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Tech
This Young Adult Author Is Giving Up Her Smartphone for a Year to Try Winning $100,000
By Natasha BachFebruary 15, 2019
People raise his bright smartphone and tablet device during a night show celebration with dark silhouettes and colorful background.
Tech
Go Smartphone-Free for a Year? Vitaminwater Is Betting $100,000 That You Can’t
By Emily GillespieDecember 12, 2018
Harley Pasternak
Retail
Coke’s U.S. Sales Get Boost From Pricey Waters, Milk
By John KellFebruary 9, 2017
Vitaminwater Sync's The Good Life - Day 2
Retail
Coca-Cola Can’t Keep Saying That Vitaminwater Is Healthy
By Michal AddadyApril 11, 2016
For this sports drink startup, Gatorade is the No. 1 target
Leadership
For this sports drink startup, Gatorade is the No. 1 target
By Benjamin SnyderJune 4, 2015
energy drink
Retail
Study: Put down the Red Bull and Gatorade
By Dan MitchellAugust 13, 2014
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Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'placeholder alt text
By Nick LichtenbergJuly 25, 2026
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates downplaceholder alt text
By Eleanor PringleJuly 24, 2026
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is forplaceholder alt text
By Sydney LakeJuly 23, 2026
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