• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Leadership

Tim Kaine’s Political Perks Turn Voters Off

By
Eli Yokley
Eli Yokley
and
Morning Consult
Morning Consult
Down Arrow Button Icon
By
Eli Yokley
Eli Yokley
and
Morning Consult
Morning Consult
Down Arrow Button Icon
July 27, 2016, 10:14 AM ET
Democratic Senate Candidate Tim Kaine Holds Election Night Event In Virginia
Patrick McDermott—Getty Images

PHILADELPHIA – If Republicans focus heavily on Tim Kaine’s political perks, they might be able to dampen the Democratic vice presidential candidate’s favorability among voters, and in turn, Hillary Clinton’s campaign for the presidency, a new Morning Consult survey finds.

Among the most pungent of the 25 messages Morning Consult tested against the Virginia senator were the facts that he legally accepted $150,000 in gifts and $18,000 for a Caribbean vacation from a Virginia investor while he was governor of Virginia.

Of the 25 positive messages that Morning Consult tested, independent voters were impressed by Kaine’s removal of oil subsidies and his support for same-sex marriage.

VP_Kaine

When voters learned about the Caribbean vacation, 51 percent of them had a less favorable impression of him. Another 49 percent of them had a less favorable view of Kaine when they learned about the gifts. Among independents, the vacation left 54 percent of respondents with a less favorable view of him, while the gifts left half of them with a less favorable view.

Republicans have already tried to capitalize on Kaine’s gifts. Soon after Clinton tapped him as her running mate, Donald Trump’s presidential campaign unveiled another one of its nicknames for his rivals: “Corrupt Kaine.”

But that is not the only negative message that works against Kaine. As governor, he made six campaign promises to Virginia voters but only succeeded in accomplishing one of them. Half of independent voters said that left them with a less favorable view, compared with 58 percent of Republicans and 43 percent of Democrats.

Among the positive messages tested, Kaine’s elimination of Virginia’s estate tax and cutting the state budget by $5 billion resonated well, giving 46 percent of voters a more favorable view of him. Four out of 10 Republicans said those two messages gave them a more favorable view of Kaine.

Along with the budget and tax messages, independent voters were wooed by Kaine’s support for eliminating subsidies for oil companies in 2012, as well as his support for same-sex marriage.

Democrats were most impressed by Kaine’s score of 100 from Planned Parenthood, meaning that he has sided in favor of abortion-rights legislation every time it’s been put in front of him. The message left more than six out of 10 Democrats (62 percent) with a better view of him.

By the end of the weekend, almost six out of 10 (57 percent) voters had heard at least something about Clinton choosing Kaine as her running mate.

Prior to hearing 25 positive and negative messages about Kaine, 29 percent of voters said the choice was excellent or good, while another 29 percent thought it was a fair or poor choice. After hearing the messages, 34 percent said the choice was excellent or good, while 41 percent said it was fair or poor.

The poll surveyed 2,502 registered voters from July 22-24 and has a margin of error of plus or minus two percentage points. See the toplines and crosstabs.

This article originally appeared on Morning Consult.

About the Authors
By Eli Yokley
See full bioRight Arrow Button Icon
By Morning Consult
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Leadership

education
PoliticsMinnesota
Minneapolis is so unsafe in the ICE shooting aftermath that families can choose remote learning for their kids for the next month
By Rebecca Santana, Steve Karnowski, Bianca Vázquez Toness and The Associated PressJanuary 10, 2026
9 hours ago
cappelli
AIHuman resources
AI adoption isn’t an easy way to cut jobs—or easy at all, Wharton professor says: ‘The key thing … is just how much work is involved in doing it’
By Nick LichtenbergJanuary 10, 2026
10 hours ago
MagazineNetflix
Netflix’s $82.7 billion rags-to-riches story: How the a DVD-by-mail company swallowed Hollywood
By Natalie JarveyJanuary 10, 2026
12 hours ago
shoplift
EconomyGen Z
Gen Z is rebelling against the economy with ‘disillusionomics,’ tackling near 6-figure debt by turning life into a giant list of income streams
By Jacqueline MunisJanuary 10, 2026
13 hours ago
Colgate-Palmolive CHRO Sally Massey
SuccessGen Z
Despite getting flak for being woke and lazy, an exec at $62 billion giant Colgate says Gen Z workers are actually ‘pushing us to get better’
By Emma BurleighJanuary 10, 2026
13 hours ago
SuccessThe Promotion Playbook
L’Oreal exec tells Gen Z to be that person who grabs their manager’s coffee—instead of making you look junior, she says it can get you noticed
By Orianna Rosa RoyleJanuary 10, 2026
14 hours ago

Most Popular

placeholder alt text
Health
Bill Gates warns the world is going 'backwards' and gives 5-year deadline before we enter a new Dark Age
By Eleanor PringleJanuary 9, 2026
1 day ago
placeholder alt text
Politics
White House says it's 'reviewing protocols' after Trump seemingly violated federal policy by disclosing jobs data early
By Eva RoytburgJanuary 9, 2026
1 day ago
placeholder alt text
Success
Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
By Emma BurleighJanuary 8, 2026
2 days ago
placeholder alt text
C-Suite
Silicon Valley billionaire flies coach out of solidarity: 'If I'm going to ask my employees to do it, I need to do it, too'
By Nick LichtenbergJanuary 9, 2026
1 day ago
placeholder alt text
Success
Gen Z are arriving to college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJanuary 9, 2026
1 day ago
placeholder alt text
Success
Walmart’s CEO Doug McMillon out-earns the average American’s salary in less than 20 hours—during a typical 30-minute commute, he’s already made $1,563
By Emma BurleighJanuary 9, 2026
1 day ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.