• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Lucky 2013: A case for economic good times

Geoff Colvin
By
Geoff Colvin
Geoff Colvin
Senior Editor-at-Large
Down Arrow Button Icon
Geoff Colvin
By
Geoff Colvin
Geoff Colvin
Senior Editor-at-Large
Down Arrow Button Icon
January 18, 2013, 10:00 AM ET

FORTUNE — In your sleep you can name 10 reasons 2013 will be lousy for business and the economy. So can I. But analyzing only the downside is a bad habit; missing a boom is at least as dangerous as missing a bust. So let’s imagine the good-news scenario that absolutely no one is talking about. Is it likely? I dunno. Plausible? Absolutely. Here’s what gets us to a 4% growth rate, rising incomes, and low unemployment by year-end:

The revolution in American oil and gas increasingly spreads its benefits through the economy. Our crude-oil production, after declining for the past 20 years, is suddenly rocketing and will keep doing so for the rest of the decade, says the Energy Information Administration’s just-released outlook. Natural-gas production will boom for at least the next three decades. A resulting industrial renaissance is already under way. Chemical and plastics makers — Dow (DOW), Mitsubishi, and others — are building new plants around the country, a stunning turnaround for an industry that has been shutting U.S. plants for years. The Timken Co. (TKR) is expanding a mill in Ohio to make specialty steels for the oil and gas industry. Railroads are adding cars to haul the rising output of many industries. Best of all, much of the new production will be exported — shrinking our trade deficit and bringing jobs and GDP growth to the U.S.

MORE:The Fed’s big dollar gamble

The 113th Congress, spooked by the loathing rightly heaped on the 112th, finally acts on its three most important priorities: reforming the tax code by lowering rates and closing loopholes, making Medicare sustainable, and fixing immigration laws to attract and keep the world’s best and most ambitious.

President Obama, finished with running for office and envying Bill Clinton’s extraordinary stature domestically and globally, decides to go for a statesman legacy rather than a progressive-hero legacy. He gets behind tax reform by emphasizing its fairness; stresses that Medicare isn’t being cut but saved; and negotiates a procedure for legalizing illegals as part of immigration reform. Photos of him signing landmark legislation with leaders of both parties behind him build his image as a pragmatic doer rather than a far-left class warrior.

MORE:The old Goldman Sachs is back

The Affordable Care Act takes effect mostly glitch-free as the administration realizes that major implementation problems could tank the economy. The law is filled with requirements that seem difficult or impossible for employers to meet; for example, employers must offer “affordable” insurance to workers, but affordability is defined as a percentage of an employee’s household income, which employers have no way of knowing. The IRS has announced that for now employers can base calculations on employees’ W-2 income and needn’t offer affordable insurance for workers’ dependents. More such lenient interpretations will ease a hellacious process for employers and workers.

The SEC and other regulators finally stop making excuses on Dodd-Frank rulemaking, clearing the fog that sits over financial markets. The administration has missed 60% of the rulemaking deadlines imposed by the law, says the latest tally by the Davis Polk law firm; 65% of the total required rulemakings still haven’t been finalized. Reducing that uncertainty will liberate one of America’s greatest economic strengths, its capital markets.

MORE:Sorry, middle class. The VAT may be inevitable

The economy builds steam, and hiring picks up. In response, Washington lets hyperextended unemployment benefits revert to normal duration. Those special 99-week benefits, while helpful to many, also distort labor markets by encouraging nonwork, though it’s politically incorrect to say so. Getting back to normal frees up another of our greatest strengths, our flexible labor markets.

The virtuous circle that drives all growing economies gains power. Increased economic activity creates confidence, which spurs more activity. Entrepreneurs, managers, and consumers start to believe again.

It could happen, or part of it. No one knows if it will, but we need to be ready for it. And if you think this whole scenario is nonsense, please remember a lesson of history: When everyone believes it can’t possibly happen, that’s when it happens.

This story is from the February 4, 2013 issue of Fortune.

About the Author
Geoff Colvin
By Geoff ColvinSenior Editor-at-Large
LinkedIn iconTwitter icon

Geoff Colvin is a senior editor-at-large at Fortune, covering leadership, globalization, wealth creation, the infotech revolution, and related issues.

See full bioRight Arrow Button Icon

Latest in

CryptoBinance
Binance has been proudly nomadic for years. A new announcement suggests it’s finally chosen a headquarters
By Ben WeissDecember 7, 2025
1 hour ago
Big TechStreaming
Trump warns Netflix-Warner deal may pose antitrust ‘problem’
By Hadriana Lowenkron, Se Young Lee and BloombergDecember 7, 2025
5 hours ago
Big TechOpenAI
OpenAI goes from stock market savior to burden as AI risks mount
By Ryan Vlastelica and BloombergDecember 7, 2025
5 hours ago
InvestingStock
What bubble? Asset managers in risk-on mode stick with stocks
By Julien Ponthus, Natalia Kniazhevich, Abhishek Vishnoi and BloombergDecember 7, 2025
5 hours ago
EconomyTariffs and trade
Macron warns EU may hit China with tariffs over trade surplus
By James Regan and BloombergDecember 7, 2025
6 hours ago
EconomyTariffs and trade
U.S. trade chief says China has complied with terms of trade deals
By Hadriana Lowenkron and BloombergDecember 7, 2025
6 hours ago

Most Popular

placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
AI
Nvidia CEO says data centers take about 3 years to construct in the U.S., while in China 'they can build a hospital in a weekend'
By Nino PaoliDecember 6, 2025
1 day ago
placeholder alt text
Economy
The most likely solution to the U.S. debt crisis is severe austerity triggered by a fiscal calamity, former White House economic adviser says
By Jason MaDecember 6, 2025
1 day ago
placeholder alt text
Big Tech
Mark Zuckerberg rebranded Facebook for the metaverse. Four years and $70 billion in losses later, he’s moving on
By Eva RoytburgDecember 5, 2025
2 days ago
placeholder alt text
Economy
JPMorgan CEO Jamie Dimon says Europe has a 'real problem’
By Katherine Chiglinsky and BloombergDecember 6, 2025
1 day ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
11 days ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.