Verizon offers free year of AMC+ to customers, but there’s a catch

By Chris MorrisFormer Contributing Writer
Chris MorrisFormer Contributing Writer

    Chris Morris is a former contributing writer at Fortune, covering everything from general business news to the video game and theme park industries.

    Verizon already offers Discovery+ and Disney+ to certain customers. Now the company is broadening its entertainment perks.

    Verizon will provide up to a year of AMC+ to new and existing customers who either buy a new 5G phone with a payment plan or sign up for Fios home Internet service. (AMC+ carries a cost of $8.99 per month after the Verizon promotion ends.)

    Verizon’s deal is the latest in an increasingly aggressive battle among telecom giants to lure customers with streaming subscriptions. Rival AT&T offers free access to HBO Max to some customers, while T-Mobile offers free Netflix to people with unlimited data plans.

    Streaming services are fighting each other too. Bundling services with telecom providers offers a way for them to become part of people’s viewing habits; the idea is to hook customers before the monthly charges kick in.

    New or existing Verizon customers who purchase a 5G phone with a device payment plan will be eligible for 12 months of AMC+ at no extra charge. That deal will also extend to new Verizon Fios customers who sign up for one of Verizon’s Mix & Match home Internet plans.

    Verizon is also giving six-month AMC+ packages to customers who buy a 5G phone on its “start unlimited” plan, which includes 4G data instead of 5G. Customers who upgrade to a 5G phone on their existing phone line will also get six months of free AMC+ streaming.

    AMC+ bundles programming from AMC, BBC America, IFC, and SundanceTV, with top-line shows that include The Walking Dead, Mad Men, Orphan Black, and Portlandia.

    Subscribe to Fortune Daily to get essential business stories straight to your inbox each morning.