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Starbucks CEO Brian Niccol.
Finance
Starbucks’ new CEO reveals plans to overhaul strategy, slash menu items, and double stores in the U.S.
By Danny BakstJanuary 29, 2025
Starbucks CEO Brian Niccol
Retail
Starbucks’ new boss is banking on ‘mug hugs’ to get customers to hang around longer
By Eleanor PringleJanuary 29, 2025
Apple tops the 2025 World’s Most Admired Companies list for the 18th year in a row
Magazine
Apple tops the 2025 World’s Most Admired Companies list for the 18th year in a row
By Matthew Heimer and Scott DeCarloJanuary 29, 2025
NEW YORK, NEW YORK - JANUARY 30: People exit a Starbucks store in Manhattan
Leadership
A top Starbucks analyst went on a stealthy mission to test the company’s vibe shift and saw three signs of tactical changes
By Lila MacLellanJanuary 28, 2025
Free refills and handwritten names on cups: Everything old is new again at Starbucks
Finance
Free refills and handwritten names on cups: Everything old is new again at Starbucks
By Chris MorrisJanuary 28, 2025
Starbucks CEO Brian Niccol
Retail
Starbucks bets on mugs, macchiato art in test of CEO’s vision
By Bloomberg and Daniela SirtoriJanuary 28, 2025
Starbucks CEO Brian Niccol.
Success
Starbucks CEO Brian Niccol earned a $5 million bonus after 1 month on the job—and will collect another $5 million in March
By Eleanor PringleJanuary 27, 2025
A Starbucks barista with a concerned look on her face stands behind a register.
Retail
Starbucks barista says his store has a ‘panic button’ behind the counter, but fears it won’t be enough to quell angry customers after open-door policy reversal
By Sasha RogelbergJanuary 24, 2025
A Starbucks barista stands behind the register and grabs a drink cup from a stack.
Retail
Starbucks is instructing workers in de-escalation so they can peacefully reserve bathrooms for paying-customers only
By Sasha RogelbergJanuary 24, 2025
Luckin Coffee beat Starbucks in China. It’s now taking its playbook overseas to markets like Malaysia
Finance
Luckin Coffee beat Starbucks in China. It’s now taking its playbook overseas to markets like Malaysia
By Lionel LimJanuary 24, 2025
4 iconic U.S. companies are in stormy waters—2 CEOs are possibly lost at sea, while 2 may be piloting safely to shore
Commentary
4 iconic U.S. companies are in stormy waters—2 CEOs are possibly lost at sea, while 2 may be piloting safely to shore
By Jeffrey Sonnenfeld and Stephen HenriquesJanuary 15, 2025
Starbucks reverses open-door policy: Customers now have to buy something to use bathroom or hang out
Retail
Starbucks reverses open-door policy: Customers now have to buy something to use bathroom or hang out
By The Associated PressJanuary 13, 2025
This combination image shows signage of Chipotle restaurant Feb. 8, 2016, Walmart store, in Walpole, Mass., Sept. 3, 2019, McDonald's restaurant on April 29, 2024, in Albany, Ore., a Target store sign is shown in Amherst, N.Y., Aug. 18, 2009.
Retail
Walmart dominated, while Target spiraled: the winners and losers of retail in 2024
By The Associated PressDecember 30, 2024
Starbucks Workers On Strike In Brooklyn, New York
Retail
Starbucks barista strike expands on fifth day of closures
By BloombergDecember 24, 2024
Starbucks worker with megaphone
Retail
Starbucks’ worker strike expands to a dozen major U.S. cities after employees say the chain offered an ‘insulting economic package’
By Sydney LakeDecember 23, 2024
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