicon Valley to rethink the features that keep users endlessly scrolling.

Recommended Video

After more than 40 hours of deliberation across nine days—including testimony from KGM as well as from Meta CEO Mark Zuckerberg and other tech leaders—California jurors decided Meta and YouTube were negligent in the design or operation of their platforms, and awarded the plaintiff, a 20-year-old woman who says her social media addiction exacerbated her mental health struggles, $3 million in damages.

The multimillion-dollar verdict will grow, as the jury will decide whether the companies acted with malice or fraud. They will hear new evidence shortly and head back into the deliberation room to decide on punitive damages. Meta and Google-owned YouTube were the two remaining defendants in the case after TikTok and Snap each settled before the trial began.

“We respectfully disagree with the verdict and are evaluating our legal options,” a Meta spokesperson said when reached for comment Wednesday. 

A spokesperson for YouTube parent company Google said the company also disagrees with the verdict and plans to appeal. “This case misunderstands YouTube, which is a responsibly built streaming platform, not a social media site,” the spokesperson said.

The decision also puts legal weight behind a term Big Tech has spent years trying to dismiss: tech addiction. As I reported in Fortune this week, and for the upcoming issue of Fortune Magazine, the intense debate about how harmfully addictive modern tech can be has escalated lately thanks to a slew of landmark legal cases against Meta, YouTube, TikTok, and Snap. 

At a dedicated tech addiction rehab center outside of Seattle—one of very few such clinics in the U.S. or anywhere in the world—I met client Sarah Hill. The 21-year-old’s parents had flown her from Alabama to reSTART, a residential treatment program for digital overuse that treats compulsive tech use as a danger on par with alcohol or drugs. At the program, which costs around $1,000 a day, clients must abstain from smartphones, gaming, social media, and other technologies—often for months, and undergo intensive therapy sessions.

Hill told me that the situation got to a crisis point when she had spent so many nights holed up in her room talking to an AI chatbot on her phone that she fell behind in her college classes, lied to her parents, and ultimately failed out. “The last thing I saw was my mom resting her elbows on the counter and just crying,” she recalls. “That was the worst thing I ever saw.” On her first tech-free day at reSTART, Hill told me, she lay down on her bed and cried.

Hill is far from alone. reSTART cofounder Cosette Rae says she has treated around a thousand clients since opening the center nearly two decades ago, and spoken with many thousands more. She and cofounder Hilarie Cash launched reSTART in 2009 because they realized that there was nowhere else for those struggling with problematic tech use to go.

Rae’s patients aren’t simply dealing with bad habits, she says. They’re struggling with the fact that you can’t quit tech the way you might quit a substance. “When it comes to technology, it’s everywhere,” she says. “So you’re constantly being in front of it and having to say no.”

Scientists like Stanford psychiatrist Anna Lembke, who testified on behalf of the plaintiff in the Meta and YouTube case, say that’s not just anecdotal. Compulsive scrolling and gaming tap the same reward circuitry as drugs, with quick dopamine hits training users to seek the next small “win.” Over time, repeated bursts of stimulation can desensitize those pathways and weaken the prefrontal cortex, which governs planning and self-control, making it harder to cut back even as school, work, or relationships suffer. Brain imaging studies of people with internet gaming or social media disorders show changes similar to those seen in gambling addiction.

Meta and YouTube have long argued that there’s no clear scientific proof their products cause that harm. Tech addiction isn’t recognized as a formal diagnosis in the Diagnostic and Statistical Manual of Mental Disorders; only “internet gaming disorder” appears as a condition warranting more study. Some researchers worry that calling heavy use “addiction” can make people feel more helpless, not less.

But critics have long said that these products are designed to foster addiction. “These companies are in the business of attention,” the former tech investor and author of Zucked: Waking Up to the Facebook Catastrophe, Roger McNamee, told me, weeks before today’s verdict. “Once they had attention, they were in the business of controlling the choices available to people in order to influence their behavior in ways that were profitable for the platform. That culture and that business model were guaranteed to produce lots of harm.”

Indeed, some watching the Los Angeles and other lawsuits move forward have anticipated a “Big Tobacco moment”—a reference to the 1990s lawsuits against tobacco companies that proved they were aware of the addictive nature of nicotine and the health dangers of smoking, and led to massive damages paid.

NYU professor and podcaster Scott Galloway, also speaking before the verdict, was even more blunt about what the attention race has meant for young people. “I don’t think [Big Tech] set out in their business plans to depress global youth,” he says. “I think their algorithms discovered that rage, self-esteem, and funny cat videos just keep people online.”

