Ursula Burns, chief executive officer of Xerox Corp., listens during the U.S. Export-Import Bank annual conference in Washington, D.C., U.S., on Friday, April 5, 2013. The Export-Import Bank is an independent federal agency that helps create and maintain U.S. jobs by filling gaps in private export financing at no cost to American taxpayers. Photographer: Andrew Harrer/Bloomberg via Getty ImagesPhotograph by Andrew Harrer — Bloomberg via Getty Images
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Burns has moved Xerox away from printing hardware and toward business services since she became CEO in 2009. Though Xerox's revenue continues to fall--down 2.5%, to $21.8 billion, in 2013--investors won't give up; the stock is up 34% year-over-year.