• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LifestyleOreos

Oreo rolls out a chocolate-covered-pretzel flavored cookie

By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
April 28, 2025, 11:37 AM ET
Oreo is rolling out a new flavor to stores.
Oreo is rolling out a new flavor to stores. Zed Jameson/Bloomberg via Getty Images
  • Oreo is unveiling a chocolate-covered pretzel-flavored cookie. It’s the latest in a long string of unusual flavors. The new option comes as Mondelez International food scientists use AI to come up with new flavor combinations for customers.

The mad scientists at Oreo are at it again.

Recommended Video

The company has unveiled yet another unexpected flavor for the cookie line, announcing plans for a limited-edition run of chocolate-covered pretzel flavored Oreos, which will hit shelves on May 5.

This will be the brand’s first “sweet and savory” cookie. The baker says it will feature chocolate-flavored creme, sandwiched between pretzel-flavored cookies that are topped with salt.

There has been no shortage of unique Oreo flavors in the past few years. Among the offerings seen on store shelves have been toffee crunch, birthday cake, java chip, dirt cake, mint, and Coca-Cola.

Want the best of both worlds? We’ve got you covered 😏 OREO Chocolate Covered Pretzel on shelves 5/5 🥨🍫 pic.twitter.com/lu2jt3Sale

— OREO Cookie (@Oreo) April 23, 2025

The new flavor fusion comes a few months after Oreo parent company Mondelez International began equipping food scientists with access to artificial-intelligence tools to help them come up with new flavors.

That tool, the company says, can save between two and 10 weeks. (Taste tests of suggested cookies are still done by humans, though.) Mondelez has largely declined to discuss which products it has used AI on, beyond the creation of gluten-free Oreos and tweaking the Chips Ahoy recipe.

Beyond its seemingly ever-growing selection of flavors, Oreo has branched into new areas in recent years. In 2021, for instance, it partnered with Krispy Kreme to unveil two new doughnuts: The Oreo Cookie glazed doughnut was covered with the Oreo glaze, stuffed with cookies-and-cream frosting, and finished with an icing drizzle and Oreo cookie crumbs. The Oreo Cookie Over-the-Top doughnut, meanwhile, was coated with the Oreo glaze, then a layer of cookies-and-cream filling, and then drizzled with chocolate icing and finished with an Oreo cookie wafer.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Chris MorrisFormer Contributing Writer

Chris Morris is a former contributing writer at Fortune, covering everything from general business news to the video game and theme park industries.

See full bioRight Arrow Button Icon

Latest in Lifestyle

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Big Tech
The Chan Zuckerberg Initiative cut 70 jobs as the Meta CEO’s philanthropy goes all in on mission to 'cure or prevent all disease'
By Sydney LakeFebruary 1, 2026
24 hours ago
placeholder alt text
Economy
'I just don't have a good feeling about this': Top economist Claudia Sahm says the economy quietly shifted and everyone's now looking at the wrong alarm
By Eleanor PringleJanuary 31, 2026
2 days ago
placeholder alt text
Future of Work
Ford CEO has 5,000 open mechanic jobs with up to 6-figure salaries from the shortage of manually skilled workers: 'We are in trouble in our country'
By Marco Quiroz-GutierrezJanuary 31, 2026
2 days ago
placeholder alt text
Success
U.S. Olympic gold medalist went from $200,000-a-year sponsorship at 20 years old to $12-an-hour internship by 30
By Orianna Rosa RoyleFebruary 1, 2026
18 hours ago
placeholder alt text
Success
Ryan Serhant starts work at 4:30 a.m.—he says most people don’t achieve their dreams because ‘what they really want is just to be lazy’
By Preston ForeJanuary 31, 2026
2 days ago
placeholder alt text
Energy
Top energy expert says probability the U.S. will attack Iran soon is 75% as risk of major disruption to oil supply is priced in — 'this one is real'
By Jason MaFebruary 1, 2026
13 hours ago

Latest in Lifestyle

PoliticsDonald Trump
Kennedy Center to close for 2 years for renovations after a wave of canceled shows due to Trump adding his name to the building
By Michelle L. Price and The Associated PressFebruary 1, 2026
10 hours ago
Arts & EntertainmentMovies
‘Melania’ documentary debuts with $7 million in ticket sales after Amazon MGM Studios spent $75 million for rights and marketing
By Jack Coyle and The Associated PressFebruary 1, 2026
15 hours ago
SuccessOlympics
U.S. Olympic gold medalist went from $200,000-a-year sponsorship at 20 years old to $12-an-hour internship by 30
By Orianna Rosa RoyleFebruary 1, 2026
18 hours ago
Several pictures of people receiving medical treatments including a facelift and oxygen therapy.
HealthSuper Bowl
Hims and Hers Super Bowl ad highlights ‘uncomfortable truth’ about elite healthcare for the rich and ‘broken’ system for the rest
By Jacqueline MunisFebruary 1, 2026
1 day ago
Travel & LeisureLas Vegas
Old-school Las Vegas buffets with cheap eats are disappearing, replaced by ‘luxury’ options, trendy food halls, and celebrity chef restaurants
By Jessica Hill and The Associated PressJanuary 31, 2026
2 days ago
o'hara
Arts & EntertainmentObituary
How Catherine O’Hara went from Gilda Radner’s understudy to cultural icon with her own language as Moira Rose
By Lindsey Bahr and The Associated PressJanuary 31, 2026
2 days ago