• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceCryptocurrency

Meet the typical American crypto owner: A millennial who voted for Biden and earns over $50,000

Megan Leonhardt
By
Megan Leonhardt
Megan Leonhardt
Down Arrow Button Icon
Megan Leonhardt
By
Megan Leonhardt
Megan Leonhardt
Down Arrow Button Icon
December 9, 2021, 3:03 PM ET

The popularity of cryptocurrencies has seemingly exploded in the past year. So much so that now one in five Americans owns some form of cryptocurrency, including ​​Bitcoin, Dogecoin, Ethereum, and Ripple. 

But most of the ownership is concentrated among younger, college-educated Americans earning more than $50,000 a year, according to a new survey of more than 2,000 U.S. registered voters commissioned by venture capital firm Andreessen Horowitz and conducted by Morning Consult from Dec. 1 to Dec. 3.

About 45% of crypto owners are millennials, born between 1980 and 1996, according to the survey. And more men than women are currently invested. Over half, 55%, have a college or post-college degree, and nearly as many, 53%, earn over $50,000; a third of crypto owners earn over $100,000. 

One in five crypto owners is Black, and 27% are Hispanic, compared with 19% who identify as white. In fact, according to the Morning Consult breakout, Black and Hispanic Americans are far more open to using a wide range of crypto services than the general public. Additionally, Black adults are more likely to invest in a celebrity-endorsed cryptocurrency. 

Crypto owners also lean more liberal than conservative in their politics. Most swung for Democrats in the last presidential election: 61% say they voted for Joe Biden, while 32% reported voting for Donald Trump, according to the survey. 

The results of the Andreessen Horowitz survey mostly square with previous polling done by Pew Research, which found about 16% of Americans have invested, traded, or used cryptocurrencies in a survey conducted in September. 

Yet, despite many Americans jumping into the space, crypto remains a volatile investing class. Earlier in the week, Bitcoin, Ether, and Shiba Inu were experiencing a slump following last weekend’s flash crash. 

Money managers actually named crypto as the top contender for a major correction next year, and three out of four say the tokens are not an appropriate investment vehicle for the average retail investor, according to a recent survey done for Natixis Investment Managers.

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.

About the Author
Megan Leonhardt
By Megan Leonhardt
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
North America
Gates Foundation plans to give away $9 billion in 2026 to prepare for the 2045 closure while slashing hundreds of jobs
By Sydney LakeJanuary 23, 2026
2 days ago
placeholder alt text
Europe
Denmark offered to trade Greenland to the U.S. in 1910—and America thought it was crazy
By Steven Lamy and The ConversationJanuary 22, 2026
3 days ago
placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeJanuary 23, 2026
2 days ago
placeholder alt text
Personal Finance
Sweden abolished its wealth tax 20 years ago. Then it became a 'paradise for the super-rich'
By Miranda Sheild Johansson and The ConversationJanuary 22, 2026
3 days ago
placeholder alt text
C-Suite
Jamie Dimon’s reality check for ambitious workers: ‘There’s going to be a grunt part to every part of a job. Get over it’
By Jake AngeloJanuary 23, 2026
2 days ago
placeholder alt text
Success
Nvidia CEO Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction are about to be unlocked because someone needs to build all these new AI centers
By Preston ForeJanuary 21, 2026
4 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Finance

trump
PoliticsWhite House
Europe hates Trump’s play for Greenland so much that even far-right nationalist groups are repulsed
By Sam McNeil, Justin Spike, Sylvie Corbet and The Associated PressJanuary 25, 2026
10 hours ago
macron
PoliticsWhite House
The week Europe grew a backbone: how they went from calling Trump ‘daddy’ to saying ‘no’ to the big American bully
By Laurie Kellman and The Associated PressJanuary 25, 2026
10 hours ago
AIthe future of work
Meet a 70-year-old Home Depot store associate who uses AI on his phone about once an hour: ‘I think my job would suffer if I couldn’t’
By Matt O'Brien, Linley Sanders and The Associated PressJanuary 25, 2026
11 hours ago
lakehouse
AIConsulting
Inside KPMG’s Orlando Lakehouse: the $450 million Covid boondoggle that’s becoming a secret weapon for the AI revolution
By Nick LichtenbergJanuary 25, 2026
14 hours ago
trump
Real EstateHousing
Trump’s housing market plan contains a fatal flaw and multiple obstacles, Morgan Stanley says
By Nick LichtenbergJanuary 25, 2026
17 hours ago
Virta Health CEO Sami Inkinen
SuccessPersonal Finance
The CEO of a $2 billion healthcare firm only felt rich after he paid off $100K in student loans—but that joy ‘disappeared’ in less than 3 days
By Emma BurleighJanuary 25, 2026
18 hours ago