• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceSecurities Fraud

How a hedge funder exposed a $100 million N.J. deli that just got charged with securities fraud: ‘The pastrami must be amazing’

By
Chris Dolmetsch
Chris Dolmetsch
and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Chris Dolmetsch
Chris Dolmetsch
and
Bloomberg
Bloomberg
Down Arrow Button Icon
September 27, 2022, 1:03 PM ET
Your Hometown Deli
How about that sandwich?Getty Images

Three people involved with a $100 million public company built around a single New Jersey deli were charged with securities fraud and market manipulation.

Federal prosecutors on Monday accused James T. Patten, Peter L. Coker Sr. and Peter L. Coker Jr. of artificially inflating the price of two companies through manipulative trading. One of them was Hometown International Inc., the sole asset of which was “Your Hometown Deli” in Paulsboro, New Jersey, across the Delaware River from Philadelphia’s airport.

Hometown became infamous when hedge fund legend David Einhorn of Greenlight Capital highlighted the company in a letter to investors in April 2021 as an example of irrational exuberance in the market. Einhorn noted the deli barely had sales of $20,000 in 2019 and even less in 2020 despite reaching a nine-figure valuation. 

“The pastrami must be amazing,” Einhorn observed. “Small investors who get sucked into these situations are likely to be harmed eventually, yet the regulators—who are supposed to be protecting investors—appear to be neither present nor curious.”

Patten, 63, and Coker Sr., 80, both North Carolina residents, were arrested Monday and are scheduled to appear before a federal magistrate judge in that state. Coker Jr., 53, a Hong Kong resident, remains at large. 

The criminal charges follow a parallel civil suit filed against the three earlier on Monday by the Securities and Exchange Commission. Lawyers for the three men couldn’t immediately be identified.

Patten and the two Cokers manipulated the value of Hometown’s over-the-counter shares by trading through accounts they controlled to create the appearance of active trading, the SEC said in its suit filed in federal court in Camden, New Jersey. They drove the value of the company above $13 a share, resulting in a market capitalization of more than $100 million.

The suit alleges the three men used the same method to push up the price of E-Waste Corp., a Kent, Washington-based company that merged with EZRaider Global Inc., a private Nevada corporation that distributes electric tactical vehicles, in September 2021. 

$700 Inventory

At one point, the manipulative trading pushed E-Waste’s price from 10 cents a share to $10 a share, resulting in a market capitalization of about $120 million for a shell company with no revenue, the SEC said.

The three men are charged with conspiracy to commit securities fraud, securities fraud and conspiracy to manipulate securities prices. Patten is also charged with four counts of manipulation of securities, four counts of wire fraud and one count of money laundering. They face as much as 20 years in prison if convicted of the most serious charges.

According to the SEC, Patten started the deli with a childhood friend and his girlfriend in October 2015 but soon began conspiring with the Cokers to create a public company that would serve as a reverse-merger vehicle. After the company began trading in 2019, Patten paid his co-founders $3,000 for a 38% stake in the deli and exercised an option for their remaining stake the following year. 

Hometown merged in March with Makamer Holdings, a bioplastics startup, selling the deli’s inventory for $700 and the store itself for $15,000.

The criminal case is US v Patten, US District Court, District of New Jersey. The civil case is SEC v Patten, 22-cv-5703, US District Court, District of New Jersey.

Sign up for the Fortune Features email list so you don’t miss our biggest features, exclusive interviews, and investigations.

About the Authors
By Chris Dolmetsch
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Finance

CryptoBinance
Binance has been proudly nomadic for years. A new announcement suggests it’s finally chosen a headquarters
By Ben WeissDecember 7, 2025
2 hours ago
Big TechOpenAI
OpenAI goes from stock market savior to burden as AI risks mount
By Ryan Vlastelica and BloombergDecember 7, 2025
6 hours ago
InvestingStock
What bubble? Asset managers in risk-on mode stick with stocks
By Julien Ponthus, Natalia Kniazhevich, Abhishek Vishnoi and BloombergDecember 7, 2025
7 hours ago
EconomyTariffs and trade
Macron warns EU may hit China with tariffs over trade surplus
By James Regan and BloombergDecember 7, 2025
7 hours ago
EconomyTariffs and trade
U.S. trade chief says China has complied with terms of trade deals
By Hadriana Lowenkron and BloombergDecember 7, 2025
7 hours ago
PoliticsCongress
Leaders in Congress outperform rank-and-file lawmakers on stock trades by up to 47% a year, researchers say
By Jason MaDecember 7, 2025
7 hours ago

Most Popular

placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
AI
Nvidia CEO says data centers take about 3 years to construct in the U.S., while in China 'they can build a hospital in a weekend'
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
Economy
The most likely solution to the U.S. debt crisis is severe austerity triggered by a fiscal calamity, former White House economic adviser says
By Jason MaDecember 6, 2025
1 day ago
placeholder alt text
Economy
JPMorgan CEO Jamie Dimon says Europe has a 'real problem’
By Katherine Chiglinsky and BloombergDecember 6, 2025
1 day ago
placeholder alt text
Big Tech
Mark Zuckerberg rebranded Facebook for the metaverse. Four years and $70 billion in losses later, he’s moving on
By Eva RoytburgDecember 5, 2025
3 days ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
11 days ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.