• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Retail

These Secret Ingredients May Be Fattening Your Restaurant Bill

By
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Bloomberg
Bloomberg
Down Arrow Button Icon
March 15, 2018, 12:43 PM ET

If you want to add instant luxury to a dish, you can grab a truffle and start shaving. Or add a dollop of glistening black caviar. That’s also a guaranteed way to validate a high-priced dish on a menu.

Beans in a generous pool of olive oil don’t scream “indulgence” in quite the same way. Yet, high-end versions of such pantry staples as sugar and honey have become highly coveted ingredients among forward-thinking chefs in New York and Chicago. They’re also raising the cost of your meals.

Nutty Buckwheat Butter

At the recently opened La Mercerie cafe in New York, chef Marie-Aude Rose sources her butter from Bordier, a cult French producer who kneads his butter, a process that costs four times more than those for other premium varieties. In fact, she dedicates an entire section of her menu to the “Specialty Butter from Jean-Yves Bordier.” Rose, who cooked at the acclaimed Spring in Paris, is one of the few restaurateurs in the country to carry this elite product—Bordier started shipping to the U.S. just as she was opening La Mercerie.

Rose serves the butters, including nutty buckwheat and olive oil-lemon, for $7 for a 25-gram morsel with bread. She also uses Bordier in her cooking. A dish of six oysters with seaweed-flecked butter goes for $24. Each oyster costs $1; its butter accounts for $1.50. Rose says she would bake with the Bordier butter, too, but concedes that “the quantities for pate feuillété for croissants are just too much.” That’s understandable: Her husband, Daniel Rose of Le Coucou in New York, has said he pays more for Bordier than he does for foie gras.

Capezzana Olive Oil

“We don’t use caviar, we don’t use foie gras, we don’t use uni,” says chef Clare de Boer, who, with Jess Shadbolt, runs the kitchen at King in New York. Instead, they are heavyhanded with oil—specifically, vibrant Capezzana, an organic, single estate, first-press olive oil from Tuscany. “We go through four to six bottles a day,” says de Boer, who pays close to $38 for a 16.9 ounce bottle. She and Shadbolt douse the peppery finishing oil over poached wild striped bass, baked borlotti beans, and pillowy ricotta gnudi. It even infuses an unconventional olive oil semifreddo. “At our restaurant, it’s one of the biggest expenses,” says Shadbolt.

Greek Fleur de Sel

At the Greek seafood temple Milos in midtown Manhattan, fish are shipped in from the Mediterranean and priced by weight—some upward of $50 per pound. But the salt is equally valuable. Owner Costas Spiliadis buys Greek fleur de sel from Kythira, a pristine island where lots for harvesting sea salt are auctioned off to residents. Spiliadis uses the hand-gathered salt at his six Milos locations around the world. “I don’t think it would be fair to say, because of the sea salt, my prices are higher by that much,” says Spiliadis. But since his salt costs 10 to 15 times as much as other gourmet salts, per Spiliadis’s approximation, the price does add up: Greek salad, seasoned with the salt, costs $33. And the salt-crusted fish has a $15 supplemental fee attached.

Japanese Cane Sugar

At the acclaimed Japanese restaurant Momotaro, executive chef Mark Hellyar insists on using Japanese cane sugar in his sushi-su, the seasoned-vinegar mixture that gives sushi rice its distinct tang. Hellyar finds that the Japanese sweetener adds purer flavor and a moister texture that its standard American counterpart. But it costs about five times as much, and Hellyar estimates that he goes through 50 pounds of the sugar each week. “Some people think that if we use regular sugar, the customer won’t notice,” says Hellyar. “They will.”

Lindera Farms Honey Vinegar

Chef Mark Vignola is a believer in subtlety. “I’m all about that nuanced flavor that you can’t quite put your finger on,” says the chef at Henry at Life Hotel in New York. He buys Lindera Farms honey vinegar, a two-year cask-aged elixir that costs him $90 for eight ounces. That’s pricey, even compared to top-quality balsamics from Italy, as well as the new crop of artisan vinegars. Vignola uses a hefty splash, about $1 worth, in every order of his Faroe Island salmon tartare.

About the Author
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Retail

Bambas
LawSocial Media
22-year-old Australian TikToker raises $1.7 million for 88-year-old Michigan grocer after chance encounter weeks earlier
By Ed White and The Associated PressDecember 6, 2025
2 days ago
RetailConsumer Spending
U.S. consumers are so financially strained they put more than $1 billion on buy-now, pay later services during Black Friday and Cyber Monday
By Jeena Sharma and Retail BrewDecember 5, 2025
2 days ago
Best vegan meal delivery
Healthmeal delivery
Best Vegan Meal Delivery Services of 2025: Tasted and Reviewed
By Christina SnyderDecember 5, 2025
2 days ago
Retailmeal delivery
Best Prepared Meal Delivery Services of 2025: RD Approved
By Christina SnyderDecember 5, 2025
2 days ago
Steve Milton is the CEO of Chain, a culinary-led pop-culture experience company founded by B.J. Novak and backed by Studio Ramsay Global.
CommentaryFood and drink
Affordability isn’t enough. Fast-casual restaurants need a fandom-first approach
By Steve MiltonDecember 5, 2025
3 days ago
Big TechSpotify
Spotify users lamented Wrapped in 2024. This year, the company brought back an old favorite and made it less about AI
By Dave Lozo and Morning BrewDecember 4, 2025
3 days ago

Most Popular

placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
AI
Nvidia CEO says data centers take about 3 years to construct in the U.S., while in China 'they can build a hospital in a weekend'
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
Economy
The most likely solution to the U.S. debt crisis is severe austerity triggered by a fiscal calamity, former White House economic adviser says
By Jason MaDecember 6, 2025
1 day ago
placeholder alt text
Economy
JPMorgan CEO Jamie Dimon says Europe has a 'real problem’
By Katherine Chiglinsky and BloombergDecember 6, 2025
1 day ago
placeholder alt text
Big Tech
Mark Zuckerberg rebranded Facebook for the metaverse. Four years and $70 billion in losses later, he’s moving on
By Eva RoytburgDecember 5, 2025
3 days ago
placeholder alt text
Politics
Supreme Court to reconsider a 90-year-old unanimous ruling that limits presidential power on removing heads of independent agencies
By Mark Sherman and The Associated PressDecember 7, 2025
16 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.