• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipElon Musk

Elon Musk insists Tesla staffers follow his orders or explain to him why he’s wrong—or get fired if they don’t

By
Sophie Mellor
Sophie Mellor
Down Arrow Button Icon
By
Sophie Mellor
Sophie Mellor
Down Arrow Button Icon
November 22, 2021, 6:43 AM ET

Elon Musk sent out two emails in October, revealing the ‘carrot and stick’ leadership style he uses to run electric vehicle company Tesla.

It is easy to disassociate the enigmatic, Twitter-posting Elon Musk from the day-to-day management of the Tesla factories, but the first of the emails, which were first reported by CNBC, paints the image of an approachable boss concerned about his subordinates’ work comfort.

That email, sent on Oct. 3 and subject-lined “Music in the Factory,” came in response to an associate’s note asking Musk if people could listen to music from one ear bud or listen to background ambient music in the factories. Noting that this was “totally cool”, Musk gave Tesla workers the go-ahead to play music in the factories and add “any little touches that make work more enjoyable.”

“If there are other things that you think would improve your day, please let me know. I care very much that you look forward to coming to work every day!” he wrote in the email, which was addressed to everyone in the company.

Musk showed a sterner leadership style a day later, however. In an Oct. 4 email subject-lined “please note,” he gave explicit instructions for his subordinates to follow when he commanded them to do something. They have to either:

“1. Email me back to explain why what I said was incorrect. Sometimes, I’m just plain wrong!

2. Request further clarification if what I said was ambiguous.

3. Execute the directions.”

Failure to perform one of the three actions would result in termination, Musk noted.

The email closed with a “Thank you, Elon.” revealing that even a Twitter-ranting, meme-lord billionaire can abide by email etiquette.

Musk has a penchant for mass communicating his visions. Last month, Musk tweeted out against the proposed billionaire tax saying it would get in the way of his vision of getting humanity to Mars. Days later, Musk challenged the UN World Food Program (WFP), saying, “If WFP can describe on this Twitter thread exactly how $6B will solve world hunger, I will sell Tesla stock right now and do it.” The challenge was answered by David Beasley, the director of the WFP, with a four-point plan. By that point Musk had apparently moved on, posting a poll on Twitter to ask his followers whether he should sell 10% of his Tesla holdings.

Twitter voted yes and Elon Musk followed his word and sold off a tenth of his shares, though filings disclosed by the Securities and Exchange Commission (SEC) revealed the Tesla CEO had plans in place as early as September to offload a substantial portion of his holdings.

Subscribe to Fortune Daily to get essential business stories straight to your inbox each morning.
About the Author
By Sophie Mellor
See full bioRight Arrow Button Icon

Latest in Leadership

Ray Yuen, office managing director at the design and architecture firm Gensler, speaks at Fortune's 2026 Brainstorm Design conference in Macau.
NewslettersFortune CHRO
If you want your employees back in the office, try feeding them, says Gensler executive
By Kristin StollerDecember 8, 2025
1 hour ago
man shooting at target bullseye and missing
NewslettersNext to Lead
The science of failing up: Why some leaders rise despite repeated screwups
By Ruth UmohDecember 8, 2025
3 hours ago
Justin Hotard, CEO of Nokia
CommentaryGen Z
The workforce is becoming AI-native. Leadership has to evolve
By Justin HotardDecember 8, 2025
3 hours ago
Ted Sarandos attends Netflix's "The New Yorker At 100" New York Screening at The Paris Theatre on December 04, 2025 in New York City.
NewslettersCEO Daily
Netflix needs Warner Bros.’s IP and franchises to remain the default streaming service
By Diane BradyDecember 8, 2025
3 hours ago
CryptoBinance
Binance has been proudly nomadic for years. A new announcement suggests it’s finally chosen a headquarters
By Ben WeissDecember 7, 2025
10 hours ago
Future of WorkJamie Dimon
Jamie Dimon says even though AI will eliminate some jobs ‘maybe one day we’ll be working less hard but having wonderful lives’
By Jason MaDecember 7, 2025
20 hours ago

Most Popular

placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
AI
Nvidia CEO says data centers take about 3 years to construct in the U.S., while in China 'they can build a hospital in a weekend'
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
Economy
The most likely solution to the U.S. debt crisis is severe austerity triggered by a fiscal calamity, former White House economic adviser says
By Jason MaDecember 6, 2025
2 days ago
placeholder alt text
Politics
Supreme Court to reconsider a 90-year-old unanimous ruling that limits presidential power on removing heads of independent agencies
By Mark Sherman and The Associated PressDecember 7, 2025
22 hours ago
placeholder alt text
Economy
JPMorgan CEO Jamie Dimon says Europe has a 'real problem’
By Katherine Chiglinsky and BloombergDecember 6, 2025
2 days ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
12 days ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.