Anne Tse

Courtesy of PepsiCo
- TitleChief Executive Officer, Asia Pacific Foods
- Company/AffiliationPepsiCo
- Country/TerritoryChina
In January 2025, PepsiCo named Anne Tse CEO of Asia Pacific Foods, its smallest division but fastest-growing by volume. At PepsiCo since 2010, she ran its China business from 2021. China is now in a consumer slump and price war, with local challengers like Three Squirrels moving faster and charging less than established legacy companies. Still, she's optimistic over the opportnities in her region: "By 2030, two-thirds of the global middle class is going to be in Asia," she told Fortune earlier this year. The division's revenue rose 2% to $4.6 billion in 2025.