• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceAMC

AMC’s market value reaches $10 billion amid Reddit-fueled rally

By
Bailey Lipschultz
Bailey Lipschultz
,
Katherine Doherty
Katherine Doherty
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Bailey Lipschultz
Bailey Lipschultz
,
Katherine Doherty
Katherine Doherty
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
May 27, 2021, 11:46 AM ET

AMC Entertainment Holdings Inc.’s eager retail investors have vaulted the company’s market value to $10 billion for the first time.

Shares rose 20% to $23 at 11:00 a.m. in New York, extending gains for a fourth day, as the Leawood, Kansas-based company surpassed the milestone. AMC’s revival has been fueled by individual investors eager to save the movie theater industry after it raised more than $1 billion in financing to avoid bankruptcy over recent months. The stock is up 1000% year-to-date.

Chief Executive Officer Adam Aron has embraced the Reddit-fueled rally and talked to new retail investors on conference calls. The stock has more than doubled since AMC reported quarterly results on May 6, adding nearly $6 billion in value. Thursday’s milestone stands out against a market value bottom of $216.8 million which was hit in April 2020.

While Chad Beynon, an analyst with Macquarie Securities, is waiting for AMC to continue to shed debt and lease obligations before getting more constructive on shares, he acknowledged the mania individual investors can create.

“The Reddit crowd is strong, the volumes have been off the charts lately, so there’s clearly demand that wasn’t there pre-COVID,” he said by phone. The company’s ability to raise cash at over $10 a share earlier in the month “marked the first time the company was able to financially benefit from the Reddit rally,” he said.

The cash AMC has raised through the sales of hundreds of millions of additional shares is a key driver for the massive run-up in market value despite the stock actually trading down more than 35% from a 2015 peak. More than 490 million shares of AMC are currently available for trading, data compiled by Bloomberg show, almost ten-times the 52 million shares outstanding at the start of last year.

More capital

Debt tied to AMC has rallied alongside shares, setting new highs in recent days. The company’s bonds, which were trading at a low of 5 cents in November, are inching close to par, according to Trace trading data. That debt carries a hefty coupon of 12% for the notes due 2026.

AMC’s bonds were among the top performers in the U.S. high-yield market on Thursday, extending gains from earlier in the week.

The company said previously it might seek more financing, and some investors have suggested it sell more shares to pay down or look to refinance its more than $10 billion debt load.

The cinema chain “will carefully examine the raising of additional capital in whatever form we think is most attractive” and is focused on de-leveraging, Aron said on a call to discuss fourth-quarter results in March.

The company’s latest resurgence at the hands of individual investors has pushed the market value to more than double its April 2017 peak of $4.17 billion prior to this year’s trading. Put a different way, AMC has consistently added more than $1 billion in each of the last three sessions—more than double its value at the start of the year.

The movie theater company’s ability to post strong box office numbers as it reopens in key markets like New York and California will be important, B. Riley Securities analyst Eric Wold said by phone. Wold downgraded shares to neutral from buy on Wednesday citing valuation concerns.

Our mission to make business better is fueled by readers like you. To enjoy unlimited access to our journalism, subscribe today.
About the Authors
By Bailey Lipschultz
See full bioRight Arrow Button Icon
By Katherine Doherty
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
Success
Even with $850 billion to his name, Elon Musk admits ‘money can’t buy happiness.’ But billionaire Mark Cuban says it’s not so simple
By Preston ForeFebruary 6, 2026
2 days ago
placeholder alt text
Economy
Elon Musk warns the U.S. is '1,000% going to go bankrupt' unless AI and robotics save the economy from crushing debt
By Jason MaFebruary 7, 2026
24 hours ago
placeholder alt text
Success
Gen Z Patriots quarterback Drake Maye still drives a 2015 pickup truck even after it broke down on the highway—despite his $37 million contract
By Sasha RogelbergFebruary 7, 2026
1 day ago
placeholder alt text
AI
AI can make anyone rich: Mark Cuban says it could turn 'just one dude in a basement' into a trillionaire
By Sydney LakeFebruary 7, 2026
1 day ago
placeholder alt text
Future of Work
Anthropic cofounder says studying the humanities will be 'more important than ever' and reveals what the AI company looks for when hiring
By Jason MaFebruary 7, 2026
1 day ago
placeholder alt text
Crypto
Bitcoin whales and ETFs are bailing out of the market; UBS warns: ‘Crypto is not an asset’
By Jim EdwardsFebruary 6, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Finance

InvestingVenture Capital
NFL legend Joe Montana lived around top VC execs as a 49er, then leveraged those ties to launch his second career as an investor
By Jason MaFebruary 8, 2026
7 minutes ago
Real EstateHousing
Trump’s plan to send home prices higher will help him with baby boomer voters ahead of midterm elections but could spark a ‘generational war’
By Josh Boak and The Associated PressFebruary 8, 2026
2 hours ago
EconomyUkraine invasion
Russian attacks on Ukraine’s energy infrastructure are the biggest threat to its economy, which could shrink as much as 3%
By Kamila Hrabchuk and The Associated PressFebruary 8, 2026
3 hours ago
FinanceSuper Bowl
All the things you wanted to know about Super Bowl rings but were afraid to ask
By Chris Morris and Fortune EditorsFebruary 8, 2026
3 hours ago
Tom Brady looks on prior to the game at AT&T Stadium on September 15, 2024 in Arlington, Texas.
Personal FinanceNFL
Tom Brady is making 15 times more as a Super Bowl commentator than he did playing in the big game thanks to $375 million contract 
By Eva RoytburgFebruary 8, 2026
5 hours ago
tipping
CommentaryTipping
I’m the chief growth officer at a payments app and I know how America really tips. Connecticut, I’m looking at you
By Ricardo CiciFebruary 8, 2026
5 hours ago