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Ideas and insights on pressing issues facing the business world.
marketing
The corporate ‘storyteller’ is marketing’s newest messiah—and just as hollow as every buzzword before it

From “paradigm shift” to “purpose-driven,” corporate America always chases a new great abstraction. Don’t hold your breath about the new in-house oracle.

By Bruce StocklerApril 5, 2026
gecko
The billion-dollar bet that turned insurance into entertainment
By Stuart N. BrotmanApril 5, 2026
lexi
I’m a VC who bets on AI. What keeps me up at night isn’t the idea of these companies failing—quite the opposite
By Lexi NovitskeApril 5, 2026
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
By Sumeet VaidyaApril 3, 2026
matt
The AI gold rush is real — but great companies don’t need to mine it
By Matt WitheilerApril 4, 2026
LI
AI adoption isn’t the hard part, it’s building employee agency
By Teuila Hanson and Mohak ShroffApril 3, 2026
Latest Stories
AI is about to send millions to ‘professional identity purgatory.’ Here’s what I discovered after my 30 year career crashed to a halt
Future of WorkAI is about to send millions to ‘professional identity purgatory.’ Here’s what I discovered after my 30 year career crashed to a halt
By Geoff CurtisApril 6, 2026
While other CEOs freeze entry-level roles, this AI founder is hiring Gen Z with zero experience
SuccessWhile other CEOs freeze entry-level roles, this AI founder is hiring Gen Z with zero experience
By Orianna Rosa RoyleApril 6, 2026
two men waving in front of server racks
Big TechSupermicro soared because of $4 trillion Nvidia—but Jensen Huang can walk away any time he wants
By Amanda GerutApril 6, 2026
Mortgage rates today, April 6, 2026
Personal FinanceMortgage rates today, April 6, 2026
By Glen Luke FlanaganApril 6, 2026
Current refi mortgage rates report for April 6, 2026
Personal FinanceCurrent refi mortgage rates report for April 6, 2026
By Glen Luke FlanaganApril 6, 2026
Current ARM mortgage rates report for April 6, 2026
Personal FinanceCurrent ARM mortgage rates report for April 6, 2026
By Glen Luke FlanaganApril 6, 2026
Oil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
EnergyOil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
By Jason MaApril 5, 2026
A CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
PoliticsA CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
By Seung Min Kim, Matthew Lee, Samy Magdy and The Associated PressApril 5, 2026
More CommentaryPage 51 of 100
How your company could be tomorrow’s surprise GenAI leader
CommentaryHow your company could be tomorrow’s surprise GenAI leader
By François Candelon, Philip Evans, Leonid Zhukov and David Zuluaga MartínezFebruary 2, 2024
  • Why Satoshi Nakamoto is smiling at BlackRock’s embrace of Bitcoin
    CommentaryWhy Satoshi Nakamoto is smiling at BlackRock’s embrace of Bitcoin
    By Kathleen BreitmanJanuary 20, 2024
The Biden administration’s freeze on LNG projects is a gift to Putin
CommentaryThe Biden administration’s freeze on LNG projects is a gift to Putin
By Mike SommersFebruary 1, 2024
How I found myself at the center of a diversity row involving a national broadcaster, a regulator, and the U.K. government that shone a light on boardroom representation
CommentaryHow I found myself at the center of a diversity row involving a national broadcaster, a regulator, and the U.K. government that shone a light on boardroom representation
By Rozina BreenFebruary 1, 2024
The markets are starting to realize just how hawkish the Fed is–and reckoning with higher-for-longer interest rates
CommentaryThe markets are starting to realize just how hawkish the Fed is–and reckoning with higher-for-longer interest rates
By Oliver RustJanuary 31, 2024
The fight against greenwashing starts with AI. Here’s why
CommentaryThe fight against greenwashing starts with AI. Here’s why
By Anirban BoseJanuary 31, 2024
Review: In ‘Read Write Own,’ venture capitalist Chris Dixon makes a serious case for crypto in wake of FTX debacle
CommentaryReview: In ‘Read Write Own,’ venture capitalist Chris Dixon makes a serious case for crypto in wake of FTX debacle
By Jeff John RobertsJanuary 31, 2024
  • What happens when Uncle Sam hallucinates? Government agencies are embracing generative AI tools that sometimes lose touch with reality
    CommentaryWhat happens when Uncle Sam hallucinates? Government agencies are embracing generative AI tools that sometimes lose touch with reality
    By Carolyn ParentJanuary 19, 2024
Alex Chriss is set to become PayPal's president and CEO on Sept. 27, 2023.
CommentaryAI is reshaping financial forecasts and disclosure–and making language more important than ever
By Richard TorrenzanoJanuary 31, 2024
The federal government is simultaneously investing in my startup–and crippling our business with a little-known tax code provision. Only Congress can save us
CommentaryThe federal government is simultaneously investing in my startup–and crippling our business with a little-known tax code provision. Only Congress can save us
By Rayana MarkerJanuary 31, 2024
A language dies every 2 weeks. AI can help save them from digital extinction–or accelerate their demise
CommentaryA language dies every 2 weeks. AI can help save them from digital extinction–or accelerate their demise
By Karthik ChidambaramJanuary 30, 2024
Henry Kissinger didn’t take much interest in the global economy at first–until he did and changed it forever
CommentaryHenry Kissinger didn’t take much interest in the global economy at first–until he did and changed it forever
By Robert HormatsJanuary 30, 2024
You’ve got a friend in me: How amicus briefs are helping the crypto industry win over the courts
CommentaryYou’ve got a friend in me: How amicus briefs are helping the crypto industry win over the courts
By Amanda TuminelliJanuary 30, 2024
  • Behind Elon Musk’s chaotic Twitter takeover, look for the ‘yes men’
    CommentaryBehind Elon Musk’s chaotic Twitter takeover, look for the ‘yes men’
    By Zoë SchifferJanuary 19, 2024
Employees in a copper mine in Chile.
