Best Online MBA Programs for 2024 – Marketing
Prospective MBA students who want to focus on topics like marketing management, consumer behavior, brand management, and marketing strategy may want to pursue a degree program with a specialization in marketing. To help these professionals find a flexible way to pursue business school, Fortune has ranked the best online MBA programs with marketing concentrations.
- Order/Rank
- A - Z
- Arizona
- California
- Colorado
- Connecticut
- District of Columbia
- Florida
- Indiana
- Iowa
- Louisiana
- Maryland
- Massachusetts
- Michigan
- Missouri
- New Hampshire
- New York
- North Carolina
- Ohio
- Pennsylvania
- Texas
- Washington
- Abilene, TX
- Amherst, MA
- Bethlehem, PA
- Bloomington, IN
- Boca Raton, FL
- Bowling Green, OH
- Chapel Hill, NC
- Charlotte, NC
- Cincinnati, OH
- College Park, MD
- Dallas, TX
- Dayton, OH
- Dearborn, MI
- Denver, CO
- Durham, NH
- Evansville, IN
- Fayetteville, NC
- Fort Collins, CO
- Greene County, OH
- Greenville, NC
- Houston, TX
- Iowa City, IA
- Los Angeles, CA
- Lowell, MA
- Lubbock, TX
- Malibu, CA
- Odessa, TX
- Philadelphia, PA
- Pittsburgh, PA
- Porter County, IN
- Potsdam, NY
- Raleigh, NC
- Richardson, TX
- Ruston, LA
- Saint Charles, MO
- San Antonio, TX
- Santa Clara, CA
- Seattle, WA
- Springfield, MO
- Storrs, CT
- Syracuse, NY
- Tallahassee, FL
- Tempe, AZ
- Turlock, CA
- Tyler, TX
- University Heights, OH
- Villanova, PA
- Waco, TX
- Warrensburg, MO
- Washington, DC
- Worcester, MA
*Please note that not all schools offer this specific type of information.

1. Indiana University–Bloomington (Kelley)
Bloomington, IN| Acceptance rate | 30% |
| Graduation rate | 87% |
| Size of 2022-2023 graduating class | 598 |
| Tuition per credit, out-of-state | $1,758 |

2. Carnegie Mellon University (Tepper)
Pittsburgh, PA| Acceptance rate | 80% |
| Graduation rate | 95% |
| Size of 2022-2023 graduating class | 68 |
| Tuition per credit, out-of-state | $2,274 |

3. University of North Carolina–Chapel Hill (Kenan-Flagler)
Chapel Hill, NC| Acceptance rate | 59% |
| Graduation rate | 90% |
| Size of 2022-2023 graduating class | 147 |
| Tuition per credit, out-of-state | $2,026 |
UNC Kenan-Flagler’s top-ranked online MBA
STEM-designated. Tar Heel ROI. No compromises.
UNC Kenan-Flagler’s top-ranked online MBA is designed for experienced professionals looking to take their career to the next level. Students have access to lifelong career benefits and a global network of 51,000+ business school alumni. Earn your MBA online in as few as 18 months or up to three years. MBA Fellowships Available.

4. University of Washington (Foster)
Seattle, WA| Acceptance rate | 47% |
| Graduation rate | 100% |
| Size of 2022-2023 graduating class | 83 |
| Tuition per credit, out-of-state | DNP |

5. University of Southern California (Marshall)
Los Angeles, CA| Acceptance rate | 47% |
| Graduation rate | 91% |
| Size of 2022-2023 graduating class | 176 |
| Tuition per credit, out-of-state | $2,421 |

6. Arizona State University (Carey)
Tempe, AZ| Acceptance rate | 77% |
| Graduation rate | 97% |
| Size of 2022-2023 graduating class | 110 |
| Tuition per credit, out-of-state | $1,369 |

7. Rice University (Jones)
Houston, TX| Acceptance rate | 72% |
| Graduation rate | 88% |
| Size of 2022-2023 graduating class | 192 |
| Tuition per credit, out-of-state | $2,130 |

8. University of Iowa (Tippie)
Iowa City, IA| Acceptance rate | 79% |
| Graduation rate | 58% |
| Size of 2022-2023 graduating class | 428 |
| Tuition per credit, out-of-state | $750 |
UC Davis Master of Management
The online Master of Management from UC Davis is a graduate business degree designed for recent college graduates, ambitious young professionals and career-changers aspiring to leadership roles.
The 15-month online Master of Management program provides aspiring leaders with a foundation in the functional areas of business, such as accounting, finance, marketing and strategy. No minimum professional experience is required.

