• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechAI

Here’s why tariff shock could hit AI’s data center boom

Sharon Goldman
By
Sharon Goldman
Sharon Goldman
AI Reporter
Down Arrow Button Icon
April 7, 2025, 1:31 PM ET
Jim Lo Scalzo/EPA/Bloomberg via Getty Images

As President Trump sent the world into tariff turmoil over the past week, many AI watchers were relieved that the White House carved out an exemption for semiconductors, the critical components that power generative AI services like ChatGPT and Gemini.

Recommended Video

But while Trump spared the chips (at least for now), the burgeoning AI industry may not necessarily slip away unscathed. The massive data centers running AI services have lots of exposure to tariffs beyond silicon chips, and according to industry experts, the impact to AI could be felt in several important ways.

For one thing, there is a motherlode of electronic and metal hardware in data centers, many of which are manufactured or assembled in tariff-affected countries like China. Everything from server hardware like motherboards and network interface cards will be impacted, as well as cooling infrastructure (like air conditioning and liquid cooling systems), power equipment (transformers, circuit breakers, cabling), networking equipment (routers, switches), construction materials and battery systems. 

Non-semiconductor components likely represent at least a quarter to one-third of data center costs, Gil Luria, managing director and head of technology research at D.A. Davidson & Co. told Fortune. In addition, tariffs on semiconductors are likely still coming. “The exclusion was not meant to be permanent,” he said. 

What’s more, Luria said, the most important impact on the highly-touted AI data center buildout will be the cost of capital.

“Data centers have been either built by tech giants riding the best business environment ever, or financially engineered companies like CoreWeave that rely on junk bonds to finance the buildout,” he explained. “The giant tech companies now have to deal with uncertainty and pressure on their core business, which makes it less likely they will want to continue to over invest in data centers, and the companies reliant on junk bonds may not have access to the capital markets at all.” 

Ongoing uncertainty around the tariffs (will they be changed? will there be more? are certain products exempt?) will likely freeze most AI data center investment for the short term, said Scott Bickley, advisory fellow at Info-Tech Research Group. “This undercuts recent announcements such as the Stargate mega-data center project off at the knees,” he told Fortune, referring to the $500 billion plan to build data centers in the U.S., which received an upfront investment of $100 billion in January from OpenAI, SoftBank, Oracle and the Emirati AI investor MGX. 

Stargate was already “pie-in-the-sky high on its potential scale,” Bickley added, but with tariffs “on just about every component and input used to construct, operate, and power a data center,” projects will be frozen in the short term until companies can determine the impact on cost and whether the coast is clear for meaningful future planning.   

Semiconductors offer a good example of the challenge for companies: “Semiconductors are ostensibly exempt from the current round of tariffs,” Bickley explained. But “are they only exempt on a stand-alone basis? What if they are incorporated into the circuit board and/or server assembly prior to import?”

With several hundred billion of announced investments for this year alone, the prospect of up to a 30% increase in costs will materially dampen investment appetite in this space, Bickley said, but added the real issue is the inability to see ahead.  “If CEOs feel paralyzed as U.S. trade policy changes by the hour, there is a real danger here that proactive cuts are made to current plans, as well as to the broader business.” 

One analyst Fortune spoke to has a contrary take, however, citing the critical nature of the AI buildout to Big Tech companies like Google, Amazon and Microsoft and massively-funded startups like OpenAI and Anthropic. “At this point I think [data centers are] one of the areas that has the lowest probability of being impacted [by tariffs,” said Daniel Newan, CEO and principal analyst of The Futurum Group, by email. “I had one CEO off the record tell me this was basically tariff-proof.” 

The argument, he explained, is that the AI datacenter buildout, especially as it relates to Big Tech and programs like Stargate, is about AI becoming a deflationary force and a key battleground for global economic dominance in the future. 

“The tech companies with operating leverage and large commitments to capex may even double down on AI as it can be an efficiency driver as well as an opportunity to gain competitive ground against less financially capable competitors that may be more impacted by a potential slowdown,” he said. 

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
Sharon Goldman
By Sharon GoldmanAI Reporter
LinkedIn icon

Sharon Goldman is an AI reporter at Fortune and co-authors Eye on AI, Fortune’s flagship AI newsletter. She has written about digital and enterprise tech for over a decade.

See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Success
'I had to take 60 meetings': Jeff Bezos says 'the hardest thing I've ever done' was raising the first million dollars of seed capital for Amazon
By Dave SmithDecember 15, 2025
16 hours ago
placeholder alt text
Success
Meetings are not work, says Southwest Airlines CEO—and he’s taking action, by blocking his calendar every afternoon from Wednesday to Friday 
By Preston ForeDecember 15, 2025
18 hours ago
placeholder alt text
Success
Sorry, six-figure earners: Elon Musk says that money will 'disappear' in the future as AI makes work (and salaries) irrelevant
By Orianna Rosa RoyleDecember 15, 2025
20 hours ago
placeholder alt text
AI
Deloitte's CTO on a stunning AI transformation stat: Companies are spending 93% on tech and only 7% on people
By Nick LichtenbergDecember 15, 2025
23 hours ago
placeholder alt text
Personal Finance
Current price of silver as of Monday, December 15, 2025
By Joseph HostetlerDecember 15, 2025
20 hours ago
placeholder alt text
North America
Ford writes down $19.5 billion as it pivots electric Lighting line of vehicles
By Sasha RogelbergDecember 15, 2025
12 hours ago

Latest in Tech

Detroit, Michigan, Residents picket DTE Energy, opposing the electric utility's plan to provide power for a proposed $7 billion data center in rural Michigan.
EnvironmentData centers
A grassroots NIMBY revolt is turning voters in Republican strongholds against the AI data-center boom
By Eva RoytburgDecember 16, 2025
1 hour ago
Paramount
BankingM&A
Warner Bros. is blockbuster finale to $4.5 trillion M&A haul
By Michelle F. Davis, David Carnevali, Ryan Gould, Swetha Gopinath and BloombergDecember 15, 2025
10 hours ago
slop
CybersecurityCulture
The word of the year is ‘slop,’ Merriam-Webster says
By Anna Furman and The Associated PressDecember 15, 2025
11 hours ago
C-Suitechief financial officer (CFO)
‘2026 has to be a year of execution’: AI investment pressures, supply-chain risks, and strategy misalignment are all on the line for CFOs
By Alex Zank and CFO BrewDecember 15, 2025
12 hours ago
Photo of Jim Farley
North AmericaAutos
Ford writes down $19.5 billion as it pivots electric Lighting line of vehicles
By Sasha RogelbergDecember 15, 2025
12 hours ago
InnovationElectric vehicles
Rivian CEO says the EV maker’s new large driving model will one day allow for fully autonomous driving—and maybe a spot in the robotaxi race
By Jordyn Grzelewski and Tech BrewDecember 15, 2025
13 hours ago