• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceReal Estate

The magic mortgage rate is anything below 6%, top real estate CEO says

By
Alena Botros
Alena Botros
Former staff writer
Down Arrow Button Icon
By
Alena Botros
Alena Botros
Former staff writer
Down Arrow Button Icon
June 24, 2024, 1:19 PM ET
Robert Reffkin, founder and chief executive officer of Urban Compass Inc
Robert Reffkin, cofounder and CEO of Compass.Cate Dingley—Bloomberg/Getty Images

If you lived through the 1980s, today’s 7% mortgage rates probably don’t sting as much as they do for those who weren’t around, or weren’t buying a home; and they hurt even more if you recall the historic lows throughout the pandemic. 

Recommended Video

In October last year, mortgage rates reached a more than two-decade high; they’ve come down since, but are still a far cry from the rates of a few years ago. The sudden shock has thrown the housing world off balance, but according to a top real estate chief executive, there’s a magic number that could get it closer to an equilibrium. 

“I think 6.5% I’d feel good about … but the magic number is 5.9999,” the cofounder and chief executive of realty giant Compass, Robert Reffkin, said in an interview with CNBC on Friday. “That’d be marketing magic, and would tell the world that mortgage rates are at a level where they should go and grab a property.”

For the 30-year fixed mortgage, daily rates are at 7.02%, and weekly rates are at 6.87%; so still higher than what Reffkin believes might trigger some improvement in the market. As long as we’re around 7%, “we are going to continue to be at a low 4 million seasonally adjusted annual rate of home sales,” he said. 

Existing home sales data released earlier that day showed sales dipping 0.7% in May from the prior month, and 2.8% from a year earlier, to a seasonally adjusted annual rate of 4.11 million. Last year, existing home sales fell to their lowest level in almost three decades, of about 3.8 million. A lot of that decline is the result of mortgage rates shooting up so quickly from historically low levels, that homeowners don’t want to sell their home and give up their low rates. Consider this: A recent Realtor.com analysis of data from the Federal Housing Finance Agency found that more than half of outstanding mortgages have a rate of 4% or lower. On the other hand, high home prices and high mortgage rates are somewhat dampening demand, meaning that not a lot of people are selling or buying homes. 

And the phenomenon described above, known as the lock-in effect, isn’t the only reason why there’s trouble in the housing market; there’s a broader issue of supply that’s pushing home prices higher and higher. 

“Prices last month were the highest in recorded history, and the reason they’re the highest is because there’s not enough supply,” Reffkin said. We need policies that encourage more development, assumable mortgages so people won’t feel like they’re losing a financial asset or low mortgage rate when they sell, and interest rate cuts to bring mortgage rates down, to increase supply, he argued.  

Either way, Reffkin said, we’re in a “somewhat of a confusing market because there are mixed signals.” Last month, he noted, home prices hit their highest price ever recorded, according to data from the National Association of Realtors, and more homes on the market had price cuts than any other time over the past decade. It’s not clear what data Reffkin was citing for his last point, but according to Zillow, 23.9% of listings in May had a price cut—and Redfin reported price cuts are more common, too. 

Reffkin expects home prices to be “relatively flat on a month-over-month basis,” which is in line with what we’ve seen this year. The real change, or increase, happens when compared with a year earlier, and so far existing homes are selling for close to 6% more than they were last year.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Alena BotrosFormer staff writer
LinkedIn iconTwitter icon

Alena Botros is a former reporter at Fortune, where she primarily covered real estate.

See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
Economy
An unusual Fed ‘rate check’ triggered a free fall in the U.S. dollar and investors are fleeing into gold
By Jim EdwardsJanuary 26, 2026
9 hours ago
placeholder alt text
North America
Gates Foundation plans to give away $9 billion in 2026 to prepare for the 2045 closure while slashing hundreds of jobs
By Sydney LakeJanuary 23, 2026
3 days ago
placeholder alt text
Politics
Trump was surging after the Venezuela raid—then came Jerome Powell, Greenland, and Minnesota. Now it feels like a ‘historic hinge moment’
By Jason MaJanuary 25, 2026
20 hours ago
placeholder alt text
Personal Finance
Sweden abolished its wealth tax 20 years ago. Then it became a 'paradise for the super-rich'
By Miranda Sheild Johansson and The ConversationJanuary 22, 2026
4 days ago
placeholder alt text
Politics
Minnesota-based CEOs, including Fortune 500 bosses, call for ‘immediate de-escalation of tensions’ after fatal shooting
By Jason MaJanuary 25, 2026
1 day ago
placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeJanuary 23, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Finance

Law
Trump’s latest retribution hits Booz Allen, whose contractor was charged with leaking tax returns to the press
By January 26, 2026
34 minutes ago
serhant
Real EstateHousing
Ryan Serhant thinks the American Dream was just a ‘slogan created by banks,’ but it was really about FDR, the Great Depression, and an economic crisis
By Sydney Lake and Nick LichtenbergJanuary 26, 2026
48 minutes ago
United States Secretary of Commerce Howard William Lutnick answers questions at the end of an EU Trade Ministers meeting in the Europa building the EU Council headquarters.
EnergyRare Earth Metal
Trump administration buys stake in USA Rare Earth as wave of government deals in critical minerals continues
By Jordan BlumJanuary 26, 2026
53 minutes ago
AIHiring
Job seekers are suing an AI hiring tool used by Microsoft and Paypal for allegedly compiling secretive reports that help employers screen candidates
By Patrick Kulp and Tech BrewJanuary 26, 2026
1 hour ago
Personal FinanceGold
Best gold IRA companies 2026: Clear winners among the sea of options
By Joseph HostetlerJanuary 26, 2026
2 hours ago
InvestingGold
This Hong Kong billionaire invests 25% of his wealth in gold: ‘If you have the physical gold … nobody owes you anything’
By Nick LichtenbergJanuary 26, 2026
2 hours ago