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Ideas and insights on pressing issues facing the business world.
marketing
The corporate ‘storyteller’ is marketing’s newest messiah—and just as hollow as every buzzword before it

From “paradigm shift” to “purpose-driven,” corporate America always chases a new great abstraction. Don’t hold your breath about the new in-house oracle.

By Bruce StocklerApril 5, 2026
gecko
The billion-dollar bet that turned insurance into entertainment
By Stuart N. BrotmanApril 5, 2026
lexi
I’m a VC who bets on AI. What keeps me up at night isn’t the idea of these companies failing—quite the opposite
By Lexi NovitskeApril 5, 2026
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
By Sumeet VaidyaApril 3, 2026
matt
The AI gold rush is real — but great companies don’t need to mine it
By Matt WitheilerApril 4, 2026
LI
AI adoption isn’t the hard part, it’s building employee agency
By Teuila Hanson and Mohak ShroffApril 3, 2026
Latest Stories
AI is about to send millions to ‘professional identity purgatory.’ Here’s what I discovered after my 30 year career crashed to a halt
Future of WorkAI is about to send millions to ‘professional identity purgatory.’ Here’s what I discovered after my 30 year career crashed to a halt
By Geoff CurtisApril 6, 2026
While other CEOs freeze entry-level roles, this AI founder is hiring Gen Z with zero experience
SuccessWhile other CEOs freeze entry-level roles, this AI founder is hiring Gen Z with zero experience
By Orianna Rosa RoyleApril 6, 2026
two men waving in front of server racks
Big TechSupermicro soared because of $4 trillion Nvidia—but Jensen Huang can walk away any time he wants
By Amanda GerutApril 6, 2026
Mortgage rates today, April 6, 2026
Personal FinanceMortgage rates today, April 6, 2026
By Glen Luke FlanaganApril 6, 2026
Current refi mortgage rates report for April 6, 2026
Personal FinanceCurrent refi mortgage rates report for April 6, 2026
By Glen Luke FlanaganApril 6, 2026
Current ARM mortgage rates report for April 6, 2026
Personal FinanceCurrent ARM mortgage rates report for April 6, 2026
By Glen Luke FlanaganApril 6, 2026
Oil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
EnergyOil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
By Jason MaApril 5, 2026
A CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
PoliticsA CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
By Seung Min Kim, Matthew Lee, Samy Magdy and The Associated PressApril 5, 2026
More CommentaryPage 50 of 100
Millennials and Gen Zers are worried about outliving their savings and are turning to hot-stock tips. But a comprehensive retirement plan drives better outcomes
CommentaryMillennials and Gen Zers are worried about outliving their savings and are turning to hot-stock tips. But a comprehensive retirement plan drives better outcomes
By John SchlifskeFebruary 21, 2024
  • How your company could be tomorrow’s surprise GenAI leader
    CommentaryHow your company could be tomorrow’s surprise GenAI leader
    By François Candelon, Philip Evans, Leonid Zhukov and David Zuluaga MartínezFebruary 2, 2024
‘The more extreme ends of the spectrum won’t like us very much’: The ousted cofounder of controversial social app Parler launches new ‘civil conversation’ platform Hedgehog
Commentary‘The more extreme ends of the spectrum won’t like us very much’: The ousted cofounder of controversial social app Parler launches new ‘civil conversation’ platform Hedgehog
By John MatzeFebruary 21, 2024
Endangered species could help us survive the great American political divide. Here’s why
CommentaryEndangered species could help us survive the great American political divide. Here’s why
By Bill Frist and Jennifer MorrisFebruary 20, 2024
How I worked my way to the top in the 200-year-old, male-dominated cruise industry–and brought other women on board
CommentaryHow I worked my way to the top in the 200-year-old, male-dominated cruise industry–and brought other women on board
By Lisa Lutoff-PerloFebruary 20, 2024
Sanofi CEO: AI promises a great era of drug discovery that could fundamentally change medicine–but only if we allow it to deliver
CommentarySanofi CEO: AI promises a great era of drug discovery that could fundamentally change medicine–but only if we allow it to deliver
By Paul HudsonFebruary 19, 2024
Why America should be celebrating entrepreneurs, not presidents
CommentaryWhy America should be celebrating entrepreneurs, not presidents
By Jonathan Bean and Blaine McCormickFebruary 19, 2024
  • The Biden administration’s freeze on LNG projects is a gift to Putin
    CommentaryThe Biden administration’s freeze on LNG projects is a gift to Putin
    By Mike SommersFebruary 1, 2024
No, ESG and DEI don’t just have a branding problem
CommentaryNo, ESG and DEI don’t just have a branding problem
By David MeadvinFebruary 16, 2024
America should be the eagle, not the ostrich, of the clean energy transition
CommentaryAmerica should be the eagle, not the ostrich, of the clean energy transition
By Ed FarringtonFebruary 15, 2024
The S&P 500 are running out of ideas–and they can’t keep telling Wall Street that AI will fix all their problems
CommentaryThe S&P 500 are running out of ideas–and they can’t keep telling Wall Street that AI will fix all their problems
By John G. SingerFebruary 15, 2024
Climate activism is making Big Oil bigger. But it’s not all bad news for the energy transition
CommentaryClimate activism is making Big Oil bigger. But it’s not all bad news for the energy transition
By Andrea GuerzoniFebruary 15, 2024
America faces a shortage of primary care doctors–and they’re drowning in work. Here’s how AI can solve the physician burnout crisis
CommentaryAmerica faces a shortage of primary care doctors–and they’re drowning in work. Here’s how AI can solve the physician burnout crisis
By Sunita MishraFebruary 14, 2024
