Target

RANK117

Target made a big bet on renewing its own brands, remodeling stores, and overhauling its e-commerce efforts. It has paid off handsomely. The discount chain emerged as one of the big winners during the novel coronavirus pandemic thanks to its improved grocery offerings and newfound online prowess. Target’s apparel and home goods brands, many of which are quite new, have stolen market share from weakened department stores. As shoppers begin to return to non-essential items, that land grab is likely to continue, shielding Target to some extent from any prolonged downturn in consumer spending.