9. University of Texas–Dallas
Richardson, TX| Acceptance rate | 76% |
| Graduation rate | 70% |
| Size of 2022-2023 graduating class | 44 |
| Tuition per credit, out-of-state | $1,000 |

10. University of Massachusetts–Amherst (Isenberg)
Amherst, MA| Acceptance rate | 92% |
| Graduation rate | 50% |
| Size of 2022-2023 graduating class | 404 |
| Tuition per credit, out-of-state | $925 |

11. Southern Methodist University (Cox)
Dallas, TX| Acceptance rate | 71% |
| Graduation rate | 86% |
| Size of 2022-2023 graduating class | 256 |
| Tuition per credit, out-of-state | $1,797 |
12. Florida State University
Tallahassee, FL| Acceptance rate | 21% |
| Graduation rate | 69% |
| Size of 2022-2023 graduating class | 290 |
| Tuition per credit, out-of-state | $810 |

13. University of Pittsburgh (Katz)
Pittsburgh, PA| Acceptance rate | 83% |
| Graduation rate | 68% |
| Size of 2022-2023 graduating class | 113 |
| Tuition per credit, out-of-state | $1,634 |
The Online MBA From Rice Business
Rethink Your Approach to Business
GMAT waivers are available for the online MBA from Rice Business, ranked a Top-20 Online MBA by U.S. News & World Report. Ranked #1 in graduate entrepreneurship in the U.S. by the Princeton Review for 2024, aspiring entrepreneurs can earn their MBA in as few as 24 months.

14. University of Cincinnati (Lindner)
Cincinnati, OH| Acceptance rate | 81% |
| Graduation rate | 84% |
| Size of 2022-2023 graduating class | 191 |
| Tuition per credit, out-of-state | $1,015 |

15. Santa Clara University (Leavey)
Santa Clara, CA| Acceptance rate | 88% |
| Graduation rate | 66% |
| Size of 2022-2023 graduating class | 132 |
| Tuition per credit, out-of-state | $1,328 |

16. Pepperdine University (Graziadio)
Malibu, CA| Acceptance rate | 77% |
| Graduation rate | 70% |
| Size of 2022-2023 graduating class | 215 |
| Tuition per credit, out-of-state | $2,115 |

17. University of Massachusetts–Lowell
Lowell, MA| Acceptance rate | 95% |
| Graduation rate | 76% |
| Size of 2022-2023 graduating class | 473 |
| Tuition per credit, out-of-state | $655 |

18. University of Southern Indiana
Evansville, IN| Acceptance rate | 96% |
| Graduation rate | 80% |
| Size of 2022-2023 graduating class | 589 |
| Tuition per credit, out-of-state | $430 |
UC Davis Master of Management
The online Master of Management from UC Davis is a graduate business degree designed for recent college graduates, ambitious young professionals and career-changers aspiring to leadership roles.
The 15-month online Master of Management program provides aspiring leaders with a foundation in the functional areas of business, such as accounting, finance, marketing and strategy. No minimum professional experience is required.

19. John Carroll University (Boler)
University Heights, OH| Acceptance rate | 93% |
| Graduation rate | 73% |
| Size of 2022-2023 graduating class | 13 |
| Tuition per credit, out-of-state | $1,060 |

20. Villanova University
Villanova, PA| Acceptance rate | 89% |
| Graduation rate | 65% |
| Size of 2022-2023 graduating class | 100 |
| Tuition per credit, out-of-state | $1,300 |

21. University of Maryland (Smith)
College Park, MD| Acceptance rate | 83% |
| Graduation rate | 89% |
| Size of 2022-2023 graduating class | 75 |
| Tuition per credit, out-of-state | $1,733 |

22. North Carolina State University (Poole)
Raleigh, NC| Acceptance rate | 74% |
| Graduation rate | 77% |
| Size of 2022-2023 graduating class | 98 |
| Tuition per credit, out-of-state | $2,542 |

23. University of Texas--Tyler
Tyler, TX| Acceptance rate | 93% |
| Graduation rate | 98% |
| Size of 2022-2023 graduating class | 254 |
| Tuition per credit, out-of-state | $861 |
Maryville University Master of Business Administration | Online
Earn Your MBA from Maryville University - a faster, more convenient, and affordable way to earn an MBA.
Earn your Master of Business Administration online from Maryville University in as few as 12 months. Prepare to advance into a management-level role. Choose from 12 optional concentrations/built-in certificates.

