To ease recruiters’ fears of being replaced by AI, Zillow experimented with ‘prompt-a-thons.’ Now the real estate giant has 6 new recruitment tools

To ease recruiters’ fears of being replaced by AI, Zillow experimented with ‘prompt-a-thons.’ Now the real estate giant has 6 new recruitment tools

“About 80% of our jobs were what you would hear in the conferences about the mundane tasks” that AI could replace, said Zillow’s VP of talent acquisition.

January 6, 2026

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