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Ideas and insights on pressing issues facing the business world.
marketing
The corporate ‘storyteller’ is marketing’s newest messiah—and just as hollow as every buzzword before it

From “paradigm shift” to “purpose-driven,” corporate America always chases a new great abstraction. Don’t hold your breath about the new in-house oracle.

By Bruce StocklerApril 5, 2026
gecko
The billion-dollar bet that turned insurance into entertainment
By Stuart N. BrotmanApril 5, 2026
lexi
I’m a VC who bets on AI. What keeps me up at night isn’t the idea of these companies failing—quite the opposite
By Lexi NovitskeApril 5, 2026
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
By Sumeet VaidyaApril 3, 2026
matt
The AI gold rush is real — but great companies don’t need to mine it
By Matt WitheilerApril 4, 2026
LI
AI adoption isn’t the hard part, it’s building employee agency
By Teuila Hanson and Mohak ShroffApril 3, 2026
Latest Stories
Oil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
EnergyOil climbs and stock futures drop as fuel shortages spread while Trump makes series of apocalyptic threats against Iran ahead of moving deadline
By Jason MaApril 5, 2026
A CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
PoliticsA CIA deception campaign in Iran helped the spy agency uncover the location of the downed F-15 airman, who was hiding in a mountain crevice
By Seung Min Kim, Matthew Lee, Samy Magdy and The Associated PressApril 5, 2026
Russia’s key Baltic port resumes crude loading after attacks
EnergyRussia’s key Baltic port resumes crude loading after attacks
By BloombergApril 5, 2026
‘Super Mario’ fans ignore weak reviews and send sequel to $372.5 million global box office debut, biggest opening of the year for a studio film
Arts & Entertainment‘Super Mario’ fans ignore weak reviews and send sequel to $372.5 million global box office debut, biggest opening of the year for a studio film
By Lindsey Bahr and The Associated PressApril 5, 2026
Even if Iran’s regime outlasts Trump, it may not survive reconstruction of the shattered economy, Mideast expert says
EconomyEven if Iran’s regime outlasts Trump, it may not survive reconstruction of the shattered economy, Mideast expert says
By Jason MaApril 5, 2026
Trump risks confidence in U.S. role as guardian of global shipping
EconomyTrump risks confidence in U.S. role as guardian of global shipping
By Gerry Doyle, Peter Martin, Weilun Soon and BloombergApril 5, 2026
Italy sets jet fuel limits at some airports on supply gap
EuropeItaly sets jet fuel limits at some airports on supply gap
By Danny Lee, Mihir Mishra, Sonia Sirletti and BloombergApril 5, 2026
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desert
PoliticsThe U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desert
By Jason MaApril 5, 2026
More CommentaryPage 47 of 100
The number of job vacancies around the world is still unusually high–and there is no end in sight to the global labor shortage
CommentaryThe number of job vacancies around the world is still unusually high–and there is no end in sight to the global labor shortage
By Miglė Petrauskaitė and Erwin R. TiongsonApril 10, 2024
  • ‘If you don’t disclose, you won’t get the support of international capital’: The backlash against the SEC’s new mandate is a mistake as China closes the gap on climate disclosures
    Commentary‘If you don’t disclose, you won’t get the support of international capital’: The backlash against the SEC’s new mandate is a mistake as China closes the gap on climate disclosures
    By Edmund Downie, Erica Downs and Yushan LouMarch 25, 2024
Coworkers in discussion at conference table in office
CommentaryAmerica is debating whether to raise the retirement age—but boomers are already working well into their sixties and seventies
By Tim FriesApril 9, 2024
I lead one of the startups accusing Apple of patent infringement. Here’s why Congress should side with us
CommentaryI lead one of the startups accusing Apple of patent infringement. Here’s why Congress should side with us
By Priya AbaniApril 9, 2024
Here’s the real reason Biden is better off than the Horse Race polls suggest, according to top pollsters
CommentaryHere’s the real reason Biden is better off than the Horse Race polls suggest, according to top pollsters
By Clifford Young and Chris JacksonApril 8, 2024
