• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
PoliticsDavos

Inside Davos’ pricey power club: Why executives spend up to $1 million a year for access

Sydney Lake
By
Sydney Lake
Sydney Lake
Associate Editor
Down Arrow Button Icon
Sydney Lake
By
Sydney Lake
Sydney Lake
Associate Editor
Down Arrow Button Icon
January 20, 2026, 12:01 PM ET
France's President Emmanuel Macron (R) speaks with CEO of French energy giant EDF Bernard Fontana (L) on the sidelines of the World Economic Forum (WEF) annual meeting in Davos on January 20, 2026.
France's President Emmanuel Macron (R) speaks with CEO of French energy giant EDF Bernard Fontana (L) on the sidelines of the World Economic Forum (WEF) annual meeting in Davos on January 20, 2026.Getty Images—Ludovic MARIN / AFP

This week, thousands of the world’s biggest names in business, economics, and politics have ascended upon Davos, a small town in the Swiss Alps. But this isn’t any regular old ski trip: They’re gathering for a World Economic Forum conference, an invite-only, annual retreat for the most influential people in the world.

Recommended Video

It’s exclusive not only because it’s confined to WEF members, but also because it comes with a hefty price tag. While there are a variety of access and membership tiers, some companies shell out $1 million for major sponsorships. For example, Microsoft and McKinsey are among the U.S. companies spending up to $1 million each just to sponsor a Davos venue that will serve as the base for U.S. government officials, ahead of President Donald Trump’s visit.

Other executives and companies pay hefty five- and six‑figure sums each year to secure a coveted place inside Davos’ most exclusive club, betting a few days of access in the Swiss Alps will translate into deals, influence, and brand exposure that justify the cost.

How much it costs to attend Davos

While some WEF memberships cost as little as $350 per year for very basic professional packages, that won’t get you anywhere near Davos. The WEF’s formal corporate packages—plus an invitation—are what serve as the entry ticket to the coveted Alps retreat.

Annual membership fees for companies typically start around $75,000 and climb to $758,000 for “strategic partners, according to previous WEF disclosures and academic analyses of Davos participation. 

Those tiers will generally buy the company the right to send a limited number of executives to Davos, but each delegate also has a separate badge fee. As of 2025, those reportedly cost up to $35,000 a pop for elite badges. And these costs just get you in the door and don’t account for flights, accommodation, drinks, and food (even just a hot dog reportedly costs more than $40 there). For a large global firm sending a small C-suite delegation, attending Davos can easily cost six figures once membership, badges, and logistics are factored in.

What the money buys

Still, shelling out that money could be worth it for the access granted to Davos delegates. Attendees gain access to the official Davos program, which includes sessions with heads of state, small-room panels on topics ranging from AI to climate, and access to “communities” such as industry governor groups and regional councils. 

Higher-paying attendees get more visibility and access to top-ranking officials. They can snag spots on panels, invitations to closed-door roundtables, and access to small, moderated discussions between government officials and Fortune 500 executives. Some companies also pay for access to private meeting rooms, branded hotel lounges, and concierge services.

On top of that, Davos delegates have to pay for hotels and apartments, which are limited in the small Swiss town. During peak season (which happens in January during the conference), one night at a hotel in Davos can cost thousands of dollars.

Many big-name executives stay in luxury chalets, marketed as high-end corporate retreats with wellness centers, private gyms, Jacuzzis, full wait staff, and private chefs. Other costs come from private assistants, event management, and airport pickups.

Who is in Davos this year?

Roughly 3,000 delegates attend Davos each January, including a mix of political leaders, central bankers, corporate executives, academics, activists, and cultural figures. 

One of the biggest names attending Davos this year is President Donald Trump, who will speak on Wednesday. Secretary of State Marco Rubio and Treasury Secretary Scott Bessent are also expected to attend. Trump is expected to discuss housing-market reforms, Greenland, and the “Board of Peace,” a new U.S.-proposed international body chaired by Trump that is intended to oversee post-conflict reconstruction, starting with Gaza.

Global CEOs from sectors including tech, finance, energy, and consumer goods companies will be in attendance, including JPMorgan CEO Jamie Dimon, Nvidia CEO Jensen Huang, Bank of America CEO Brian Moynihan, and Microsoft CEO Satya Nadella. WEF reported a record 400 top political leaders, including nearly 65 heads of state and government, nearly 850 of the world’s top CEOs and chairs, and almost 100 leading unicorns and tech pioneers will also be in attendance.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
Sydney Lake
By Sydney LakeAssociate Editor
LinkedIn iconTwitter icon

Sydney Lake is an associate editor at Fortune, where she writes and edits news for the publication's global news desk.

See full bioRight Arrow Button Icon

Latest in Politics

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Politics

EconomyTariffs and trade
NATO vs. ‘TACO’ trade: Dow futures tumble 400 points on Trump’s latest tariffs while Wall Street hopes for de-escalation at Davos
By Jason MaJanuary 19, 2026
20 hours ago
ICE
LawMinnesota
The curious case of the ICE pastor as Minnesota protesters disrupt church services and DOJ launches investigation
By Jack Brook and The Associated PressJanuary 19, 2026
1 day ago
Photo: President Trump
PoliticsTariffs
The U.S. Supreme Court could throw a wrench into Trump’s plan to take Greenland as soon as Tuesday
By Jim EdwardsJanuary 19, 2026
1 day ago
maga
PoliticsDonald Trump
Pro-Greenland protesters mock Trump’s MAGA slogan with ‘Make America Go Away’ caps
By James Brooks and The Associated PressJanuary 19, 2026
1 day ago
President Donald Trump
EconomyGreenland
America’s ‘Achilles Heel’ of national debt is exposed by Trump’s Greenland tariff threat, warns Deutsche Bank
By Eleanor PringleJanuary 19, 2026
1 day ago
CommentaryLetter from London
I have been coming to Davos for 16 years. I have never seen such a crisis in U.S./European relations 
By Kamal AhmedJanuary 19, 2026
1 day ago

Most Popular

placeholder alt text
AI
Elon Musk says that in 10 to 20 years, work will be optional and money will be irrelevant thanks to AI and robotics
By Sasha RogelbergJanuary 19, 2026
1 day ago
placeholder alt text
Politics
The U.S. Supreme Court could throw a wrench into Trump’s plan to take Greenland as soon as Tuesday
By Jim EdwardsJanuary 19, 2026
1 day ago
placeholder alt text
Success
Despite his $2.6 billion net worth, MrBeast says he’s having to borrow cash and doesn’t even have enough money in his bank account to buy McDonald’s
By Emma BurleighJanuary 13, 2026
7 days ago
placeholder alt text
Politics
Army readies 1,500 paratroopers specializing in arctic operations for possible deployment to Minnesota if Trump invokes Insurrection Act
By Konstantin Toropin and The Associated PressJanuary 18, 2026
2 days ago
placeholder alt text
Investing
Stocks sell off globally as traders digest Trump message saying he wants Greenland because ‘your Country decided not to give me the Nobel’ 
By Jim EdwardsJanuary 19, 2026
1 day ago
placeholder alt text
Commentary
I oversee a lab where engineers try to destroy my life’s work. It's the only way to prepare for quantum threats
By Bernard VianJanuary 18, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.