• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
CryptoCryptocurrency
Asia

TradFi firms are increasingly warming to cryptocurrencies, says Bybit CEO Ben Zhou

Angelica Ang
By
Angelica Ang
Angelica Ang
Writer
Down Arrow Button Icon
Angelica Ang
By
Angelica Ang
Angelica Ang
Writer
Down Arrow Button Icon
January 22, 2026, 6:00 PM ET
“The traditional world is embracing crypto,” Ben Zhou, who leads the world’s second-largest crypto exchange by trading volume, tells Fortune.
“The traditional world is embracing crypto,” Ben Zhou, who leads the world’s second-largest crypto exchange by trading volume, tells Fortune.COURTESY OF BYBIT

When Ben Zhou founded Bybit in 2018, he first had to convince his team that Bitcoin wasn’t a scam. 

Recommended Video

Eight years later, digital assets are now mainstream. Governments and traditional finance institutions are warming to cryptocurrencies, perhaps most dramatically shown by the U.S.’s passage of the GENIUS Act last year. 

“The traditional world is embracing crypto,” Zhou, who leads the world’s second-largest crypto exchange by trading volume, tells Fortune. “If they don’t embrace it, they will be obsolete, especially with crypto wallet adoption growing 20 to 30% each year.”

Currencies like stablecoins are becoming increasingly regulated, and can now be used for things like remittances and payments, Zhou adds. In 2025, over $18 trillion in transactions was settled in stablecoins, eclipsing total transactions on traditional payment platforms like Visa and Mastercard, according to crypto research firm Delphi Digital.

Cryptocurrency transactions are “faster and cheaper” than traditional bank transfers, Zhou argues. “If you rely on the existing infrastructure and transfer via SWIFT, it’s just too slow.”

Investment banks like Goldman Sachs are working to integrate tokenized assets in their trading and advisory operations, while payment providers like Visa and Mastercard are building partnerships with crypto exchanges like Bybit to issue payment cards which enable users to spend crypto holdings as fiat in real-time. 

Crypto is going to be the “main driving force” behind traditional financial instruments like stocks and credit-default swaps within the next decade, Zhou argues. “Accessibility, connectivity and unification is really the beauty of this technology.”

Building Bybit

Before entering the crypto industry, Zhou worked as a Forex trader at financial brokerage XM, where he spent seven years as its China general manager. Back then, crypto was still niche. Many investors viewed it as a “pump and dump” scam, he recalls. 

Zhou had an early interest in crypto, but found that platforms at the time were often overloaded whenever Bitcoin moved. He started Bybit in Shanghai, recruiting a team of about 15 software engineers from major Chinese tech firms like Tencent and Alibaba. 

After China banned crypto mining and trading in 2021, Zhou relocated his team to Singapore; a year later, he moved again to Dubai, drawn by the UAE’s crypto-friendly regulations, including no taxation on crypto income or capital gains, and a clear regulatory framework for digital assets.

Today, Bybit operates globally in over 180 countries, though the platform doesn’t offer services in several others, including the U.S., Canada, China and Singapore.

Yet, safety challenges remain

Despite the finance industry’s overall optimism on cryptocurrency, challenges in ensuring safe transactions remain.

On Feb. 21, 2025, North Korean hackers stole $1.4 billion worth of Ethereum from Bybit in the largest crypto theft in history. The hack spooked Bybit’s customers, leading to “massive withdrawals,” Zhou said at the time. 

The exchange launched an industry-first “Recovery Bounty Program,” which called on the global cybersecurity community to help trace and recover the stolen currency, offering 10% of the stolen funds as a reward. Bybit wasn’t able to recover the stolen funds, but it was able to secure financing to effectively restore its reserves. 

Zhou says that, since the hack, Bybit has tightened its security measures, including using hardware security modules (HSMs), tamper-resistant physical devices that securely generate, stores, and manages cryptographic keys. “Unless there’s a physical break-in, no one will be able to touch tokens,” Zhou explains.

Still, the Bybit CEO admits that the fast pace of cryptocurrency transactions means that it’s hard to stop scams and thefts from happening. “If you lose money or get scammed, and are a customer of a bank, you can call the bank and they will be able to trace it,” he explains. Tracing stolen funds is still possible in crypto, but “everything moves so fast that by the time you get to it, the money is already gone.”

