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Marketing’s new mandate: Why AI is forcing CMOs to think like ‘mini CEOs’ 
Europe
Marketing’s new mandate: Why AI is forcing CMOs to think like ‘mini CEOs’ 
By Sam ForsdickJuly 10, 2026
Marketing leaders speak at Fortune's Fuel Up event in Cannes. (L-R) Natalia Ball, Mars Pet Nutrition; Zena Arnold, Sephora; Tati Lindenberg, Unilever; Laura Jones, Instacart; Ruth Umoh, Fortune
Retail
The new CMO playbook: How marketers are balancing broader remits and tighter budgets
By Sam BirchallJune 26, 2026
AI is overwhelming our senses—Edward Enninful has an answer for that 
Europe
AI is overwhelming our senses—Edward Enninful has an answer for that 
By Kamal AhmedJune 26, 2026
As marketers grapple with AI, business leaders at Cannes Lions say human creativity and authenticity matter more than ever 
Europe
As marketers grapple with AI, business leaders at Cannes Lions say human creativity and authenticity matter more than ever 
By Sam BirchallJune 24, 2026
Brian Niccol photographed at Chipotle's Cultivate Center in Irvine, CA on February 27, 2023.
C-Suite
AI is turning CMOs into some of the most powerful executives in business
By Ruth UmohJune 22, 2026
AI won’t transform your business—until you redesign work itself 
AI
AI won’t transform your business—until you redesign work itself 
By Francesca CassidyJune 16, 2026
Jamie Laing thinks tomorrow’s Fortune 500 will be built by creators. He might be right 
C-Suite
Jamie Laing thinks tomorrow’s Fortune 500 will be built by creators. He might be right 
By Sam BirchallJune 10, 2026
Who owns ideas in the AI age?
Magazine
Who owns ideas in the AI age?
By Francesca CassidyApril 8, 2026
The unspoken rule: is English really the key to success in Europe’s boardrooms?
Europe
The unspoken rule: is English really the key to success in Europe’s boardrooms?
By Aslesha MehtaMarch 23, 2026
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