• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LifestyleTaylor Swift
Europe

Taylor Swift ‘superfan advisor’ is a job now at one of the world’s biggest museums

Prarthana Prakash
By
Prarthana Prakash
Prarthana Prakash
Europe Business News Reporter
Down Arrow Button Icon
Prarthana Prakash
By
Prarthana Prakash
Prarthana Prakash
Europe Business News Reporter
Down Arrow Button Icon
March 7, 2024, 6:30 AM ET
taylor swift singing on a stage with side dancers
The hunt is on for Taylor Swift experts. Buda Mendes—TAS23/Getty Images/TAS Rights Management

“It’s me. Hi. I’m the problem, it’s me.” Ever leap at the mention of any Taylor Swift song lyrics? Turns out, it may be a useful skill to have after all.

All you have to do is be a lover of her music. 

London’s venerable Victoria & Albert Museum, which is over 170 years old and receives close to 3 million visitors a year, is looking for a Swiftie “superfan” to bring on board. 

The listing opened in late February and was set to close on Thursday, although the posting says the vacancy has already closed. The advisor will work with V&A’s curators who oversee well over 2.8 million exhibits and museum pieces.

“We’re always looking to learn more about our collection, whilst acting as cultural trendspotters on what to collect next,” the job description read. “So, we want to hear from you about your hyper-niche interest and why it is important to the history of art and design, and the future of creativity.”

Successful applicants will be paid an hourly rate, the BBC reported. They’ll also receive other incentives such as a V&A membership.    

The museum’s director, Tristram Hunt, told various outlets that the role was meant to “celebrate and discover more about the enormous, and often surprising, creative diversity on offer at the V&A, as well as helping us to learn more about the design stories that are relevant to our audiences today.”

The museum is also calling for fans and connoisseurs of other quirky pop-culture elements—including Crocs and emoji.

V&A has hosted pop-culture-centric exhibitions in the past, including a recent one covering Korean music and drama. It also previously sought out experts on Lego and Pokémon. But this is the first of its kind for Swift, who’s won 14 Grammys and released about 243 songs to date. 

Representatives at V&A didn’t return Fortune’s requests for comment on what prompted the job posting or the number of applicants it received.

Influential artist

It’s no secret that Swift is among the most influential artists in recent history. Her Eras Tour propped her up to billionaire status and has proved an economic force to be reckoned with, driving consumer spending up by an estimated $4.6 billion.

Her presence at the Super Bowl to support her boyfriend, Travis Kelce, drew the eyeballs of advertisers and brands looking to reach Swifties. It also earned the NFL about $9.6 million in free publicity, U.S. News reported, citing AdVenture Media’s data.

Tours by other artists have shook up local economies, too—for instance, Beyoncé’s Renaissance Tour is credited with boosting Sweden’s inflation as scores of visitors came to Stockholm to see the R&B artist.  

Swift is bringing her tour to the U.K. in June and August—and it’s estimated that it could send waves through the economy and promote greater spending. 

For a pop star like Swift whose fame stretches far and wide, it’s only reasonable to dig deeper into her influence. So much so, that even Harvard University launched a course on Swift to study her songs, their lyrics, and her artistic style. 

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
Prarthana Prakash
By Prarthana PrakashEurope Business News Reporter
LinkedIn icon

Prarthana Prakash was a Europe business reporter at Fortune.

See full bioRight Arrow Button Icon

Latest in Lifestyle

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
North America
'I meant what I said in Davos': Carney says he really is planning a Canada split with the U.S. along with 12 new trade deals
By Rob Gillies and The Associated PressJanuary 28, 2026
2 days ago
placeholder alt text
Politics
The American taxpayer spent nearly half a billion dollars deploying federal troops to U.S. cities in 2025, CBO finds
By Nick LichtenbergJanuary 28, 2026
1 day ago
placeholder alt text
C-Suite
Fortune 500 CEOs are no longer giving employees an A for effort. Now they want proof of impact
By Claire ZillmanJanuary 28, 2026
2 days ago
placeholder alt text
C-Suite
Jeff Bezos capped his Amazon salary at $80,000: ‘How could I possibly need more incentive?’
By Sydney LakeJanuary 28, 2026
2 days ago
placeholder alt text
Investing
Jerome Powell got a direct question about the U.S. ‘losing credibility’ and the soaring price of gold and silver. He punted
By Eva RoytburgJanuary 29, 2026
18 hours ago
placeholder alt text
Personal Finance
Current price of silver as of Thursday, January 29, 2026
By Joseph HostetlerJanuary 29, 2026
18 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Lifestyle

kermit
Arts & EntertainmentTV
The saga of the billion-dollar sock: The Muppets’ 50th birthday marks a long and profitable run
By Jared Bahir Browsh and The ConversationJanuary 29, 2026
10 hours ago
ms shirley
LawObituary
TikTok’s ‘Ms. Shirley,’ who drew 5 million followers watching her care for the homeless, dies at 58
By Rebecca Boone and The Associated PressJanuary 29, 2026
12 hours ago
TikTok influencer Khaby Lame sits and talks.
AISocial Media
Getting deported by Trump can’t stop top influencer Khaby Lame from notching a $975 million deal—including the rights to his AI avatar
By Jake AngeloJanuary 29, 2026
13 hours ago
springsteen
PoliticsMusic
Bruce Springsteen dedicates ‘Streets of Minneapolis’ to ‘innocent immigrant neighbors,’ memory of Alex Pretti and Renee Good
By Mark Kennedy and The Associated PressJanuary 29, 2026
15 hours ago
melania
PoliticsWhite House
Now playing at the Trump Kennedy Center: ‘Melania,’ brought to you by Amazon Prime
By Darlene Superville and The Associated PressJanuary 29, 2026
17 hours ago
beast
Personal FinanceSocial Media
MrBeast has figured out his next ‘transformative media channel’: 2.5 million fortune cookies with messages tied to his TV show
By Nick LichtenbergJanuary 28, 2026
2 days ago