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Chipotle’s CFO reveals that quiet quitting is the biggest economic issue keeping him up at night

Sheryl Estrada
By
Sheryl Estrada
Sheryl Estrada
Senior Writer and author of CFO Daily
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Sheryl Estrada
By
Sheryl Estrada
Sheryl Estrada
Senior Writer and author of CFO Daily
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November 2, 2022, 6:38 AM ET
Jack Hartung, chief financial officer of Chipotle Mexican Grill Inc., speaks during an interview at the company's new restaurant location in Chicago, Illinois, U.S., on Friday, Dec. 13, 2019. The company is testing a sidewalk window in a new Chicago location this week. It's across the street from Wrigley Field, so the idea is to distribute orders quickly among the crowds of hungry baseball fans. Photographer: Laura McDermott/Bloomberg via Getty Images
Jack Hartung, chief financial officer of Chipotle Mexican Grill Inc.Laura McDermott—Bloomberg/Getty Images
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Good morning,

The number of job openings in September increased to 10.7 million, up from 10.3 million in August, even as the Fed is taking action to cool inflation. Some employees may still be eyeing the door for other opportunities or even quiet quitting. That’s one of Chipotle CFO Jack Hartung’s biggest concerns. 

“The labor market has been a challenge, as we all know, there’s historically low unemployment,” Hartung told me. “You’ve got this thing called quiet quitting. It’s harder to keep young folks in a restaurant engaged in the current business.” 

The quiet-quitting phenomenon where employees simply perform their duties without going the extra mile to forgo hustle culture has been rippling through the workplace. Some may be trying to prevent burnout, while others may feel disengaged from the company. 

Even though Chipotle has increased wages and offers enhanced benefits, it’s tempting for employees to think about taking other jobs since there’s a plethora of them out there, Hartung says. So, a positive onboarding experience is crucial, he says. 

“If you’re a new crew person, and the line is out the door, and you feel like you’re not really equipped to keep pace with the rest of the folks on that line, that’s a tough experience,” Hartung says. “A lot of what I’m doing lately is figuring out is, how do we make sure that the labor assigned to the restaurant is deployed in the right position throughout the day between the frontline and our digital make line? Our digital make line is almost 40% of our business.”

If crew members have an overall good experience, starting with onboarding, they’re more likely to want to have a career at the company, Hartung says. When he goes to Chipotle restaurants, as a regular customer or visiting with colleagues, he finds out from the crew and managers what the pain points are and how Chipotle can support them, he says.

“There’s no revenue that happens in our offices,” he says. “All the action happens in our restaurants.” 

‘We’re seeing inflation in every one of our ingredients’

Chipotle released its third quarter 2022 earnings last week. Total revenue increased 13.7% to $2.2 billion. In-restaurant sales rose 22.1% year-over-year. However, that’s less than the second quarter, when in-restaurant sales increased 35.9% compared to the year prior. Prices in the third quarter were up 13% from the same time last year. 

“If you go to a restaurant, you’ll see prices that are up about 11 and a half percent.” Hartung explains. “The remainder that gets you to 13% is delivery related pricing. It costs us more to have our food delivered, so we charge a premium.” In Q4, prices may increase 15% year over year until it drops down to 11% in the first quarter of next year. “Eighty percent of our customers that come into a restaurant, or order ahead and pick it up, you’re going to see more like a 13% increase,” Hartung says. “And the rest of the increase is in our delivery channel.”

“We’re seeing inflation in every one of our ingredients, and wage inflation,” he says. In addition, energy prices are higher, Hartung explains. “So, what we tried to do was just keep up with inflation,” he says. “But when we look at our menu prices compared to competitors, we’re still a terrific value. More than half of our customers get a chicken burrito or chicken bowl, and that still costs less than $9, on average.” Hartung says that’s less than some competitors that offer similar dishes. 

But if you’re someone who likes guacamole, or double meat, that bumps up the average price. The chicken burrito bowl with guacamole I purchased in-store at a Chipotle restaurant on Sunday came to just over $13, including tax. 

“We are seeing that low income customers are visiting less often,” Hartung says. But it’s because everything is costing them more, like energy, grocery stores, and other restaurants, he says. “We think this is more of an economic macro impact than the fact that we’ve raised prices to try to keep up with inflation,” Hartung says. “No matter where a lower-income consumer goes, they’re going to see higher prices. There’s no question that they’re the ones that are feeling the current economic inflation the most.” 

He continued, “Our food cost and our people cost are by far the largest items on the P&L. We don’t want to cut back on our food. We’ve never tried to reduce the quality of our fresh ingredients. We want to invest more in food and our people.”


See you tomorrow.

Sheryl Estrada
sheryl.estrada@fortune.com

Sign up here to receive CFO Daily weekday mornings in your inbox.

Big deal

Intercompany accounting (ICA) is set to get more support from organizations in the year ahead, according to a Deloitte poll released this morning. About 63.7% of finance and accounting professionals said their organization has an ICA program to manage transactions that occur within their business units, geographies, and legal entities. And 40.6% said their organizations will increase the time and effort put into ICA management. However, there are some barriers. Nearly a quarter of respondents said the greatest challenge to ICA in the next 12 months is technology, including disparate systems and decentralized operations, Deloitte found. Decentralized, incomplete, or unstructured accounting data followed closely as the second leading challenge (22.5%), followed by post-merger M&A integration activity (10.8%), and regulatory compliance (10.1%). The findings are based on a poll of more than 3,900 accounting and financial professionals.

Courtesy of Deloitte

Going deeper

"4 Types of Innovators Every Organization Needs," a report in Harvard Business Review, highlights four innovation styles—generators, conceptualizers, optimizers, and implementors—and explains how common they are across sectors. The research data is based on a survey of over 100,000 people from 84 countries that work in a variety of companies and industries, such as Microsoft, the Boston Symphony Orchestra, and NASA.

Leaderboard

Jeff Stafeil was named EVP and CFO at Tenneco Inc. (NYSE: TEN). Stafeil will replace Matti Masanovich, upon Tenneco's acquisition by Apollo Funds. Stafeil will join Tenneco from Adient PLC, where he served as EVP and CFO since 2016. Before that, he worked at global automotive electronics supplier Visteon, where he was EVP and CFO. Stafeil has served in a series of domestic and international executive finance roles within the automotive sector. He also held management positions at Booz Allen Hamilton, Peterson Consulting, and Ernst & Young.

Jaylene Kunze was named CFO at Urbint, an A.I. platform for predicting and preventing threats to infrastructure and workers. Kunze will lead the scaling of Urbint's finance and operations systems. She was previously CFO at Uplight, a software company. Kunze led Tendril's growth as CFO for three years and spearheaded its merger with Simple Energy to form Uplight. Before that, Kunze held financial leadership roles at the engineering firm MWH Global and other companies.

Overheard

“We’ve now reached a point where both bond and stock markets may be pricing in too much hawkishness…This could provide some relief to stocks in the short term.”

—Morgan Stanley chief investment officer Mike Wilson said in a Monday Thoughts on the Market podcast, Fortune reported.

This is the web version of CFO Daily, a newsletter on the trends and individuals shaping corporate finance. Sign up to get it delivered free to your inbox.

About the Author
Sheryl Estrada
By Sheryl EstradaSenior Writer and author of CFO Daily
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Sheryl Estrada is a senior writer at Fortune, where she covers the corporate finance industry, Wall Street, and corporate leadership. She also authors CFO Daily.

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