Innovation

Innovation
No. 7: Nike 1. Apple 2. Amazon.com 3. Google 4. Qualcomm 5. Royal Dutch Shell* 5. Whole Foods Market* 7. Nike 8. Starbucks 9. Facebook 10. Starwood Hotels & Resorts *TieNo. 7: Nike
1. Apple
2. Amazon.com
3. Google
4. Qualcomm
5. Royal Dutch Shell*
5. Whole Foods Market*
7. Nike
8. Starbucks
9. Facebook
10. Starwood Hotels & Resorts
*Tie
People management

Exxon Mobil
No. 1: Exxon Mobil
2. VF
3. McDonald's
4. Marriott International
5. Starbucks
6. Qualcomm
7. Royal Dutch Shell
8. J.P. Morgan Chase
9. Nestlé
10. IBM*
10. U.S. Bancorp*
*Tie
Product quality

Product quality
No. 1: Apple 2. Nordstrom 3. Amazon.com 4. Whole Foods Market 5. Qualcomm 6. Caterpillar 7. Exxon Mobil* 7. Royal Dutch Shell* 9. Walt Disney 10. Procter & Gamble *TieNo. 1: Apple
2. Nordstrom
3. Amazon.com
4. Whole Foods Market
5. Qualcomm
6. Caterpillar
7. Exxon Mobil*
7. Royal Dutch Shell*
9. Walt Disney
10. Procter & Gamble
*Tie
Long-term investment

Long-term investment
No. 1: Nestlé 2. VF 3. Qualcomm 4. Visa 5. Caterpillar 6. Hyatt Hotels 7. Nike 8. Walt Disney 9. Sysco 10. Exxon Mobil* 10. McDonald's* *TieNo. 1: Nestlé
2. VF
3. Qualcomm
4. Visa
5. Caterpillar
6. Hyatt Hotels
7. Nike
8. Walt Disney
9. Sysco
10. Exxon Mobil*
10. McDonald's*
*Tie
Fiscal soundness

Fiscal soundness
No. 1: Google 2. Apple 3. Exxon Mobil 4. McDonald's 5. Qualcomm 6. Marriott International 7. Nestlé 8. Nike 9. Berkshire Hathaway 10. OracleNo. 1: Google
2. Apple
3. Exxon Mobil
4. McDonald's
5. Qualcomm
6. Marriott International
7. Nestlé
8. Nike
9. Berkshire Hathaway
10. Oracle
Employee retention

Employee retention
No. 7: Facebook 1. Exxon Mobil 2. Apple 3. Marriott International 4. Google 5. Qualcomm 6. Royal Dutch Shell 7. Facebook 8. Whole Foods Market 9. Nike 10. NestléNo. 7: Facebook
1. Exxon Mobil
2. Apple
3. Marriott International
4. Google
5. Qualcomm
6. Royal Dutch Shell
7. Facebook
8. Whole Foods Market
9. Nike
10. Nestlé
Social responsibility

Social responsibility
No. 1: Marriott International 2. Starbucks 3. Whole Foods Market 4. Royal Dutch Shell 5. CH2M Hill 6. Nike 7. Nestlé 8. Walt Disney* 8. Statoil* 10. Wyndham Worldwide *TieNo. 1: Marriott International
2. Starbucks
3. Whole Foods Market
4. Royal Dutch Shell
5. CH2M Hill
6. Nike
7. Nestlé
8. Walt Disney*
8. Statoil*
10. Wyndham Worldwide
*Tie
Use of assets

Use of assets
No. 4: Caterpillar 1. Exxon Mobil 2. Marriott International 3. Royal Dutch Shell 4. Caterpillar 5. Nestlé 6. McDonald's 7. U.S. Bancorp 8. Starbucks 9. Colgate-Palmolive 10. ChevronNo. 4: Caterpillar
1. Exxon Mobil
2. Marriott International
3. Royal Dutch Shell
4. Caterpillar
5. Nestlé
6. McDonald's
7. U.S. Bancorp
8. Starbucks
9. Colgate-Palmolive
10. Chevron
Global competitiveness

Global competitiveness
No. 2: McDonald's 1. Nestlé 2. McDonald's 3. Caterpillar 4. Yum! Brands 5. Nike 6. Apple* 6. Google* 8. Marriott International 9. Exxon Mobil 10. Fluor *TieNo. 2: McDonald's
1. Nestlé
2. McDonald's
3. Caterpillar
4. Yum! Brands
5. Nike
6. Apple*
6. Google*
8. Marriott International
9. Exxon Mobil
10. Fluor
*Tie