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Photo of Prarthana Prakash
Prarthana Prakash
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Prarthana Prakash was a Europe business reporter at Fortune.

a row of three watches in gold and silver
LifestyleRolex is the most targeted brand in the $1.3 billion surge of watch thefts
By Prarthana PrakashAugust 21, 2023
People walking in frtong of a Waitrose store
RetailPolice are getting free coffee in upmarket stores John Lewis and Waitrose in new effort to deter record shoplifting
By Prarthana PrakashAugust 21, 2023
person holding a parmesan cheese wheel amid a stack of several such wheels
RetailParmesan cheese makers in Italy are fighting counterfeits by embedding edible microchips in their products
By Prarthana PrakashAugust 18, 2023
people walking in and out of an H&M store
EuropeH&M will stop having clothing made in Myanmar after growing reports of labor abuse
By Prarthana PrakashAugust 18, 2023
cans of bud light beer
LifestyleAB InBev’s Bud Light has started to win over Americans again, according to a Deutsche Bank survey
By Prarthana PrakashAugust 17, 2023
a female worker bottling beer bottles
RetailCarlsberg’s Russian beer empire faces nationalization under Putin’s crackdown, CEO fears
By Prarthana PrakashAugust 17, 2023
A line of trucks
Europe‘Elon Musk of Essex’ who founded an electric lorry company is moving to the U.S. amid financial strains
By Prarthana PrakashAugust 16, 2023
A picture on On shoes inside a store
RetailRoger Federer-backed shoe brand On has surging U.S. sales—but the strength of its home currency against a weak dollar is causing problems
By Prarthana PrakashAugust 16, 2023
cans of Monster Energy Beverage
RetailRed Bull needs to watch its back, according to analysts—it’s got an energy drink competitor from the U.S. which may steal its $70 billion-industry throne
By Prarthana PrakashAugust 15, 2023
Nestle cookie dough packages
RetailNestlé recalling batches of its famous cookie dough out of fear they may contain wood fragments
By Prarthana PrakashAugust 15, 2023
People walking outside the London Stock Exchange
FinanceYouGov founder mulls U.S. listing for explosive growth in its ‘natural base’
By Prarthana PrakashAugust 14, 2023
A picture of John Elkann talking
TechPhilips gets $2.84 billion boost from the billionaire family that controls Ferrari and Juventus
By Prarthana PrakashAugust 14, 2023
FC Barcelona president Joan Laporta standing at a podium.
LifestyleFC Barcelona, the Spanish soccer giant that couldn’t afford to re-sign Lionel Messi, just hit Wall Street with a bold $1 billion SPAC plan
By Prarthana Prakash and Paolo ConfinoAugust 11, 2023
wegovy drug
HealthA pharma company helping Elon Musk shed weight is now worth more than the entire economy of Denmark
By Prarthana PrakashAugust 11, 2023
Richard Branson is finally achieving his dream of pioneering commercial space travel.
LifestyleU.K. billionaire Richard Branson’s Virgin Galactic is gearing up to send its first group of tourists to space after years of delays
By Prarthana PrakashAugust 10, 2023
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Workplace Culture
Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ placeholder alt text
By Preston ForeMay 19, 2026
Success
Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'placeholder alt text
By Preston ForeMay 20, 2026
Future of Work
Meet a 21-year-old community college student who's going to China as the first American woman welder in the trades Olympicsplaceholder alt text
By Mike Householder and The Associated PressMay 17, 2026
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