• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Leadershipexecutive read

5 new books to read in 2015

By
Shalene Gupta
Shalene Gupta
Down Arrow Button Icon
By
Shalene Gupta
Shalene Gupta
Down Arrow Button Icon
December 4, 2014, 7:39 AM ET

Zillow Talk: The New Rules of Real Estate

by Spencer Rascoff and Stan Humphries

The team behind the leading real estate website and home-finding app explains how the real estate game has changed over the past five years. Rascoff and Humphries, Zillow’s CEO and its chief economist, pre­sent a new manual to navigate the data-driven, technological field of home selling, and offer tons of advice, such as why it’s better to remodel your bathroom than your kitchen, why you should never list your house for $444,000, and how putting the word “cute” in your listing could cost you thousands of dollars.

Grand Central Publishing; Jan. 27

Pauline Frederick Reporting: A Pioneering Broadcaster Covers the Cold War

by Marilyn S. Greenwald

Long before Barbara Walters and Diane Sawyer appeared on TV, Pauline Frederick pioneered the role of women in broadcasting in 1949 when she became the first woman to serve as a network news correspondent. Greenwald’s biography explores the section of Frederick’s 50-year career in which she covered the Cuban missile crisis, interviewed Fidel Castro, reported on the Nuremberg trials, and was the first woman to moderate a presidential debate.

Potomac Books; Jan. 1

 

How to Fly a Horse: The Secret History of Creation, Invention, and Discovery

by Kevin Ashton

Ashton, an MIT professor and a former brand manager for Procter & Gamble, is famous for coining the term “Internet of things” and for develop­ing Belkin’s home-automation system. In his new book, he examines the secrets behind some of history’s greatest inventions, from the discovery of DNA messaging in a crystallography laboratory to the Wright brothers in their bicycle shop as they set out to “fly a horse,” and illustrates how all successful innovators overcame resistance.

Doubleday; Jan. 20

Irrational Exuberance: Revised and Expanded Third Edition

by Robert J. Shiller

If you still haven’t read it, now is the time. Nobel Prize–winning economist Shiller updates his legendary alarm, which explains the forces that move markets and was originally written in the midst of the first dotcom bubble. A revised edition in 2005 also correctly predicted the implosion of the housing market, and now in a new hardcover update, he cautions that investors are ­going hog-wild again, this time with high stock and bond prices.

Princeton University Press; Jan. 25

The Logic of the Market: An Insider’s View of Chinese Economic Reform

by Weiying Zhang;  translated by Matthew Dale

A bestseller in China after its original publication in 2010, this new English-language translation finally debuts in the U.S.  A series of essays by China’s top economist and former head of the Guanghua School of Management at Peking University explore China’s markets and their potential for development by embracing free-market economic policies—which Weiying says also demonstrates the Chinese proverb “Benefit yourself by benefiting others.”

Cato Institute; Jan. 16

This story is from the December 22, 2014 issue of Fortune.

About the Author
By Shalene Gupta
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

dario
AIWhite House
White House chief of staff to meet with Anthropic CEO about dangerous new Mythos model, official says
By Josh Boak, Matt O'Brien and The Associated PressApril 17, 2026
3 hours ago
Karen Carter
C-SuiteFortune 500 Power Moves
Fortune 500 Power Moves: Which executives gained and lost power this week
By Fortune EditorsApril 17, 2026
5 hours ago
Business colleagues meeting in modern conference room
Workplace Culturecompany culture
The power has swung back to employers—and workers are paying for it in benefits, flexibility, and leverage
By Marco Quiroz-GutierrezApril 17, 2026
7 hours ago
Jack Dorsey, the CEO of Block
SuccessLayoffs
Twitter cofounder Jack Dorsey breaks down his thought process when he laid off 40% of his Block staff because of AI
By Emma BurleighApril 17, 2026
8 hours ago
She learned accounting before she was a teenager. Now she’s bringing Wall Street to the blockchain
NewslettersMPW Daily
She learned accounting before she was a teenager. Now she’s bringing Wall Street to the blockchain
By Sheryl EstradaApril 17, 2026
9 hours ago
Pope Leo XIV waves
SuccessWealth
Pope Leo warned the world is in ‘big trouble’ if Elon Musk becomes the first trillionaire
By Preston ForeApril 17, 2026
14 hours ago

Most Popular

Pope Leo warned the world is in ‘big trouble’ if Elon Musk becomes the first trillionaire
Success
Pope Leo warned the world is in ‘big trouble’ if Elon Musk becomes the first trillionaire
By Preston ForeApril 17, 2026
14 hours ago
A world going broke: IMF says America's $39 trillion national debt is actually a global problem—and AI may be the only rescue
Economy
A world going broke: IMF says America's $39 trillion national debt is actually a global problem—and AI may be the only rescue
By Nick LichtenbergApril 16, 2026
1 day ago
Jeff Bezos pledged $10 billion for climate change. With the 2030 clock ticking, his wife, Lauren Sánchez Bezos, is leading the charge to spend it
Environment
Jeff Bezos pledged $10 billion for climate change. With the 2030 clock ticking, his wife, Lauren Sánchez Bezos, is leading the charge to spend it
By Sydney LakeApril 15, 2026
2 days ago
Germany already told its workers to ditch four-day weeks and work-life balance. Now the government wants to cut their pay for calling in sick, too
Success
Germany already told its workers to ditch four-day weeks and work-life balance. Now the government wants to cut their pay for calling in sick, too
By Orianna Rosa RoyleApril 16, 2026
2 days ago
MacKenzie Scott is bypassing the Ivy League and rewriting the $79 billion higher ed playbook by giving to HBCUs and community colleges
Politics
MacKenzie Scott is bypassing the Ivy League and rewriting the $79 billion higher ed playbook by giving to HBCUs and community colleges
By Sydney LakeApril 16, 2026
1 day ago
Older millennials are starting to act like boomers in the housing market—and pulling away from the pack
Real Estate
Older millennials are starting to act like boomers in the housing market—and pulling away from the pack
By Nick LichtenbergApril 17, 2026
15 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.