24. Lindenwood University
Saint Charles, MO| Acceptance rate | 28% |
| Graduation rate | 48% |
| Size of 2022-2023 graduating class | 71 |
| Tuition per credit, out-of-state | $597 |

25. Syracuse University (Whitman)
Syracuse, NY| Acceptance rate | 89% |
| Graduation rate | 64% |
| Size of 2022-2023 graduating class | 304 |
| Tuition per credit, out-of-state | $1,872 |

26. University of Connecticut
Storrs, CT| Acceptance rate | 88% |
| Graduation rate | 48% |
| Size of 2022-2023 graduating class | 5 |
| Tuition per credit, out-of-state | $1,150 |

27. Baylor University
Waco, TX| Acceptance rate | 79% |
| Graduation rate | 69% |
| Size of 2022-2023 graduating class | 120 |
| Tuition per credit, out-of-state | $1,189 |

28. California State University–Stanislaus
Turlock, CA| Acceptance rate | 63% |
| Graduation rate | 75% |
| Size of 2022-2023 graduating class | 52 |
| Tuition per credit, out-of-state | DNP |
UC Davis Master of Management
The online Master of Management from UC Davis is a graduate business degree designed for recent college graduates, ambitious young professionals and career-changers aspiring to leadership roles.
The 15-month online Master of Management program provides aspiring leaders with a foundation in the functional areas of business, such as accounting, finance, marketing and strategy. No minimum professional experience is required.

29. Bowling Green State University
Bowling Green, OH| Acceptance rate | 93% |
| Graduation rate | 71% |
| Size of 2022-2023 graduating class | 201 |
| Tuition per credit, out-of-state | $606 |

30. Saint Joseph's University (Haub)
Philadelphia, PA| Acceptance rate | 54% |
| Graduation rate | 65% |
| Size of 2022-2023 graduating class | 168 |
| Tuition per credit, out-of-state | $1,192 |
31. Colorado State University
Fort Collins, CO| Acceptance rate | 90% |
| Graduation rate | 60% |
| Size of 2022-2023 graduating class | 235 |
| Tuition per credit, out-of-state | $998 |

32. Clarkson University
Potsdam, NY| Acceptance rate | 94% |
| Graduation rate | 84% |
| Size of 2022-2023 graduating class | 80 |
| Tuition per credit, out-of-state | $995 |
33. Florida Atlantic University
Boca Raton, FL| Acceptance rate | 73% |
| Graduation rate | 63% |
| Size of 2022-2023 graduating class | 187 |
| Tuition per credit, out-of-state | $800 |
UNC Kenan-Flagler’s top-ranked online MBA
STEM-designated. Tar Heel ROI. No compromises.
UNC Kenan-Flagler’s top-ranked online MBA is designed for experienced professionals looking to take their career to the next level. Students have access to lifelong career benefits and a global network of 51,000+ business school alumni. Earn your MBA online in as few as 18 months or up to three years. MBA Fellowships Available.

34. Texas Tech University (Rawls)
Lubbock, TX| Acceptance rate | 86% |
| Graduation rate | 72% |
| Size of 2022-2023 graduating class | 72 |
| Tuition per credit, out-of-state | $1,108 |

35. Lehigh University
Bethlehem, PA| Acceptance rate | 74% |
| Graduation rate | 50% |
| Size of 2022-2023 graduating class | 73 |
| Tuition per credit, out-of-state | $1,340 |

36. Fayetteville State University
Fayetteville, NC| Acceptance rate | 47% |
| Graduation rate | 33% |
| Size of 2022-2023 graduating class | 159 |
| Tuition per credit, out-of-state | $560 |

37. University of Denver (Daniels)
Denver, CO| Acceptance rate | 77% |
| Graduation rate | 47% |
| Size of 2022-2023 graduating class | 103 |
| Tuition per credit, out-of-state | $1,383 |

38. Worcester Polytechnic Institute
Worcester, MA| Acceptance rate | 83% |
| Graduation rate | 67% |
| Size of 2022-2023 graduating class | 28 |
| Tuition per credit, out-of-state | $1,250 |
UC Davis Master of Management
The online Master of Management from UC Davis is a graduate business degree designed for recent college graduates, ambitious young professionals and career-changers aspiring to leadership roles.
The 15-month online Master of Management program provides aspiring leaders with a foundation in the functional areas of business, such as accounting, finance, marketing and strategy. No minimum professional experience is required.

39. University of Dayton
Dayton, OH| Acceptance rate | 96% |
| Graduation rate | 76% |
| Size of 2022-2023 graduating class | 88 |
| Tuition per credit, out-of-state | $1,460 |

40. University of Central Missouri (Harmon)
Warrensburg, MO| Acceptance rate | 31% |
| Graduation rate | 71% |
| Size of 2022-2023 graduating class | 42 |
| Tuition per credit, out-of-state | $500 |
41. University of North Carolina–Charlotte
Charlotte, NC| Acceptance rate | 84% |
| Graduation rate | DNP |
| Size of 2022-2023 graduating class | DNP |
| Tuition per credit, out-of-state | $537 |
42. Missouri State University
Springfield, MO| Acceptance rate | 92% |
| Graduation rate | 48% |
| Size of 2022-2023 graduating class | 107 |
| Tuition per credit, out-of-state | $348 |
43. Louisiana Tech University
Ruston, LA| Acceptance rate | 97% |
| Graduation rate | 70% |
| Size of 2022-2023 graduating class | 74 |
| Tuition per credit, out-of-state | $475 |
The Online MBA From Rice Business
Rethink Your Approach to Business
GMAT waivers are available for the online MBA from Rice Business, ranked a Top-20 Online MBA by U.S. News & World Report. Ranked #1 in graduate entrepreneurship in the U.S. by the Princeton Review for 2024, aspiring entrepreneurs can earn their MBA in as few as 24 months.

