• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Personal FinanceInflation

What lifestyle a $100,000 salary can afford you in 10 major cities—including NYC, where it’s like making $35,000

By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
March 17, 2023, 1:29 PM ET
In New York City, a $100,000 salary is like taking home $35,000.
In New York City, a $100,000 salary is like taking home $35,000.Alexi Rosenfeld—Getty Images

A bunch of Frozen-themed stickers might be thrilling for 6-year-olds, but less of a hit for your direct reports. That’s all to say: The worth of something is always relative to its context. 

That sentiment can apply to a $100,000 salary, which has long been hailed as the benchmark for financial success or, at the very least, stability. Some of the biggest costs in any household, from housing to weekly groceries, vary based on location—especially in today’s era of high inflation (even if it is ebbing a bit). So even a salary as high as $100,000 can stretch further in some places than others.

SmartAsset recently calculated just how much $100,000 is actually worth in 76 of the largest U.S. metro areas based on post-tax take-home pay per paycheck, adjusted for cost of living. You may or may not want to see how much you’re actually taking home, depending on where you live.

$100,000 stretches the furthest in the midwest and the south; seven of the top 10 cities are in Texas. But coming in number one is the home of Graceland and star of Paul Simon’s song: Memphis, Tenn., where your $100,000 salary is actually equivalent to $86,400 after taxes and adjusted for cost of living. These are the top five major U.S cities where you’ll get the most out of $100,000:

  1. Memphis, Tenn. 
    • $86,444
  1. El Paso, Texas
    • $84,966
  1. Oklahoma City, Okla.
    • $84,498
  1. Corpus Christi, Texas
    • $83,443
  1. Lubbock, Texas
    • $83,350

Meanwhile, workers living on the coast aren’t getting as much out of $100,000. It may come as no surprise that New York City and San Francisco, the two most notoriously expensive cities in the world, are among the top five places where $100,000 depreciates the most:

  1. New York, N.Y.
    • $35,791
  1. Honolulu, Hawaii 
    • $36,026
  1. San Francisco, Calif.
    • $36,445
  1. Washington, D.C.
    • $44,307
  1. Long Beach, Calif.
    • $44,623

Coastal cities, which are often superstar cities, are typically more expensive than their midsize peers (although the latter got pricier as more urbanites fled bigger cities for smaller ones during the pandemic). But there’s a lack of data on expenses for people in rural areas; since inflation is often measured by the consumer price index, which looks at how the prices in goods for urban Americans change, there’s a bit of a blind spot, economists Stephen Wiler and Tessa Conroy explain for The Conversation.

Even if your money stretches further in rural areas, there are tradeoffs, they add. That might look like driving further to get groceries and get to the hospital (therefore paying high gas prices), and having less flexibility and fewer options as food costs rise. While rural Americans often own their homes more than city dwellers, they said, they’re more vulnerable to heating and cooling costs due to poorer quality of housing. 

But regardless of where you live, earning $100,000 just doesn’t seem to go as far as it once did. While the middle class often feels the blow of inflation more keenly than higher-income individuals, wealthier Americans aren’t immune to its effects—nearly half (64%) felt they were living paycheck to paycheck last year, per a PYMNTS report, more than those who said the same in 2021.

Still, that stress could be assuaged some based on where you choose to rest your head at night. Just look at Zillow, and you’ll find either a palace or a little apartment for the same price range depending on the ZIP code.

Subscribe to Well Adjusted, our newsletter full of simple strategies to work smarter and live better, from the Fortune Well team. Sign up today.
About the Author
By Chloe Berger
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Personal Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Personal Finance

trump
Economynational debt
Interest on the $38.8 trillion national debt has tripled since 2020, and it already costs taxpayers more than defense and Medicaid
By Nick LichtenbergMarch 2, 2026
4 hours ago
Photo of Donald Trump
Personal FinanceSocial Security
CEO of America’s largest Social Security advisory firm: Trump’s big tax cut ‘did not help’
By Nick LichtenbergMarch 2, 2026
5 hours ago
Warren Buffett scratching his head
SuccessWealth
Warren Buffett once admitted that selling McDonald’s shares was ‘a very big mistake.’ Today, they’d be worth over $10 billion 
By Preston ForeMarch 2, 2026
10 hours ago
The Bread Savings logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Bread Savings CD rates 2026: Standard and IRA CDs with top-tier APYs
By Joseph HostetlerMarch 2, 2026
11 hours ago
Personal Financegold prices
Current price of gold as of March 2, 2026
By Danny BakstMarch 2, 2026
12 hours ago
Top CD rates from big banks for March 2, 2026
Personal FinanceCertificates of Deposit (CDs)
Top CD rates from major banks on March 2, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
By Danny BakstMarch 2, 2026
12 hours ago

Most Popular

placeholder alt text
Middle East
U.S. military gives Iran a taste of its own medicine with cheap copycat Shahed drones, while concern shifts to munitions supply in extended conflict
By Jason MaMarch 1, 2026
1 day ago
placeholder alt text
Success
MacKenzie Scott's close relationship with Toni Morrison long before Amazon put Scott on the path to give more than $1 billion to HBCUs
By Sasha RogelbergMarch 1, 2026
1 day ago
placeholder alt text
Economy
Your grandparents are the reason the U.S. isn't in a recession right now. That won't last forever
By Eleanor PringleMarch 1, 2026
2 days ago
placeholder alt text
AI
American schools weren’t broken until Silicon Valley used a lie to convince them they were—now reading and math scores are plummeting
By Sasha RogelbergMarch 1, 2026
1 day ago
placeholder alt text
Health
Gen Z men are eating ‘boy kibble,’ the human equivalent to dog food, to load up on protein cheaply
By Jake AngeloMarch 1, 2026
2 days ago
placeholder alt text
Success
Slack cofounder says workers and CEOs can get stuck doing 'fake' work like pre-meetings and slideshows
By Emma BurleighMarch 1, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.