• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt

2

As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens

3

Current price of oil as of May 29, 2026

1

Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt

2

As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens

3

Current price of oil as of May 29, 2026
Jeep

Renegade is the latest Jeep variant from a rebounding Fiat Chrysler

By
Doron Levin
Doron Levin
Down Arrow Button Icon
By
Doron Levin
Doron Levin
Down Arrow Button Icon
January 23, 2015, 3:35 PM ET
FCA US LLC Jeep Renegade
An off-road Mopar-equipped Jeep(R) Renegade to be displayed at the 2015 NAIAS in Detroit (PRNewsFoto/FCA US LLC) THIS CONTENT IS PROVIDED BY PRNewsfoto and is for EDITORIAL USE ONLY**Courtesy of PRNewsFoto/FCA US LLC/AP

One of the most intriguing numbers issued a few weeks ago in Detroit by Fiat Chrysler Automobiles NV was 1,017,019.

That’s the number of Jeep-branded vehicles sold globally in 2014, an eye-opening total that stands in contrast to 337,716, the total number of Jeeps sold worldwide by the former Chrysler Group LLC when it filed for bankruptcy in 2009. FCA (FCA) forecasts that Jeep sales worldwide rise to 1.9 million in 2018.

A key strategic element of FCA’s push to reach the front ranks of the global auto business is its expansion of Jeep, a brand known from Rio de Janeiro to Shanghai that had underperformed relative to its potential under previous Chrysler managements. FCA’s latest thrust is its introduction of the Jeep Renegade, a small crossover built in Italy that will begin reaching U.S. showrooms in March.

Renegade will contend in the U.S. against models like Kia Soul, Chevrolet Trax and Nissan Juke, as well as Honda’s new HR-V, the latter soon to go on sale. These are entries in a red-hot market segment known as subcompact crossovers. In Europe it’s already grown to two million units annually, heading upward. In the U.S. the category has broken from the larger compact crossover segment that includes slightly larger models like the Ford Escape and Toyota RAV4 – a two million-unit segment that grew 14.5 percent last year in a market that was up about six percent.

The new Jeep shares its mechanical architecture (designed in Auburn Hills, Michigan) with the Fiat 500X crossover and is built in the same factory in Melfi, Italy. For the time being, Renegades sold in the U.S. will be imported from Italy. But FCA executives say they expect the new model to be a hit and will manufacture it in China as well as in a new factory in Brazil.

Jeff Schuster, senior vice president for forecasting for LMC Automotive told USA Today that Renegade “provides a lift to the brand.” Last year, Jeep’s new midsize crossover sold 178,508 units, almost as many as the slightly larger Grand Cherokee. Affection for crossovers of every size and flavor is intense and growing; and FCA has positioned itself to deliver what consumers are buying.

The new model looks and feels like a Jeep, with its characteristic seven-slotted grill, dating to 1941 when Ford was making military versions for use by American soldiers in World War II. Starting in price at about $18,000 for a two-wheel-drive version, a fully-loaded Trail Hawk edition with four-wheel-drive could cost as much as $30,000. Two engines are available, with 1.4-liter and a 2.4-liter displacements.

FCA chief executive officer Sergio Marchionne has done a remarkable job cobbling together a global automaker from a weak Fiat and a weak Chrysler that is exhibiting discipline, creativity, financial stability and growth during the five years of brisk recovery – especially in the U.S. – since the 2008-2009 collapse. But FCA has a ways to go: The automaker still must prove it can withstand the inevitable downturn in sales, which always looms ahead.

About the Author
By Doron Levin
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Oil bosses warn prices will soar in a matter of weeks as inventories near unprecedented lows — ‘I mean really, really low levels’
EnergyOil
Oil bosses warn prices will soar in a matter of weeks as inventories near unprecedented lows — ‘I mean really, really low levels’
By Jason MaMay 30, 2026
1 hour ago
SoftBank plans up to €75 billion investment in French AI centers
AISoftbank
SoftBank plans up to €75 billion investment in French AI centers
By Benoit Berthelot and BloombergMay 30, 2026
3 hours ago
After a judge ordered Trump’s name be removed from the Kennedy Center, president says it will ‘soon be closed, probably never to open again’
LawDonald Trump
After a judge ordered Trump’s name be removed from the Kennedy Center, president says it will ‘soon be closed, probably never to open again’
By Collin Binkley and The Associated PressMay 30, 2026
4 hours ago
U.S. military fires missile into engine room of blockade runner after it ignored more than 20 warnings while trying to enter an Iranian port
PoliticsIran
U.S. military fires missile into engine room of blockade runner after it ignored more than 20 warnings while trying to enter an Iranian port
By Konstantin Toropin and The Associated PressMay 30, 2026
4 hours ago
After Blue Origin rocket explosion, NASA’s entire moon exploration program depends on SpaceX for now as Musk eyes blockbuster IPO soon
Innovationspace
After Blue Origin rocket explosion, NASA’s entire moon exploration program depends on SpaceX for now as Musk eyes blockbuster IPO soon
By Jason MaMay 30, 2026
5 hours ago
Snowflake CEO says monster quarter shows why software firms need new pricing models to thrive in AI age
AISnowflake Computing
Snowflake CEO says monster quarter shows why software firms need new pricing models to thrive in AI age
By Sebastian HerreraMay 30, 2026
7 hours ago

Most Popular

Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt
Economy
Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt
By Shawn TullyMay 30, 2026
17 hours ago
As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens
Magazine
As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens
By Emma HinchliffeMay 27, 2026
4 days ago
Current price of oil as of May 29, 2026
Personal Finance
Current price of oil as of May 29, 2026
By Joseph HostetlerMay 29, 2026
1 day ago
As AI slashes white-collar jobs, Salesforce CEO Marc Benioff says almost no one is being hired—except in sales
Success
As AI slashes white-collar jobs, Salesforce CEO Marc Benioff says almost no one is being hired—except in sales
By Emma BurleighMay 28, 2026
2 days ago
A billionaire and an A-list actor found refuge in a 37-home Florida neighborhood with armed guards—proof that privacy is now the ultimate luxury
Real Estate
A billionaire and an A-list actor found refuge in a 37-home Florida neighborhood with armed guards—proof that privacy is now the ultimate luxury
By Marco Quiroz-GutierrezMay 25, 2026
6 days ago
Gen Z is rejecting $200 dates and choosing 'solo-maxxing'—and dating apps are taking a hit
Economy
Gen Z is rejecting $200 dates and choosing 'solo-maxxing'—and dating apps are taking a hit
By Sydney LakeMay 30, 2026
14 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.