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AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
C-Suite
AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
By Ruth UmohAugust 14, 2026
Andrea brimmer, smiling as she stands with her hands I her pant pockets
C-Suite
The machine-readable brand: Inside Ally Financial’s strategy to win AI search recommendations
By Ruth UmohAugust 6, 2026
Inside On’s tech lab, where robots build running shoes in 3 minutes and can eliminate up to 300 hours of human work
C-Suite
Inside On’s tech lab, where robots build running shoes in 3 minutes and can eliminate up to 300 hours of human work
By Ruth UmohJuly 25, 2026
How Adobe’s CMO is preparing for the AI-powered era of brand discovery
C-Suite
How Adobe’s CMO is preparing for the AI-powered era of brand discovery
By Ruth UmohJuly 14, 2026
Inside Home Depot’s marketing playbook: weather signals, influencers, and an app to drive bigger baskets
C-Suite
Inside Home Depot’s marketing playbook: weather signals, influencers, and an app to drive bigger baskets
By Ruth UmohMay 6, 2026
Campbell’s fires exec after leaked recording berating ‘poor’ customers and ‘bioengineered meat’ prompts outrage and investigation
Law
Campbell’s fires exec after leaked recording berating ‘poor’ customers and ‘bioengineered meat’ prompts outrage and investigation
By Marco Quiroz-GutierrezNovember 26, 2025
Dollar Shave Club CEO says the company is returning to its irreverent roots after Unilever ‘neutered the voice of the brand’
C-Suite
Dollar Shave Club CEO says the company is returning to its irreverent roots after Unilever ‘neutered the voice of the brand’
By Marco Quiroz-GutierrezSeptember 30, 2025
Brawny triples down on the paper towel wars with a new 3-ply option—and it’s giving out free house cleanings
Retail
Brawny triples down on the paper towel wars with a new 3-ply option—and it’s giving out free house cleanings
By Chris MorrisMay 23, 2025
Closeup of a woman with light-brown hair on a blue background
Family
Meet the CEO who turned the Swedish NoseFrida into a huge hit with American parents of babies
By Beth GreenfieldJanuary 25, 2025
Why new parents are whining about a $1,700 smart bassinet
Lifestyle
Why new parents are whining about a $1,700 smart bassinet
By Sydney LakeAugust 22, 2024
A woman sews Eco Femme's reusable cloth pads.
Environment
Reusable feminine hygiene products could curb a growing waste crisis in India
By Natasha D'SouzaAugust 29, 2022
Procter & Gamble is placing a big bet on the metaverse to support its suite of brands
Conferences
Procter & Gamble is placing a big bet on the metaverse to support its suite of brands
By Aman KidwaiMay 25, 2022
Procter & Gamble has a brand problem
Finance
Procter & Gamble has a brand problem
By Lance LambertAugust 17, 2021
Flex CEO on keeping the global supply chain going amid COVID-19
Leadership
Flex CEO on keeping the global supply chain going amid COVID-19
By Fortune EditorsAugust 13, 2021
How two P&G veterans are deploying telenovelas to corner the Latina hair care market
Finance
How two P&G veterans are deploying telenovelas to corner the Latina hair care market
By Nicole Gull McElroyJuly 4, 2021
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Success
Billionaire Home Depot cofounder Bernie Marcus’s foundation donates nearly $30 million toward stem cell research for heart attacksplaceholder alt text
By Sydney LakeAugust 14, 2026
Success
‘Godfather of AI’ says billionaires like Elon Musk are right about the future of work—but he predicts mass unemployment is on its wayplaceholder alt text
By Preston ForeAugust 16, 2026
Success
Billionaire founder agrees with Elon Musk, Sam Altman, and Jeff Bezos: We will live and work in space—and could be commuting to the moon by 2030placeholder alt text
By Orianna Rosa RoyleAugust 17, 2026
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