Prarthana Prakash

Prarthana Prakash

Prarthana Prakash was a Europe business reporter at Fortune.

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  • British Airways CEO Sean Doyle.Tech

    British Airways used AI to cut flight delays, but long waits still outpace pre-pandemic levels

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  • Stefan HoopsPolitics

    Trump fight has forced Europe out of its ‘complacent, lethargic’ ways, $1 trillion asset manager says

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  • US singer Ariana Grande (L) and Nigerian-British actor Cynthia Erivo (R) pose on a carpetPolitics

    ‘Hollywood is back’, Cannes boss declares—but Trump’s movie tariffs could devastate Europe’s film industry

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  • peter vanham and robyn scott sitting at a panelConferences

    ‘That’s a disaster’: Only 17% of government leaders have plans to improve their AI skills

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  • Ikea opened its Oxford Street store in London.Retail

    Ikea’s new central London store has learned from ‘a lot of mistakes’ over 7 years—but it’s confident its inner-city debut will click with shoppers

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  • Tom OkmanTech

    From bootstrapped to billions: How Nord spent ‘hundreds of millions’ minting VPN customers to become Lithuania’s tech darling

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  • various iconic items from Ikea come out of the famous blue bagLeadership

    How Ikea rewrote the rules with inflation-defying prices and one of the world’s most popular publications

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  • James DysonSuccess

    James Dyson, one of U.K.’s most celebrated business tycoons, thinks experienced hires are overrated

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  • A customer selects a packet of Dove soap at a grocery storeRetail

    Price hikes help Unilever and Nestlé beat analyst estimates—but tariffs could push consumers to their limits

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  • Bernard Arnault and Donald Trump pictured in 2017.Politics

    Europe’s richest man Bernard Arnault slammed the EU for failing U.S. negotiations—but von der Leyen says countries are ‘lining up to work with us’

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  • Presentation to the public of a rare Hermès bagFinance

    Hermès confirms plans to hike prices on its $10,000 bags in response to U.S. tariffs

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  • President Donald Trump in the White House earlier this week.Lifestyle

    Trump has unwittingly set off a brain drain of ‘intellectual refugees’ as U.S. applicants to U.K. jobs spike

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  • a person looking stressedSuccess

    ‘I haven’t seen sunlight in 3 months’: American law firm trainees in London endure 13-hour days for eye-watering six-figure starting salaries

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  • Karin Teigl seen wearing Loewe blue sunglasses, Louis Vuitton dark blue denim logo print pattern jacket, gold / silver jewelry, Saint Laurent black cotton shirt, Zara black fabric long skirt, Louis Vuitton black / white leather loafer, Hermès light green leather Kelly bag with aRetail

    Hermès leapfrogs LVMH to become Europe’s most valuable luxury company after the Louis Vuitton owner reported downbeat results

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  • LVMH Chairman and CEO Bernard ArnaultRetail

    LVMH sales slip 3% as luxury shoppers come face-to-face with tariff uncertainty

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