FSC Interactive

When McKenzie Lovelace moved back to New Orleans after Hurricane Katrina ravaged the city, she quickly realized that population decline had left many of the city’s companies struggling to reach a larger audience. Sensing a gap in local digital marketing options, she founded FSC Interactive in 2007. Today, Lovelace attributes her company’s fast success to a stellar team. She prioritizes fit with her company's collaborative but self-motivated culture over concrete marketing skills and experience. The company’s New Orleans location is a key part of this culture, and Lovelace says that it contributes to the "connected and unique" feeling of the office.