The world generated 62 million tonnes of electronic waste in just one year and recycled way too little, UN agencies warn
CommentaryThe world generated 62 million tonnes of electronic waste in just one year and recycled way too little, UN agencies warn
By Cosmas Luckyson ZavazavaApril 8, 2024
Why I’m yet another woman leaving the tech industry
CommentaryWhy I’m yet another woman leaving the tech industry
By Chelsey GlassonApril 6, 2024
  • There is mounting evidence that starting a business reduces stress–and persistent myths that are stopping employees from taking the plunge
    CommentaryThere is mounting evidence that starting a business reduces stress–and persistent myths that are stopping employees from taking the plunge
    By Ross BuhrdorfMarch 25, 2024
Why Truman’s 1948 upset is no template for the 2024 U.S. presidential election, according to the expert who wrote the book on polling failure
CommentaryWhy Truman’s 1948 upset is no template for the 2024 U.S. presidential election, according to the expert who wrote the book on polling failure
By W. Joseph CampbellApril 5, 2024
Union leaders: Larry Fink is right about the retirement crisis Americans are facing–but he can’t tell the truth about the failure of the ‘401(k) revolution’
CommentaryUnion leaders: Larry Fink is right about the retirement crisis Americans are facing–but he can’t tell the truth about the failure of the ‘401(k) revolution’
By Randi Weingarten and Damon SilversApril 5, 2024
The next evolution of AI is already here—and hiding in plain sight
CommentaryThe next evolution of AI is already here—and hiding in plain sight
By François Candelon, Leonid Zhukov, Namrata Rajagopal and David Zuluaga MartínezApril 5, 2024
Reddit’s former CEO: Here’s why I left Big Tech—and used the skills it taught me to save the planet instead 
CommentaryReddit’s former CEO: Here’s why I left Big Tech—and used the skills it taught me to save the planet instead 
By Yishan WongApril 4, 2024
There is a great disconnect between identity-based social movements and their allies. Researchers from Yale and Stanford believe they’ve identified its cause
CommentaryThere is a great disconnect between identity-based social movements and their allies. Researchers from Yale and Stanford believe they’ve identified its cause
By Preeti VaniApril 4, 2024
  • Housing market data suggests the most optimistic buyers during the pandemic are more likely to stop paying their mortgages
    CommentaryHousing market data suggests the most optimistic buyers during the pandemic are more likely to stop paying their mortgages
    By Christos Makridis and William D. LarsonMarch 22, 2024
Billionaire Brad Jacobs: Meditation, thought experiments, and cognitive behavior therapy helped me succeed—and can do the same for you
CommentaryBillionaire Brad Jacobs: Meditation, thought experiments, and cognitive behavior therapy helped me succeed—and can do the same for you
By Brad JacobsApril 4, 2024
Gen Z is making ‘conscious quitting’ the norm–but employees of all generations are seeking jobs that align with their values
CommentaryGen Z is making ‘conscious quitting’ the norm–but employees of all generations are seeking jobs that align with their values
By Sander van 't NoordendeApril 4, 2024
It’s time for facts in the PBM debate
CommentaryIt’s time for facts in the PBM debate
By David JoynerApril 3, 2024
Match Group CEO: Dating apps are the best place to find love, no matter what you see on TikTok
CommentaryMatch Group CEO: Dating apps are the best place to find love, no matter what you see on TikTok
By Bernard KimApril 3, 2024
90% of homebuyers have historically opted to work with a real estate agent or broker. Here’s why that’s unlikely to change, according to the National Association of Realtors
Commentary90% of homebuyers have historically opted to work with a real estate agent or broker. Here’s why that’s unlikely to change, according to the National Association of Realtors
By Tim HurApril 3, 2024
How to onboard yourself–and your team–to AI at work
CommentaryHow to onboard yourself–and your team–to AI at work
By Colette StallbaumerApril 2, 2024
Why Bob Iger’s strategy for the next decade of growth at Disney promises a magic carpet ride for the Magic Kingdom’s future
CommentaryWhy Bob Iger’s strategy for the next decade of growth at Disney promises a magic carpet ride for the Magic Kingdom’s future
By Jeffrey Sonnenfeld and Steven TianApril 2, 2024
Woman tying back her hair.