For Hill, the stakes are personal, not theoretical. She has now transitioned to an apartment owned by reSTART and carries a basic “dumb” phone with no apps or games. She still catches herself slipping into old patterns—like mindlessly scrolling through new screen backgrounds—but says something fundamental has shifted. 

“After making so many mistakes, I’m finally putting a foot down and saying, ‘I want to get out of this endless cycle,’” she says. “I need to do something to better myself and my life.”

This article used reporting from the Associated Press.

In 2001, Fortune first convened “The Smartest People We Know,” bringing together CEOs and founders, builders and investors, thinkers and doers. Since then, Fortune Brainstorm Tech has been the place where bold ideas collide. From June 8–10, we will return to Aspen—where it all began—to mark 25 years of Brainstorm. Register now.
About the Author
Kristin Stoller
By Kristin StollerEditorial Director, Fortune Live Media
Instagram iconLinkedIn iconTwitter icon

Kristin Stoller is an editorial director at Fortune focused on expanding Fortune's C-suite communities.

See full bioRight Arrow Button Icon

Latest in Big Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Big Tech

Blazing hot IPOs, an AI agent craze, and a new word for ‘token’: Here’s what’s happening in the world of Chinese AI
AsiaChina
Blazing hot IPOs, an AI agent craze, and a new word for ‘token’: Here’s what’s happening in the world of Chinese AI
By Nicholas GordonApril 12, 2026
2 days ago
hunt
CommentaryMedia
OpenAI’s TBPN deal shows how talent, media, and influence are collapsing into one
By Jonathan HuntApril 11, 2026
3 days ago
Amazon is still paying Jeff Bezos an $80,000 yearly salary—but $1.6 million for travel and security
Big TechCEO salaries and executive compensation
Amazon is still paying Jeff Bezos an $80,000 yearly salary—but $1.6 million for travel and security
By Marco Quiroz-GutierrezApril 10, 2026
4 days ago
A hacker in a dark hoodie and wearing a creepy white mask sits at a keyboard in front of multiple computer monitors in a dark, blue-shaded room.
CybersecurityAnthropic
Anthropic is limiting access to its latest AI model, Mythos. The real risks may already be out there
By Beatrice NolanApril 10, 2026
4 days ago
Meta chief AI officer Alexandr Wang
AIMeta
Meta unveils Muse Spark, its first AI model since hiring Alexandr Wang and a bellwether for CEO Mark Zuckerberg’s multibillion-dollar AI push
By Jeremy KahnApril 8, 2026
6 days ago
A year in the life at HP: What matters to its Northern European chief in April 2026? 
EuropeHP
A year in the life at HP: What matters to its Northern European chief in April 2026? 
By Francesca CassidyApril 8, 2026
6 days ago

Most Popular

Billionaire philanthropist MacKenzie Scott has donated again—a week after gifting millions to a college, she's just given $70 million to Meals on Wheels America
Success
Billionaire philanthropist MacKenzie Scott has donated again—a week after gifting millions to a college, she's just given $70 million to Meals on Wheels America
By Fortune EditorsApril 13, 2026
1 day ago
'People are trying to be creative': Tariff-battered American companies are so cash-starved they are using refund claims as collateral for loans
Economy
'People are trying to be creative': Tariff-battered American companies are so cash-starved they are using refund claims as collateral for loans
By Fortune EditorsApril 12, 2026
2 days ago
'This is the last warning.' Iran threatens U.S. warships after they throw down the gauntlet for winner-take-all Strait of Hormuz
Politics
'This is the last warning.' Iran threatens U.S. warships after they throw down the gauntlet for winner-take-all Strait of Hormuz
By Fortune EditorsApril 11, 2026
3 days ago
Current price of gold as of April 13, 2026
Personal Finance
Current price of gold as of April 13, 2026
By Fortune EditorsApril 13, 2026
1 day ago
Current price of oil as of April 13, 2026
Personal Finance
Current price of oil as of April 13, 2026
By Fortune EditorsApril 13, 2026
1 day ago
U.S. naval blockade on Iran will trigger a currency devaluation spiral and hyperinflation, potentially ending the war more quickly, analyst says
Economy
U.S. naval blockade on Iran will trigger a currency devaluation spiral and hyperinflation, potentially ending the war more quickly, analyst says
By Fortune EditorsApril 13, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.