• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
InvestingFinance

The S&P 500’s PE ratio just hit 30. That number is a terrible omen for investors

Shawn Tully
By
Shawn Tully
Shawn Tully
Senior Editor-at-Large
Down Arrow Button Icon
Shawn Tully
By
Shawn Tully
Shawn Tully
Senior Editor-at-Large
Down Arrow Button Icon
September 23, 2025, 5:00 AM ET
The floor of the New York Stock Exchange (NYSE) in New York, US, on Monday, Sept. 22, 2025.
The floor of the New York Stock Exchange (NYSE) in New York, US, on Monday, Sept. 22, 2025. Michael Nagle/Bloomberg via Getty Images

On August 28, the S&P 500’s price-to-earnings ratio reached a towering reading of nearly 30, the actual number that day was a whisker short at 29.85. Now it’s official: Around 3 PM on Monday, September 22, the big cap index sailed beyond that historic barrier, gaining 32 points or 0.48%, a surge that pushed the multiple over the landmark to 30.09.

Recommended Video

Equity analysts and pundits, however, virtually never mentioned that the most prominent index comprising the biggest corporate names was hovering for weeks near 30. You’d typically hear a much more modest, market-friendly number in the low 20s. It’s often hard to tell what metrics the experts are using to get a figure that compressed. It may a reading based on operating profits, or a measure incorporating Wall Street’s forecasts for earnings-per-share four quarters hence.

PEs deploying both of those benchmarks are faulty, and are constantly misrepresented as evidence that stocks are still reasonably priced, and even that multiples continue harboring scope for expansion. The approach that relies on current operating earnings eliminates taxes, interest and other “real money” items to arrive at EPS that’s artificially elevated, since it doesn’t count all the expenses on the income statement. That game swells the denominator, and makes PEs appear falsely subdued.

Multiples tied to analysts’ future estimates of EPS perform the same trick in a different way. Since the Street almost invariably issues forecasts that are highly inflated, and that even the prognosticators themselves don’t buy, that formulation posits usually unachievable earnings numbers going forward that once again, provide the illusion of friendly investor-cheering valuations.

But the only PE that matters is the one that that includes all the expenses, and counts only the official profits already in the books. It’s today’s S&P 500 index price divided by the companies’ GAAP net earnings posted over the most recent four quarters. S&P reports that with over 99% of all Q2 2025 EPS now collected, EPS over the trailing year equals $222.55. Hence, the S&P that started September at 6664 and a multiple of 29.94 by just after 3 pm had reached 6696 to hit 30.09.

For investors just entering the market, a PE of 30 is an extremely bad place to start

A PE of 30 means big caps stocks are really, really expensive by historical standards. It also signals that from these heights, the chance for big returns going forward over any extended period are low, and the risks of a sharp “reversion to the mean” downdraft is far more likely. In the last quarter century-plus, the S&P PE has only been higher on one occasion that counts. It exceeded 30 for 10 quarters from late 1998 to the close of 2002 during the Dot Com craze. It then took stocks seven years to regain the highs reached in the frenzy. (PEs also exceeded 30 during the Global Financial Crisis and COVID pandemic but only because earnings totally collapsed, skewing the data.) In no other time since 1888 did the PE at the end of any quarter exceed 30. Just prior to the market crash in 1929, it hit 20, and the month before the 1987 meltdown the S&P multiple reached 21.

The market math is flashing red

A good proxy for the S&P 500 total return going forward is the earnings yield. It’s the inverse of the PE or the cents you’re getting in dividends, buybacks and retained earnings for each dollar you plow into shares. At a 30 PE, that’s 3.3%. Add expected annual inflation over the next decade of 2.39%, and you get a projected annual return of 5.7%. Doesn’t sound bad. But equities, as Warren Buffett stresses, compete with bonds, and the bigger their edge over super-safe treasuries, the better their returns tend to be. With the 10-year yielding 4.15%, stocks are giving you a premium of just 1.55 points. That’s super narrow compared to what equity investors generally command to shoulder the substantial risk of owning equities. As recently as December of 2019, when the Treasuries yielded 1.8% and the PE was a cheaper 24, stocks enjoyed a much bigger 2.5 point cushion.

And look at what happens if over the next five years, the PE drops from 30 to 25, a number that’s still well above the long-term norm. That big drop would cut your total return to a piddling 12% or roughly 2% a year.

In the case of the stock market, past performance pretty much guarantees future returns. When stocks soar, sending PEs skywards, and especially when the comfort of Treasuries beckons at the same time, you can pretty much count on a tough slog ahead.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
Shawn Tully
By Shawn TullySenior Editor-at-Large

Shawn Tully is a senior editor-at-large at Fortune, covering the biggest trends in business, aviation, politics, and leadership.

See full bioRight Arrow Button Icon

Latest in Investing

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Investing

A man wearing a red hat shakes Trump's hand in a crows
Personal FinanceRetirement
Trump’s universal 401(k) architect on why lower-income people distrust retirement accounts: ‘they want to know what the catch is’
By Jacqueline MunisFebruary 28, 2026
5 hours ago
Aerial view of a data center under construction in Ohio.
EconomyEconomics
Before AI gains materialize, governments will have to deal with a ‘policy tradeoff,’ Moody’s says: How to handle the massive spending and debt risk
By Tristan BoveFebruary 27, 2026
20 hours ago
Personal Financewealth management
The Great Wealth Transfer is already happening as millennials hitting their ‘Peak 35’ are richer than ever
By Catherina GioinoFebruary 27, 2026
21 hours ago
Nvidia CEO Jensen Huang during the Nvidia GTC keynote address at the SAP Center
InvestingMarkets
U.S. stocks are being battered by ‘AI derangement syndrome,’ and CEOs are learning not to talk about it
By Jim EdwardsFebruary 27, 2026
1 day ago
An office building that houses the Jane Street Group headquarters
CryptoBitcoin
Bitcoin fans latch on to ‘ridiculous’ Jane Street conspiracy to explain price slump
By Jeff John RobertsFebruary 26, 2026
2 days ago
Photo of MacKenzie Scott
SuccessMacKenzie Scott
MacKenzie Scott gave away $7.2 billion in just one year. That’s more than Jeff Bezos and most other billionaires have donated in their lifetimes
By Sydney LakeFebruary 26, 2026
2 days ago

Most Popular

placeholder alt text
Success
Japanese companies are paying older workers to sit by a window and do nothing—while Western CEOs demand super-AI productivity just to keep your job
By Orianna Rosa RoyleFebruary 27, 2026
1 day ago
placeholder alt text
Success
Walmart exec says U.S. workforces needs to take inspiration from China where ‘5 year-olds are learning DeepSeek’
By Preston ForeFebruary 27, 2026
1 day ago
placeholder alt text
Commentary
'The Pitt': a masterclass display of DEI in action 
By Robert RabenFebruary 26, 2026
2 days ago
placeholder alt text
Law
China's government intervenes to show Michigan scientists were carrying worms, not biological materials
By Ed White and The Associated PressFebruary 26, 2026
2 days ago
placeholder alt text
Innovation
An MIT roboticist who cofounded bankrupt robot vacuum maker iRobot says Elon Musk’s vision of humanoid robot assistants is ‘pure fantasy thinking’
By Marco Quiroz-GutierrezFebruary 25, 2026
3 days ago
placeholder alt text
Economy
Come 2030, the U.S. deficit will be worth 5.9% of GDP—more than spending on Social Security, and equal to major health programs
By Eleanor PringleFebruary 26, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.