  • How I found myself at the center of a diversity row involving a national broadcaster, a regulator, and the U.K. government that shone a light on boardroom representation
    CommentaryHow I found myself at the center of a diversity row involving a national broadcaster, a regulator, and the U.K. government that shone a light on boardroom representation
    By Rozina BreenFebruary 1, 2024
Elon Musk’s desperate search for revenue at X
CommentaryElon Musk’s desperate search for revenue at X
By Mathew IngramFebruary 14, 2024
Travis Kelce’s Super Bowl behavior is emblematic of the ‘rise of the jerk’
CommentaryTravis Kelce’s Super Bowl behavior is emblematic of the ‘rise of the jerk’
By Brian HamiltonFebruary 13, 2024
Photo of a person using a credit card at a gas pump
CommentaryCongress could be about to give grocery stores and gas stations new payment options—but big banks are warning the savings will not be passed on to consumers and could mean the end of credit card rewards
By Richard HuntFebruary 13, 2024
‘An age of manufactured mistrust’: Here’s what rampant disinformation means for health, climate, and democracy
Commentary‘An age of manufactured mistrust’: Here’s what rampant disinformation means for health, climate, and democracy
By Bill NovelliFebruary 13, 2024
Everybody hates inflation–even grocers
CommentaryEverybody hates inflation–even grocers
By Tyler RenaghanFebruary 12, 2024
Here’s how the U.S., Europe, and China are faring in the post-pandemic race for economic growth
CommentaryHere’s how the U.S., Europe, and China are faring in the post-pandemic race for economic growth
By Philipp Carlsson-Szlezak and Paul SwartzFebruary 12, 2024
Want to understand what’s truly driving the crypto boom? Think of it as intergenerational revenge
CommentaryWant to understand what’s truly driving the crypto boom? Think of it as intergenerational revenge
By Omid MalekanFebruary 9, 2024
Americans think their older loved ones are more vulnerable to scammers–but Gen Zers report having fallen for scams more than any other generation
CommentaryAmericans think their older loved ones are more vulnerable to scammers–but Gen Zers report having fallen for scams more than any other generation
By Michael SteinbachFebruary 9, 2024
‘A Kodak déjà vu’: Apple’s Vision Pro is yet to find its killer app–and it could spell trouble for Tim Cook’s risky bet
Commentary‘A Kodak déjà vu’: Apple’s Vision Pro is yet to find its killer app–and it could spell trouble for Tim Cook’s risky bet
By Steve BlankFebruary 9, 2024
Exxon is taking its shareholders to court as the anti-ESG backlash escalates into a civil war between the proponents of shareholder primacy
CommentaryExxon is taking its shareholders to court as the anti-ESG backlash escalates into a civil war between the proponents of shareholder primacy
By Walter FrickFebruary 8, 2024
VA Secretary: Returning to the office helps Veterans
CommentaryVA Secretary: Returning to the office helps Veterans
By Denis McDonoughFebruary 8, 2024
AI chatbots are making cybersecurity work much easier–but foundation models are about to revolutionize it
CommentaryAI chatbots are making cybersecurity work much easier–but foundation models are about to revolutionize it
By Sridhar MuppidiFebruary 7, 2024
Zero interest-rate babies are facing their day of reckoning. It’s time this generation of startups learns how to fly
CommentaryZero interest-rate babies are facing their day of reckoning. It’s time this generation of startups learns how to fly
By Raphaelle d’OrnanoFebruary 7, 2024
Nelson Peltz is still trying to get seats on Disney’s board–but Bob Iger is no easy target for the activist investor’s 25th attempt to take control of the company
CommentaryNelson Peltz is still trying to get seats on Disney’s board–but Bob Iger is no easy target for the activist investor’s 25th attempt to take control of the company
By Jeffrey Sonnenfeld and Steven TianFebruary 6, 2024
Working fathers are the new target of microaggressions–and they are worried they could be getting ‘daddy tracked’
CommentaryWorking fathers are the new target of microaggressions–and they are worried they could be getting ‘daddy tracked’
By Paul SullivanFebruary 6, 2024
Tech valuations are at a 10-year low–but optimism should be at a 5-year high. Here’s why
CommentaryTech valuations are at a 10-year low–but optimism should be at a 5-year high. Here’s why
By Ryan HinkleFebruary 5, 2024
America is doing PTO wrong–and its burned-out workforce is less productive than the 11 nations that know how to take a break
CommentaryAmerica is doing PTO wrong–and its burned-out workforce is less productive than the 11 nations that know how to take a break
By Molly Johnson-JonesFebruary 5, 2024
Forget the Turing Test. AI needs to pass the Summer Camp Test before it can take over the world
CommentaryForget the Turing Test. AI needs to pass the Summer Camp Test before it can take over the world
By Kathy PhamFebruary 2, 2024
More tech startups are expected to IPO this year–but stock option decisions are becoming more complicated for their employees
CommentaryMore tech startups are expected to IPO this year–but stock option decisions are becoming more complicated for their employees
By Mary Jane McCaghrenFebruary 2, 2024
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Politics
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desertplaceholder alt text
By Fortune EditorsApril 5, 2026
Energy
'It’s shocking how poorly prepared the administration is': DOGE gutted major energy personnel who warn the U.S. has lost key insights amid Iran warplaceholder alt text
By Fortune EditorsApril 5, 2026
Politics
During the rescue of the F-15 airman in Iran, the U.S. military blew up two of its own transport planes that had to be left behindplaceholder alt text
By Fortune EditorsApril 5, 2026
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