44. University of New Hampshire (Paul)
Durham, NH| Acceptance rate | 97% |
| Graduation rate | 64% |
| Size of 2022-2023 graduating class | 45 |
| Tuition per credit, out-of-state | $910 |
45. Abilene Christian University
Abilene, TX| Acceptance rate | 100% |
| Graduation rate | 65% |
| Size of 2022-2023 graduating class | 62 |
| Tuition per credit, out-of-state | $650 |
46. East Carolina University
Greenville, NC| Acceptance rate | 86% |
| Graduation rate | 53% |
| Size of 2022-2023 graduating class | 276 |
| Tuition per credit, out-of-state | $1,160 |

47. University of the Incarnate Word
San Antonio, TX| Acceptance rate | 96% |
| Graduation rate | 66% |
| Size of 2022-2023 graduating class | 96 |
| Tuition per credit, out-of-state | $1,100 |

48. American University (Kogod)
Washington, DC| Acceptance rate | 48% |
| Graduation rate | 58% |
| Size of 2022-2023 graduating class | 109 |
| Tuition per credit, out-of-state | $2,000 |
UC Davis Master of Management
The online Master of Management from UC Davis is a graduate business degree designed for recent college graduates, ambitious young professionals and career-changers aspiring to leadership roles.
The 15-month online Master of Management program provides aspiring leaders with a foundation in the functional areas of business, such as accounting, finance, marketing and strategy. No minimum professional experience is required.

49. University of Texas of the Permian Basin
Odessa, TX| Acceptance rate | 96% |
| Graduation rate | 56% |
| Size of 2022-2023 graduating class | 149 |
| Tuition per credit, out-of-state | $275 |

50. University of Michigan–Dearborn
Dearborn, MI| Acceptance rate | 76% |
| Graduation rate | 50% |
| Size of 2022-2023 graduating class | 67 |
| Tuition per credit, out-of-state | $1,840 |

51. Valparaiso University
Porter County, IN| Acceptance rate | 76% |
| Graduation rate | 89% |
| Size of 2022-2023 graduating class | 21 |
| Tuition per credit, out-of-state | $833 |

52. Wright State University (Soin)
Greene County, OH| Acceptance rate | 79% |
| Graduation rate | 43% |
| Size of 2022-2023 graduating class | 74 |
| Tuition per credit, out-of-state | $1,245 |
UC Davis Master of Management
The online Master of Management from UC Davis is a graduate business degree designed for recent college graduates, ambitious young professionals and career-changers aspiring to leadership roles.
The 15-month online Master of Management program provides aspiring leaders with a foundation in the functional areas of business, such as accounting, finance, marketing and strategy. No minimum professional experience is required.
Frequently asked questions
Is an MBA in marketing worth it?
An MBA in marketing can be worth it for many professionals, depending on their career goals and circumstances. The program offers several benefits. It can lead to career advancement, potentially unlocking higher-level positions, including management and executive roles. Attending business school for this type of program provides a broad business education, including finance, accounting, and strategic planning, in addition to specialized marketing skills.
Is an online MBA taken seriously?
Yes, online MBAs are generally taken seriously, especially when obtained from accredited institutions. The perception of business schools with online MBAs has significantly improved in recent years, with many employers now valuing them equally to traditional on-campus degrees.
How much can I make with an MBA in marketing?
With an MBA in marketing, your earning potential can be quite substantial, though salaries vary based on several factors. According to Glassdoor, the average salary for professionals with an MBA in Marketing in the US is around $135,243 per year. Your earning potential can be influenced by factors such as your industry, with tech and financial sectors often offering higher salaries, your location, with major cities typically providing better compensation, and your years of experience. Additionally, specializing in high-demand areas like digital marketing, SEO, or data analytics can potentially boost your salary prospects.
Which is better: an MBA in marketing or HR?
Choosing between an MBA in marketing or HR depends largely on your personal interests, skills, and career goals. Both specializations offer valuable opportunities, but they cater to different aspects of business. An MBA in marketing focuses on promoting products and services, analyzing consumer behavior, and developing brand strategies. On the other hand, an MBA in HR concentrates on managing human capital, developing organizational culture, and ensuring smooth operations within companies. Ultimately, the "better" choice depends on whether you prefer working with people and organizational dynamics (HR) or enjoy the creative and strategic aspects of promoting products and driving sales (marketing).