• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic

Of green tech, white snow and red-hot air

By
Adam Lashinsky
Adam Lashinsky
Down Arrow Button Icon
By
Adam Lashinsky
Adam Lashinsky
Down Arrow Button Icon
January 26, 2011, 5:58 AM ET
Add Fortune on Google for similar content.
Davos in Switzerland - taken from paraglider
Image via Wikipedia

Critics like to fault the Davos conference for being a lot of hot-air conversations that might just as well take place somewhere else. This is fair, but incomplete.

It began snowing Tuesday evening as I rolled into Davos, Switzerland, from Zurich, and it doesn’t appear to have stopped. For even a mediocre skier such as myself the sight of gently falling snow and the sound of snowplows on the streets in the wee hours of the morning means one thing: Time to hit the slopes. But not here. At the World Economic Forum, it means it’s time to talk.

The talking kicked off Tuesday night with receptions and private dinners. At the Congress Centre, the main convention site of the conference, I stood cheek by jowl with Jim Prokopanko, CEO of Mosaic Co. (MOS), the commodity producer I confess I hadn’t heard of until Cargill announced the multi-billion-dollar spinoff of its stake. My mission between now the the weekend is to track him down and learn more.

***

At a dinner for “Technology Pioneers,” a distinction granted by the WEF, the upstarts and the already accomplished  were in attendance. Hewlett-Packard (HPQ) Chairman and Kleiner Perkins partner Ray Lane came early and stayed late, as did Bill Gross of Idealabs. Gross and his wife Marcia Goodstein are Davos regulars. I interrupted Gross drawing on a napkin to illustrate some point to his dinner companions. The man is a machine. (Speaking of impressive, Lane, his wife Stephanie and I, were on the same Swiss Air flight to Zurich with Captain “Sully” Sullenberger, who is speaking here on leadership. He looks just like he does on TV.)

I sat for a time at dinner with entrepreneur Alex Laskey, president and founder of Opower, a software company in Arlington, Va., that allows utilities to provide usage data to their customers. The pitch sounds similar to the much discussed Silver Spring Networks, which, like Opower, is funded in part by Kleiner Perkins. Laskey explained to me that Opower’s software works whether or not a utility has deployed controversial smart meters. Opower collects publicly available data like a home’s size and age to help consumers analyze their electric bills. The upshot, he says, isn’t to convince a few consumers to save a lot but  rather many consumers to save a little. So far the software is available in almost 3 million households and has resulted in a 2-3% reduction in consumption, says Laskey.

Laskey is a Davos first-timer and doesn’t know (or much care) how he was selected as a “Tech Pioneer.” His company’s type of software is hot in the U.S. as well as at Davos, which despite the plethora of private jets and helicopters that carry plutocrats here, is promoting a “greener Davos” this year. Others have reported that Opower has annualized revenues of about $30 million, numbers Laskey doesn’t refute. The  160-person (and hiring!) company is cash-flow positive, its president says. It has raised more than $65 million from investors that, in addition to Kleiner, include NEA and Accel.

***

World Economic Forum critics like to fault the Davos conference for being a lot of hot-air conversations that might just as well take place somewhere else. (I’m talking to you, Dan Primack.) This is fair, but incomplete.

On the shuttle ride back from dinner last night, I huddled in the warm van with Kai-Fu Lee, the famous ex-Google (GOOG) China head who now runs the Beijing-based incubator Innovation Works. I got an update on his firm, which aims to give Chinese entrepreneurs a one-year crash course in company formation. So far, Innovation Works has invested in 20 companies, five of which have received second investments and two of which snagged outside funding, the medium-term goal. Lee is a font of knowledge about the Chinese political leadership, all of whom he knows, as well as the leadership of Google, whom he knows even better. He credits incoming Google CEO Larry Page with having bought Android and Google Earth, showing that Page, in Lee’s opinion, has the vision to see where things are going rather than merely where they are.

***

I have joked before about the meager conditions in which WEF has put me, up in a hotel on the outskirts of Davos called the Club. Let’s just say I’ll stay in a nicer hotel this July when Stephanie Mehta and I co-chair Fortune Brainstorm Tech in Aspen, Colo. Having said that, the people watching at the Club is top notch. Nouriel Roubini is here for a few hours of sleep in between drinks appointments and CNBC appearances. I rode the elevator up last night with a distinguished  looking banker from Allen & Co. Academics like Michael Useem and Ken Rogoff (with whom I’m about to have breakfast) are in the house, as are important investors like Reid Hoffman and bloggers like Henry Blodget.

About the Author
By Adam Lashinsky
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in

Two students stand next to each other and look at the papers they are holding.
AIEducation
Study finds AI boosted homework scores 18%—then tanked exam results 20%
By Sasha RogelbergJuly 21, 2026
38 minutes ago
Exclusive: Twin sisters built GlossGenius into the latest female-founded unicorn. Now they’re debuting AI for small businesses far beyond beauty
NewslettersMPW Daily
Exclusive: Twin sisters built GlossGenius into the latest female-founded unicorn. Now they’re debuting AI for small businesses far beyond beauty
By Emma HinchliffeJuly 21, 2026
45 minutes ago
math
AIScience
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
By Eva RoytburgJuly 21, 2026
1 hour ago
Welder on a navy boat
SuccessCareers
Jamie Dimon says six-figure shipyard jobs are the new ‘American Dream’—but candidates will need to endure hours of extreme heat, cold, and rain
By Preston ForeJuly 21, 2026
2 hours ago
Knicks star Jalen Brunson
SuccessPersonal Finance
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
By Emma BurleighJuly 21, 2026
2 hours ago
Current price of gold as of July 21, 2026
Personal Financegold prices
Current price of gold as of July 21, 2026
By Danny BakstJuly 21, 2026
4 hours ago

Most Popular

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
24 hours ago
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
Success
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
By Sydney LakeJuly 20, 2026
1 day ago
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
AI
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
By Jason MaJuly 18, 2026
3 days ago
Current price of silver as of Monday, July 20, 2026
Personal Finance
Current price of silver as of Monday, July 20, 2026
By Joseph HostetlerJuly 20, 2026
1 day ago
It’s not just Taco Bell lettuce and possible glass in Pillsbury rolls: Food and drink recall events reached a 6-year year-over-year high
Retail
It’s not just Taco Bell lettuce and possible glass in Pillsbury rolls: Food and drink recall events reached a 6-year year-over-year high
By Sasha RogelbergJuly 20, 2026
1 day ago
The Treasury is walking a tightrope on U.S. debt by relying so much on short-term rates that are at the mercy of a suddenly very hawkish Fed
Economy
The Treasury is walking a tightrope on U.S. debt by relying so much on short-term rates that are at the mercy of a suddenly very hawkish Fed
By Jason MaJuly 20, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.