Barbara Rentler

  • Title
  • Affiliation
    Ross Stores
  • Age

In her five years as CEO, the press-shy Rentler has pushed Ross Stores beyond its California roots. Earlier this year, the company opened its first location in Ohio—its 39th state—as Rentler leads the retailer’s march across the Midwest. The company’s off-price formula, selling branded goods 20% to 60% below department and specialty store prices, is resonating with consumers: Sales increased 6% to just under $15 billion in the company’s last fiscal year, and profits jumped 16.5% to $1.6 billion. Investors also like what they see. The share price is up 12% year over year, versus about 4% for the S&P. Rentler continues to invest in the future, including raising the minimum wage for hourly employees.

Subscribe to The Broadsheet, our newsletter on the world's most powerful women.