Most Powerful Women Asia

Lee Sun-jung

Courtesy of CJ Olive Young
  • Title
    CEO
  • Company/Affiliation
    CJ Olive Young
  • Country/Territory
    South Korea

At 47, Lee Sun-jung is the youngest CEO in the CJ Group, a Korean conglomerate. Jung has led the company's beauty retailer, CJ Olive Young, since late 2022, and helped make it a trendsetter in the buzzy K-beauty space, where it outsells larger brands like Korea's Amorepacific. Olive Young, which generated $3 billion in revenue last year, is now preparing to go global, with plans to expand in nearby Japan and to help K-beauty startups break into the U.S.