- TitleCEO
- AffiliationBest Buy
- Age46
- 2020 Rank9
After steering Best Buy through the first year of the pandemic—and overseeing a comparable sales jump of almost 10% in the process—Barry has been trying to leverage the ways shopper behavior has changed over the past 18 months. That has meant repurposing space in the stores to add support for e-commerce, expanding what Best Buy sells online to encompass products like e-bikes and grills, and continuing to develop newer, promising areas like health tech. So far in 2021, Best Buy’s sales momentum has only gathered steam: Business is up 27% for the year. And Barry is also making sure Best Buy ramps up its DEI efforts, which have included setting the chain’s first ever minimum wage at $15 and investing in minority businesses and venture funds.
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