Virtue AI

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Virtue AI | Fortune

Virtue AI Company Profile, Stock Price, News, Rankings | Fortune

Tom Brady—who was a sixth-round NFL pick, at number 199—is a strong proponent of failing in order to succeed. He’s perhaps the best-known football player past or present, and is the winningest player in the league’s history, holding a record seven Super Bowl titles. At Fortune’s Global Forum in New York on Tuesday, Brady—a father of three—extolled the virtues of letting your kids fail, even if that’s no longer the norm.

Tom Brady Explains How to Embrace Failure: ‘Is Money the Only Thing We Value?’

Tom Brady on stage at Fortune Global Forum 2024

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At Fortune’s Global Forum in New York, Tom Brady—a father of three—extolled the virtues of letting your kids fail, even if that’s no longer the norm.

I have a son who is, who's 6 ft five and wants to play basketball than you. Yeah, he's a little taller than me. He goes to school here in New York. He's 17 and unfortunately he jumps as high as I do. And, but I tell him, dude, you're going to be a stud. I said, wait till you hit your growth spurt, you're gonna be jumping higher, you're gonna be dunking and whether he does or not, who cares. But I want him to know that his dad's got his back and, you know, my middle son it does, you know, to be a boy sucks to be Tom Brady's son in so many ways and I try to empathize that with them and all the parents in the room know that being a parent is probably the hardest job all of us have and we screw up a lot and I've screwed up a lot as a parent. So I don't want to seem like I'm some expert in parenting because I'm certainly not. That, um, I mean, I'm, I have three amazing kids that I just try to be there. I try to just be dependable. And consistent for them and honestly, whatever our kids choose as we know to, to do whatever they want to do in life, we got to support. And then again, the blessing my parents gave me was when I was that long shot as a kid who was a backup quarterback on a freshman team. They never said, man, don't do that. It's gonna be too hard. Let's do something different. We let's think about another backup plan. They kind of said, you know what, go for it. So, in the difference in today's world, if we think about how we're screwing these kids up anytime they face a little difficulty, what do we do? We send them to an easier place to succeed. I had to grind my freshman year, my sophomore year, my third year to even get a chance to play in my fourth year and in my fourth year, I thought, ok, I was the backup last year. We won the national championship. The guy who beat me out is now a professional quarterback. I'm going to step into this role as a starting quarterback and the coach was like, nope, we recruited this kid out of Michigan. He's a top rated quarterback in the, in the, in uh in high school football and he's going to come in and you guys are going to compete to start and I was like, shit. So I knew how to compete because that's what I had continued to have to do and I competed with him and I started every game that year and we finished 10 and three. We had a good record and I was going back for my fifth year. The team made me a team captain, which is probably the greatest honor I ever received in all the sports because all my boys, all the guys that I really looked up to and, and, and they looked up to me, they named me captain. They wanted me to be their leader. They saw how much it meant to me to be the starting quarterback. So I go in there before the season starts and the Tuesday before our first game of the season, the head coach Lloyd Carr calls me and he says, hey, this is what we're going to do, Tom, you're going to start. But Drew Henson, this other quarterback who they recruited the year before you're going to play in the second quarter. And then I'm going to determine who's the quarterback in the 3rd and 4th quarter by who plays well in the second quarter. And it felt like a big gut punch because I thought I did everything right. I thought I worked really hard to get the things that I wanted. But you know what, in his eyes, it wasn't enough. So what did I do? I had to go out there and prove it. I hate the fact that you can go to the easy place and try to succeed at the easy place. And, and I think in some ways the amount of money that's being made in sports and football, they're not even accountable to winning anymore. The clubs make so much money. I know people that just, hey, man, I made money. We're, we're doing good. We did win the Super Bowl. Did you see how much money we made? And that's a different part of sports. You know, there's so much money for players. These kids now are getting played in college, getting paid in college. So how can you say, hey, is money is the only thing we value. I mean, to me that wasn't, I always felt like I took less money so that we could win. So to me, it was like when I see the NFL in general, there's a developmental issue because in college, a lot of these players aren't, there's, they don't have to learn to be competitive in college. If you're not playing here, just go to the next school. That's the shittiest lesson. We could actually teach somebody. You got to find ways to dig deep because the reality of your business and your career is overcoming adversity. And the only way to do that is to fail and the only way to fail is to put yourself in uncomfortable situations because you're always in your comfort zone, you're not going to fail. So if you fail and then you figure out a solution to the people you work with to overcome the failure, you gain a lot of self confidence and if you gain self confidence, then the next opportunity you have to succeed, you got a much, much better opportunity to do just that. So to me, failure is amazing because it teaches you and really forces you to look inside yourself about what you need to do better. I see so many athletes who are always blaming other people, they ask the quarterback what happened? Oh I blame the receiver. I literally, I like watching the screen. What did he just say? I see other athletes blame the coach. I see coach blame the other guys behind closed doors. It's the player's fault. That's all it is, the player's fault. Oh really? You got beat by 40 points and you had a magical coaching performance. Is that right? Instead? And then there's other leaders that I see go, I got to do a better job. I gotta communicate better. I got to work harder. We got to overcome or we got to practice harder. We got to do more of the right things. So to me, it's always pointed back at yourself. What do I need to do better to help us be more successful?

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