• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
AIAmazon

Everyone thinks AI is replacing factory workers, but Amazon’s layoffs show it’s coming for middle management first

By
Eva Roytburg
Eva Roytburg
Fellow, News
Down Arrow Button Icon
By
Eva Roytburg
Eva Roytburg
Fellow, News
Down Arrow Button Icon
October 29, 2025, 7:03 AM ET
Large group of displeased business people carrying carton boxed with their belongings after being fired from their jobs. Focus is on senior woman.
Amazon announced Tuesday that it will cut roughly 14,000 corporate jobs, or about 4% of its white-collar workforce. skynesher—Getty Images

Just as news outlets shared leaked Amazon documents suggesting the company could replace half a million warehouse jobs with robots, the e-commerce giant pulled the rug out and laid off 14,000 middle managers instead.

Recommended Video

The move may offer an early glimpse of how AI is actually reshaping the labor force: not by immediately displacing the tactile, mundane factory roles everyone expected, but by hollowing out the white-collar ranks that run them.

Amazon announced Tuesday that it will cut roughly 14,000 corporate jobs, or about 4% of its white-collar workforce, as part of a restructuring meant to “reduce bureaucracy” and “remove organizational layers,” according to a memo. In the memo, Beth Galetti, senior vice president of people experience at Amazon, said the cuts are designed to make the company leaner and more agile as it expands its investments in generative AI. In plain terms, it’s a bet that algorithms can handle many of the coordination, reporting, and decision-making functions once reserved for human managers.

Over the past year, CEO Andy Jassy has been frank about Amazon’s transformation.

 “We’ll need fewer people doing some of the jobs that are being done today,” he told employees earlier this year, citing generative AI’s growing role in planning, analytics, and forecasting. Those tools, he said, are already helping teams “move faster and make better decisions.”

That logic is spreading across corporate America. Generative AI systems have become adept at precisely the kinds of tasks that fill middle managers’ days: synthesizing updates, drafting memos, producing status reports, and summarizing meetings. 

It’s unclear if the layoffs announced Tuesday are a direct result of that calculation, that gen AI can perform middle-management tasks just as well, or better, than humans can. However, for executives under pressure to boost productivity at lower costs—and especially for those with a penchant for cutting—the appeal of flattening the hierarchy is obvious. 

Yet there’s an irony here. Amazon—the company that pioneered warehouse automation and made robots the poster child of blue-collar disruption—is now signaling that the white-collar workforce may be first to feel AI’s bite. Analysts at Gartnerestimate that by 2026, one in five organizations will use AI to eliminate at least half of their management layers.

The timing couldn’t be worse for workers, particularly younger ones, who are trying to move up. Federal Reserve Chair Jerome Powell warned in September that hiring has slowed “in a noticeable way,” especially for early-career employees. Powell and other economists have acknowledged that the economy has entered a “low-hire, low-fire” phase, where companies are reluctant to add jobs even as growth continues. 

“If people are getting more productive, you don’t need to hire more people,” Airbnb CEO Brian Chesky told the Wall Street Journal. “I see a lot of companies preemptively holding the line, forecasting, and hoping that they can have smaller workforces.”

Amazon isn’t alone. This week, Targetannounced its first major round of layoffs in a decade, cutting just shy of 2,000 jobs. Paramount, fresh from its merger with Skydance, is also laying off 1,000 jobs this week as it undergoes restructuring. 

If AI flattens corporate hierarchies, creating a “low-hire, high-fire” market, that could further erode the traditional career ladder and potentially be destructive across all layers of the economy. This just so happens to be the picture painted by the latest Challenger, Gray & Christmas report, released Oct. 2. According to the outplacement and executive coaching firm, U.S. employers announced 946,000 job cuts so far this year, the highest year-to-date total since 2020, with over 17,000 explicitly attributed to artificial intelligence and another 20,000 tied to automation and “technological updates.” Tech firms alone have shed 108,000 jobs in 2025, and retail layoffs are up 203% year over year as companies brace for a slower holiday season, the firm said.  “It’s very likely job cut plans are going to surpass a million for the first time since 2020,” Andy Challenger, senior VP at Challenger, Gray & Christmas, wrote in the report. “Previous periods with this many job cuts occurred either during recessions or, as was the case in 2005 and 2006, during the first wave of automations that cost jobs in manufacturing and technology.”

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Eva RoytburgFellow, News

Eva is a fellow on Fortune's news desk.

See full bioRight Arrow Button Icon

Latest in AI

AIpalantir
New contract shows Palantir is working on a tech platform for another federal agency that works with ICE
By Jessica MathewsDecember 9, 2025
5 hours ago
Databricks CEO speaking on stage.
AIBrainstorm AI
Databricks CEO Ali Ghodsi says his company will be worth $1 trillion by doing these three things
By Beatrice NolanDecember 9, 2025
6 hours ago
AIBrainstorm AI
CoreWeave CEO: Despite see-sawing stock, IPO was ‘incredibly successful’ after challenges of Liberation Day tariff timing
By Sharon GoldmanDecember 9, 2025
6 hours ago
Arm CEO on stage at Brainstorm AI
AIBrainstorm AI
Physical AI robots will automate ‘large sections’ of factory work in the next decade, Arm CEO says
By Beatrice NolanDecember 9, 2025
8 hours ago
AIBrainstorm AI
‘Customers don’t care about AI’—they just want to boost cash flow and make ends meet, Intuit CEO says
By Jason MaDecember 9, 2025
10 hours ago
A man and robot sitting opposite each other.
AIEye on AI
The problem with ‘human in the loop’ AI? Often, it’s the humans
By Jeremy KahnDecember 9, 2025
10 hours ago

Most Popular

placeholder alt text
Success
When David Ellison was 13, his billionaire father Larry bought him a plane. He competed in air shows before leaving it to become a Hollywood executive
By Dave SmithDecember 9, 2025
19 hours ago
placeholder alt text
Economy
‘Fodder for a recession’: Top economist Mark Zandi warns about so many Americans ‘already living on the financial edge’ in a K-shaped economy 
By Eva RoytburgDecember 9, 2025
9 hours ago
placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
4 days ago
placeholder alt text
Success
Craigslist founder signs the Giving Pledge, and his fortune will go to military families, fighting cyberattacks—and a pigeon rescue
By Sydney LakeDecember 8, 2025
2 days ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
13 days ago
placeholder alt text
Banking
Jamie Dimon taps Jeff Bezos, Michael Dell, and Ford CEO Jim Farley to advise JPMorgan's $1.5 trillion national security initiative
By Nino PaoliDecember 9, 2025
10 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.