- TitleHead of global e-sports partnerships and business development
- CompanyRiot Games
As head of global e-sport partnerships at League of Legends publisher Riot Games, Aletaha has helped take e-sports from a niche competition to the fastest-growing global sport, drawing interest and investment from the traditional sports and entertainment industries. Aletaha has secured sponsorship agreements with some of the most valuable world-class brands including Louis Vuitton, Red Bull, State Farm, and Mastercard, as well as the single biggest media-rights agreement in the history of e-sports. The first-generation daughter of Iranian immigrants, Aletaha applied her passion for gaming and entertainment at Sony Motion Pictures and Activision prior to her current role at Riot Games.