He remains upbeat, however, about the future of safety in the crypto industry. “Crypto infrastructure and technology are only increasing in abundance, and many more cybersecurity companies are joining the space.”

More countries have laid out regulatory frameworks for crypto companies like Bybit. For example, the EU rolled out the Markets in Crypto-Assets (MiCA) license in late 2024, which allows certified crypto providers to operate legally across the whole continent, instead of forcing companies to seek separate licenses from each individual country. 

Zhou believes that enhanced regulation will pave the way for mainstream crypto adoption. He’s focused on European markets this year, as well as developing markets like Argentina, Brazil, Nigeria, Turkey and India, where demand for crypto is booming due to weak local currencies. 

FORTUNE CRYPTO 100: Fortune's new annual list will recognize companies driving meaningful progress in digital assets—from infrastructure and investment to applications and adoption. Is your organization is shaping the future of blockchain? Submit your nomination today.
About the Author
Angelica Ang
By Angelica AngWriter

Angelica Ang is a Singapore-based journalist who covers the Asia-Pacific region.

See full bioRight Arrow Button Icon

Latest in Crypto

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Crypto

Shayne Coplan sits.
Investingregulation
New top federal enforcer has his sights set on ending insider trading in prediction markets
By Jacqueline MunisApril 1, 2026
3 hours ago
Exclusive: Paradigm, a major investor in Kalshi, is building its own prediction markets trading terminal, sources say
CryptoVenture Capital
Exclusive: Paradigm, a major investor in Kalshi, is building its own prediction markets trading terminal, sources say
By Ben WeissApril 1, 2026
5 hours ago
man plays bass on stage
CryptoCryptocurrency
Fresh off victory over cops in ‘Lemon Pound Cake’ trial, Afroman heads to address Bitcoin’s biggest gathering
By Carlos GarciaMarch 31, 2026
1 day ago
three men pose for camera
Cryptostablecoins
Exclusive: Former Stripe and Coinbase employees raise $8 million for Latitude, a startup whose core product is stablecoin-based ‘Global Payouts’
By Carlos GarciaMarch 31, 2026
1 day ago
Exclusive: Former a16z crypto investor raises $10 million to launch stablecoin clearinghouse Better Money
CryptoCryptocurrency
Exclusive: Former a16z crypto investor raises $10 million to launch stablecoin clearinghouse Better Money
By Ben WeissMarch 31, 2026
1 day ago
Ex–Blackstone staffers raise $25 million for startup Valinor, which aims to put private credit on the blockchain
CryptoBlockchain
Ex–Blackstone staffers raise $25 million for startup Valinor, which aims to put private credit on the blockchain
By Ben WeissMarch 30, 2026
2 days ago

Most Popular

Jerome Powell says the $39 trillion national debt is ‘not unsustainable,’ but warns the trajectory ‘will not end well’
Economy
Jerome Powell says the $39 trillion national debt is ‘not unsustainable,’ but warns the trajectory ‘will not end well’
By Fortune EditorsMarch 30, 2026
2 days ago
Kevin O'Leary says if you earn $68,000 a year and follow this rule, you'll retire a millionaire
Personal Finance
Kevin O'Leary says if you earn $68,000 a year and follow this rule, you'll retire a millionaire
By Fortune EditorsMarch 31, 2026
1 day ago
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
Success
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
By Fortune EditorsMarch 31, 2026
1 day ago
Markets cheer as Trump threatens to abandon Iran war, but Jamie Dimon sides with allies: ‘Win this thing and clean up the straits’
Energy
Markets cheer as Trump threatens to abandon Iran war, but Jamie Dimon sides with allies: ‘Win this thing and clean up the straits’
By Fortune EditorsMarch 31, 2026
1 day ago
A man used AI to call 3,000 Irish bartenders to track the cost of Guinness. Now pubs are lowering their prices to compete
AI
A man used AI to call 3,000 Irish bartenders to track the cost of Guinness. Now pubs are lowering their prices to compete
By Fortune EditorsMarch 30, 2026
2 days ago
Hiring just hit a level not seen since the economy was ‘closed down literally’ during COVID, top economist says
Economy
Hiring just hit a level not seen since the economy was ‘closed down literally’ during COVID, top economist says
By Fortune EditorsMarch 31, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.