CommentarySkill shortages are one of industry’s biggest problems. AI is the solution
By Vimal KapurJanuary 30, 2024
Boeing CEO Dave Calhoun is on the hot seat. Here are 3 concrete steps he must take to restore the company’s credibility
CommentaryBoeing CEO Dave Calhoun is on the hot seat. Here are 3 concrete steps he must take to restore the company’s credibility
By Jeffrey Sonnenfeld and Steven TianJanuary 29, 2024
SALT Caucus House members from states like California and Connecticut are missing the point–and could end up raising taxes for everyone next year
CommentarySALT Caucus House members from states like California and Connecticut are missing the point–and could end up raising taxes for everyone next year
By Daniel BunnJanuary 29, 2024
Where will growth come from in the next decade? A geographic deep dive into the Future 50
FeaturesWhere will growth come from in the next decade? A geographic deep dive into the Future 50
By Martin Reeves and Adam JobJanuary 29, 2024
My father’s stocks are still paying off decades later. Here’s how to recover the lost art of disciplined investing
CommentaryMy father’s stocks are still paying off decades later. Here’s how to recover the lost art of disciplined investing
By James MartielliJanuary 29, 2024
Why embracing Bitcoin would be a low-risk, high-reward strategy for Trump
CommentaryWhy embracing Bitcoin would be a low-risk, high-reward strategy for Trump
By Brian MorgensternJanuary 27, 2024
More can and should be done to better support pharmacy teams and evolve the pharmacy model 
CommentaryMore can and should be done to better support pharmacy teams and evolve the pharmacy model 
By Prem ShahJanuary 26, 2024
South Africa should be truly non-aligned–and stop risking its vital trade ties with the West
CommentarySouth Africa should be truly non-aligned–and stop risking its vital trade ties with the West
By Ivor IchikowitzJanuary 26, 2024
Gen Alpha and Gen Z video gamers face a new threat that their parents didn’t: Other players
CommentaryGen Alpha and Gen Z video gamers face a new threat that their parents didn’t: Other players
By Alex PopkenJanuary 26, 2024
Beware the crypto bull run predictions in 2024
CommentaryBeware the crypto bull run predictions in 2024
By Rachel LinJanuary 26, 2024
What the ill-fated Ron DeSantis campaign and plant-based meat have in common, according to a marketing expert
CommentaryWhat the ill-fated Ron DeSantis campaign and plant-based meat have in common, according to a marketing expert
By Adam HanftJanuary 25, 2024
The anti-corporate tirade ‘Johnny Keep Walking’ topping China’s box office is the tonic we all need–but not because it hates business
CommentaryThe anti-corporate tirade ‘Johnny Keep Walking’ topping China’s box office is the tonic we all need–but not because it hates business
By Mohamed El AassarJanuary 25, 2024
A crippled housing market has left Americans stranded in 40-year-old properties and unable to afford most home improvements. Now they are turning to ‘home hardening’ instead
CommentaryA crippled housing market has left Americans stranded in 40-year-old properties and unable to afford most home improvements. Now they are turning to ‘home hardening’ instead
By Jon BostockJanuary 25, 2024
Small businesses are turning to private credit–but overregulation threatens to cut off that lifeline
CommentarySmall businesses are turning to private credit–but overregulation threatens to cut off that lifeline
By Drew MaloneyJanuary 24, 2024
‘On par with cancer and heart disease’: Experts, patients warn Congress about the burden of long COVID as the government blows through $1.15 billion without finding a cure
Commentary‘On par with cancer and heart disease’: Experts, patients warn Congress about the burden of long COVID as the government blows through $1.15 billion without finding a cure
By Carolyn BarberJanuary 24, 2024
KPMG’s U.S. CEO: ‘The ubiquity of GenAI and just how disruptive it will be is creating greater demand for our services’
CommentaryKPMG’s U.S. CEO: ‘The ubiquity of GenAI and just how disruptive it will be is creating greater demand for our services’
By Paul KnoppJanuary 23, 2024
The world needs an International Decade for Data–or risk splintering into AI ‘haves’ and ‘have-nots,’ UN researchers warn
CommentaryThe world needs an International Decade for Data–or risk splintering into AI ‘haves’ and ‘have-nots,’ UN researchers warn
By Tshilidzi Marwala and David PassarelliJanuary 23, 2024
Legendary CEO James Keyes: Here’s how I saved 7-Eleven–and why I couldn’t save Blockbuster
CommentaryLegendary CEO James Keyes: Here’s how I saved 7-Eleven–and why I couldn’t save Blockbuster
By James KeyesJanuary 22, 2024
ChatGPT has revived interest in ethics. The irony is that we haven’t been holding humans to the same standard
CommentaryChatGPT has revived interest in ethics. The irony is that we haven’t been holding humans to the same standard
By Ann SkeetJanuary 22, 2024
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Politics
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desertplaceholder alt text
By Fortune EditorsApril 5, 2026
Energy
'It’s shocking how poorly prepared the administration is': DOGE gutted major energy personnel who warn the U.S. has lost key insights amid Iran warplaceholder alt text
By Fortune EditorsApril 5, 2026
Politics
During the rescue of the F-15 airman in Iran, the U.S. military blew up two of its own transport planes that had to be left behindplaceholder alt text
By Fortune EditorsApril 5, 2026
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