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Alyssa Meyers

Stay informed with Alyssa Meyers’s coverage and analysis.

50 years after Title IX, women’s soccer is surging thanks to brand deals boosting visibility: ‘What’s been proven is people love women’s sports’
Arts & Entertainment50 years after Title IX, women’s soccer is surging thanks to brand deals boosting visibility: ‘What’s been proven is people love women’s sports’
By Alyssa Meyers and Marketing BrewAugust 13, 2025
Super Bowl 2024 aerial shot
SuccessThese companies got the most bang for their buck with the most memorable Super Bowl ads, marketing exec says
By Marketing Brew and Alyssa MeyersJanuary 30, 2025
‘Change agent’ Caitlin Clark prompts advertiser free-for-all: ‘She’s jump-started a new era of basketball, and she’s propelling women’s sports forward’
Success‘Change agent’ Caitlin Clark prompts advertiser free-for-all: ‘She’s jump-started a new era of basketball, and she’s propelling women’s sports forward’
By Alyssa Meyers, Marketing Brew and Morning BrewApril 16, 2024
Kid on phone
SuccessGen Alpha loves sports (especially soccer) and spends 3 hours a day on social media by age 8
By Alyssa Meyers, Marketing Brew and Morning BrewApril 3, 2024
Caitlin Clark
LifestyleWomen’s March Madness ad revenue doubled this year, Disney VP says
By Alyssa Meyers, Marketing Brew and Morning BrewMarch 30, 2024
Lionel Messi
LifestyleThe Messi effect is supercharging MLS’ business impact: ‘I’ve been here quite a while, but I’ve never seen this’
By Alyssa Meyers, Marketing Brew and Morning BrewMarch 30, 2024
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Workplace Culture
Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ placeholder alt text
By Preston ForeMay 19, 2026
Success
Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'placeholder alt text
By Preston ForeMay 20, 2026
Future of Work
Meet a 21-year-old community college student who's going to China as the first American woman welder in the trades Olympicsplaceholder alt text
By Mike Householder and The Associated PressMay 17, 2026
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