• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
AI
Europe

America leads the world in AI–but we could fall behind on AI regulation by the end of 2023

By
Victoria Espinel
Victoria Espinel
Down Arrow Button Icon
September 11, 2023, 2:10 PM ET
Members of the European Parliament vote on the Artificial Intelligence Act in Strasbourg on Jun. 14.
Members of the European Parliament vote on the Artificial Intelligence Act in Strasbourg on Jun. 14.Frederick Florin—AFP/Getty Images

Nine months ago, ChatGPT was released, capturing the public’s attention unlike any innovation in recent memory. The excitement around AI’s opportunities also came with legitimate concerns over its potential negative impacts, as well as calls by industry and government for significant and enforceable rules. However, the window for the U.S. to influence the global debate on how to regulate AI is rapidly closing.

While much AI innovation is happening in the U.S., other governments around the world are moving more quickly to shape future rules. In November, the U.K. is hosting a global AI summit. By the end of 2023, the European Union will have finalized its AI Act, the most comprehensive AI law enacted to date. Japan will have finalized its AI policy approach while simultaneously leading a G7 effort to establish common standards for AI governance.

Enterprise software companies–the makers of AI systems–began calling for U.S. legislation nearly two years ago–and the need to act only continues to grow more urgent.

There are fundamental objectives on which everyone should agree: AI, in any form, should not be used to commit illegal acts. It should not be used to compromise privacy, facilitate cyberattacks, exacerbate discrimination, or create physical harm. AI that is developed and deployed responsibly, improves our lives, and makes us safer should flourish.

Congress should take advantage of the considerable work that governmental organizations, civil society advocates, and industry groups have already put into identifying the risks of using AI in various contexts and the concrete steps organizations can take to mitigate those risks. Although these proposals have important differences, they collectively form a basis for action.

There are signs that U.S. lawmakers want to act. Several members of Congress are drafting or have already introduced AI-related legislation, and Senators Schumer, Young, Heinrich, and Rounds have launched a process intended to develop bipartisan AI legislation within “months.”

However, some other leaders seem to suggest that Congress may never be able to pass meaningful AI legislation, given the complexity of the technology and lack of understanding among lawmakers.

It’s important to study the issue at hand before acting, but this hopefully will not lead to inaction on a major tech policy issue. While nobody fully knows what all the positive and negative aspects of AI will be, including the new implications of generative AI, we do not need to wait to set basic rules to guard against the risks that are clear today.

Legislation should require companies that develop or use AI systems in high-risk contexts to identify and mitigate the potential harms of those systems. Specifically, legislation should require companies to conduct impact assessments for high-risk AI systems, so that those who develop and deploy AI find and address potential risks. Impact assessments are already used widely in a range of other fields–from environmental protection to data security–as an accountability mechanism. The same approach can work for AI.

Setting thoughtful rules for AI is central to the vitality of our economy. Industries of all kinds and businesses of all sizes are looking for ways to use AI to grow. Countries that best facilitate responsible and broad-based AI adoption will see the greatest economic and job growth in the coming years. But first, governments must establish strong laws that build trust and elevate standards for how AI is used.

Passing any new law is no simple feat. Shaping a meaningful global discussion is time-consuming and difficult. The U.S. must not squander this rapidly closing window of opportunity to lead on AI legislation.

Victoria Espinel is the CEO of BSA – The Software Alliance, a global trade organization representing the enterprise software industry.

The opinions expressed in Fortune.com commentary pieces are solely the views of their authors and do not necessarily reflect the opinions and beliefs of Fortune.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Victoria Espinel
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in

Mark Zuckerberg and the Meta logo
Big TechMeta
Former Meta integrity chief says new report reveals ‘disappointing’ ad fraud epidemic at the social-media giant
By Lily Mae LazarusDecember 15, 2025
20 minutes ago
Co-owners Dean Smith, left, and Joanne Farrugia pose for a photograph in JaZams, one of their toy stores Friday, June 27, 2025, in Princeton, N.J.
RetailTariffs
Small businesses say Trump tariffs are hurting this group of consumers this holiday season—here’s what is getting more expensive
By Mae Anderson and The Associated PressDecember 15, 2025
23 minutes ago
A woman takes a bag of groceries during a free food distribution for recipients of the Supplemental Nutrition Assistance Program (SNAP) organized by the Volusia County Sheriff's Office and The Jewish Federation at the Daytona International Speedway in Daytona Beach, Florida, on November 9, 2025.
PoliticsSNAP
Trump vows to fight ‘fraud’ in SNAP benefits for 42 million Americans
By Geoff Mulvihill and The Associated PressDecember 15, 2025
23 minutes ago
Jerome Powell, with an American flag in the background, speaks and gestures with his left hand.
EconomyFederal Reserve
‘We are now firmly back in a good is bad/bad is good regime’: Weak job data may lead to more rate cuts and boost stocks, Morgan Stanley economist says
By Sasha RogelbergDecember 15, 2025
1 hour ago
AIregulation
Actor Joseph Gordon-Levitt wonders why AI companies don’t have to ‘follow any laws’
By Nick LichtenbergDecember 15, 2025
1 hour ago
BankingFederal Reserve
Kevin vs. Kevin: Warsh overtakes Hassett as favorite to be Fed chair nominee on prediction market
By Jason MaDecember 15, 2025
2 hours ago

Most Popular

placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
19 days ago
placeholder alt text
Success
Sorry, six-figure earners: Elon Musk says that money will 'disappear' in the future as AI makes work (and salaries) irrelevant
By Orianna Rosa RoyleDecember 15, 2025
6 hours ago
placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeDecember 12, 2025
3 days ago
placeholder alt text
Success
40% of Stanford undergrads receive disability accommodations—but it’s become a college-wide phenomenon as Gen Z try to succeed in the current climate
By Preston ForeDecember 12, 2025
3 days ago
placeholder alt text
AI
Deloitte's CTO on a stunning AI transformation stat: Companies are spending 93% on tech and only 7% on people
By Nick LichtenbergDecember 15, 2025
9 hours ago
placeholder alt text
Politics
Trump admits he can't tell if the GOP will control the House after next year's elections. 'I don't know when all of this money is going to kick in'
By Jason MaDecember 14, 2025
24 hours ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.