Going to Walt Disney World is going to cost the park’s most ardent fans a bit more from now on.
The entertainment company has increased the price of its theme park’s annual passes, as well as other features which will impact some other park goers. Single- and multi-day park passes did not see a price increase, though those prices fluctuate within a range of $109 to $159 for single-day tickets.
Annual passes will see increases of between $30 and $50, depending on which pass is held. The increases range from a 3% to a 10% increase. The top tier pass, called the Incredi Pass (which has no blockout dates) now costs $1,499 for one year’s access, a $100 increase from Monday and $200 more than it cost in September 2021.
The Sorcerer Pass, favored by Florida residents and Disney Vacation Club members, is now $999, up from $969. The Pirate Pass, which has more blackout dates, jumped from $749 to $799. And the Pixie Dust Pass, which lets holders into the parks only on weekdays (with additional blackout dates) has increased from $399 to $439.
Even less frequent park goers are likely to see their costs increase. Along with the annual pass increases, Disney has raised its parking fees from $25 to $30. And the optional Memory Maker package, which lets fans assemble an album of pictures including on-ride shots, character interactions, and other photo station spots throughout the park, saw a 5%–9% price increase. An advance purchase of the package jumped from $169 to $185. Buying it at the park or after a trip now costs $210, up from $199.
The increases come roughly a month after Disney announced plans to spend $60 billion over the next 10 years on capital expenditures at its Disney Parks, Experiences, and Products division, which overseas all of its theme park holdings. That’s double the amount it had previously planned to spend.
Disney also recently hiked the price of its Disney+ streaming service, raising monthly subscription prices from $10.99 to $13.99 and increasing the cost of an annual subscription from $109.99 per year to $139.99 per year. Hulu and ESPN+ also saw increases.
While the company’s legal battles with Florida Governor Ron DeSantis and problems with its streaming and television holdings have dominated headlines, Disney’s parks division has been a consistent moneymaker for the company. During the third quarter, it reported a 13% increase in revenue to $8.3 billion.
