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Starbucks CEO Brian Niccol.
CompaniesStarbucks’ CEO is ditching a merit system and giving all salaried staff a flat 2% pay raise instead
By Nino PaoliAugust 21, 2025
Starbucks CEO Brian Niccol
RetailBrian Niccol wants your Starbucks drink to be made within 4 minutes of ordering
By Eleanor PringleAugust 15, 2025
Robinhood CEO Vlad Tenev.
SuccessRobinhood CEO admits his RTO call was wrong and now says execs must be in the office 5 days a week: ‘Your manager is going through more pain than you’
By Jessica CoacciAugust 14, 2025
A group of young people fill tables and seats of a Starbucks cafe
RetailStarbucks asks customers in South Korea to stop bringing printers and desktop computers into stores as workers transform cafés into remote offices
By Sasha RogelbergAugust 11, 2025
Starbucks’ stock is being pummeled by Trump’s coffee tariffs while the rest of the market soars
EconomyStarbucks’ stock is being pummeled by Trump’s coffee tariffs while the rest of the market soars
By Jim EdwardsAugust 6, 2025
Starbucks
RetailStarbucks ends 6-year Gen Z experiment after finding proof that human connection is better
By Nick LichtenbergJuly 30, 2025
Starbucks
RetailDo you want some high-protein cold foam in your coffee? Starbucks backs new products to battle sagging same-store sales
By Dee-Ann Durbin and The Associated PressJuly 30, 2025
Starbucks CEO Brian Niccol smiles
C-SuiteStarbucks CEO Brian Niccol made 6,666 times more than the median employee at his coffee chain last year
By Chris MorrisJuly 25, 2025
Fortune 500 Power Moves: Which executives gained and lost power this week, July 12-18, 2025
LeadershipFortune 500 Power Moves: Which executives gained and lost power this week, July 12-18, 2025
By Fortune EditorsJuly 18, 2025
Brian Niccol
SuccessCEO Brian Niccol asks Starbucks workers to come back to the office—or he’ll pay them to leave
By Nick Lichtenberg and Fortune IntelligenceJuly 14, 2025
Starbucks
SuccessStarbucks’ formerly remote CEO has bought a home in Seattle and he’s ordering all staff back to the office 4 days a week
By Dee-Ann Durbin and The Associated PressJuly 14, 2025
Starbucks is pioneering the ‘coffeehouse of the future’ with comfy chairs and couches as its CEO pushes to reimagine stores
Travel & LeisureStarbucks is pioneering the ‘coffeehouse of the future’ with comfy chairs and couches as its CEO pushes to reimagine stores
By Marco Quiroz-GutierrezJuly 6, 2025
Workers march and hold signs reading, "Starbucks Workers United."
FinanceThe next phase of Starbucks’ turnaround plan is offering executives up to $6 million in stock grants, as baristas scrap to get annual raises above 2%
By Sasha RogelbergJuly 3, 2025
people standing in line at Luckin Coffee
RetailStarbucks’ biggest threat just came to the U.S. Luckin Coffee opens two NYC locations
By Abigail Rubenstein and Morning BrewJuly 1, 2025
Starbucks beefs up hiring process in search for best baristas
RetailStarbucks beefs up hiring process in search for best baristas
By Daniela Sirtori and BloombergJune 30, 2025
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