CommentaryHere’s what my worst boss taught me about success—and the undue respect we have for cruel leaders
By Kara PanzerApril 1, 2024
AI is pervasive. Here’s when we’ll see its real economic benefits materialize
CommentaryAI is pervasive. Here’s when we’ll see its real economic benefits materialize
By Rob ThomasApril 1, 2024
Biden’s EPA could jeopardize his key policies by imposing sweeping new environmental rules on chemicals used for chips manufacturing
CommentaryBiden’s EPA could jeopardize his key policies by imposing sweeping new environmental rules on chemicals used for chips manufacturing
By Chris JahnMarch 29, 2024
The U.S. and its allies want to bring the entire chip supply chain in-house—and that could create an OPEC-style cartel for the digital age
CommentaryThe U.S. and its allies want to bring the entire chip supply chain in-house—and that could create an OPEC-style cartel for the digital age
By Jaemin LeeMarch 28, 2024
The economics of antibiotics are broken and superbugs are on the rise–but a solution inspired by the subscription economy could save millions of lives
CommentaryThe economics of antibiotics are broken and superbugs are on the rise–but a solution inspired by the subscription economy could save millions of lives
By Howard DeanMarch 28, 2024
AI Ph.D.s are flocking to Big Tech. Here’s why that could be bad news for open innovation
CommentaryAI Ph.D.s are flocking to Big Tech. Here’s why that could be bad news for open innovation
By Rebecca FinlayMarch 28, 2024
I pleaded guilty to a $3 million fraud charge. This is my advice for Sam Bankman-Fried
CommentaryI pleaded guilty to a $3 million fraud charge. This is my advice for Sam Bankman-Fried
By Steve RussoMarch 28, 2024
1 in 3 Americans who die in hospital had sepsis–and that’s just one of the many areas where AI can improve early diagnosis
Commentary1 in 3 Americans who die in hospital had sepsis–and that’s just one of the many areas where AI can improve early diagnosis
By Carolyn BarberMarch 27, 2024
Inside the cockpit at Boeing: Here are the top 5 candidates for CEO as Dave Calhoun exits
CommentaryInside the cockpit at Boeing: Here are the top 5 candidates for CEO as Dave Calhoun exits
By Jeffrey Sonnenfeld and Steven TianMarch 27, 2024
1 in 4 people skip regular checkups–and forgo their chance to benefit from early cancer detection. It’s time to nag the ones you love
Commentary1 in 4 people skip regular checkups–and forgo their chance to benefit from early cancer detection. It’s time to nag the ones you love
By Virgil MillerMarch 26, 2024
There are two kinds of companies–those that strengthen democratic capitalism and those that undermine it
CommentaryThere are two kinds of companies–those that strengthen democratic capitalism and those that undermine it
By Bruce ShawMarch 26, 2024
For the first time in 50 years, Democrats and Republicans are both embracing industrial policy–but that doesn’t mean it will pay off for workers
CommentaryFor the first time in 50 years, Democrats and Republicans are both embracing industrial policy–but that doesn’t mean it will pay off for workers
By Maria FlynnMarch 26, 2024
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Politics
The U.S. military set up an improvised airfield deep inside Iran to rescue the F-15 airman. Marines just practiced building one in the desertplaceholder alt text
By Fortune EditorsApril 5, 2026
Energy
'It’s shocking how poorly prepared the administration is': DOGE gutted major energy personnel who warn the U.S. has lost key insights amid Iran warplaceholder alt text
By Fortune EditorsApril 5, 2026
Personal Finance
Meet a 74-year-old New Yorker who unretired to become an Uber driver: 'I'm amazed at what people will tell me'placeholder alt text
By Fortune EditorsApril 4, 2026
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