• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Travel & LeisureAirline industry

Sweden reverses air travel tax, pushing against ‘flight shaming’ wave it created

By
Nino Paoli
Nino Paoli
Former News Fellow
Down Arrow Button Icon
By
Nino Paoli
Nino Paoli
Former News Fellow
Down Arrow Button Icon
July 2, 2025, 6:13 AM ET
Passengers are silhouetted in front of SAS planes as they stand tin the departure hall at Arlanda airport, Stockholm, Sweden, on July 4, 2022 after it became clear that 900 pilots of Scandinavian airline SAS would be taken out on strike.
Since the inception of the tax, Sweden has seen a steady decrease in air traffic, particularly to the country’s rural airports.Photo by -/TT News Agency/TT NYHETSBYRÅN/AFP via Getty Images
  • Sweden reversed its air travel tax policy that aimed to curb carbon emissions in 2018, during a time when “flight shaming” had been popularized by environmental activists like Greta Thunberg. Since its inception, domestic air travel has slumped—but the shift, effective July 1, has aviation industry leaders hopeful for future investments in sustainable technology.

Sweden is abandoning a tax on air travel six years after its introduction as the government looks to boost the country’s commercial aviation industry. 

Recommended Video

The government reversed the 2018 policy, effective July 1, that placed levies on airline tickets, depending on distance flown. The flip flop comes from a country that invented the Swedish term “flygskam,” or flight shame, during a pre-pandemic anti-air travel movement championed by environmental activist Greta Thunberg. Flight shame is a social crusade that discourages air travel because of its significant environmental impact, most notably its contribution to carbon emissions.

Since the inception of the tax, Sweden has seen a steady decrease in air traffic, particularly to the country’s rural airports. In September 2024, a center-right coalition, which depends on the support of far-right Sweden Democrats, presented a 2025 budget proposal that eliminated the tax.

“This will lead to lower prices for travellers and rising demand, boosting the competitiveness of airlines,” Sweden Democrats Member of Parliament Linda Lindberg said in a press conference reported by Reuters last year.

The Guardian reported the move is expected to cut ticket prices from Sweden by 80 kronor ($8.44 USD today) on European flights and 325 kronor ($34.28 USD today) on those outside Europe.

The government-owned airport network Swedavia AB, which operates 10 of Sweden’s busiest airports including ones in Stockholm and Gothenburg, saw a consecutive seven-month downtrend in passengers at their locations from September 2018 to March 2019, Bloomberg reported. A 2019 survey by the World Wildlife Fund found that 23% of Swedes held off from traveling by air in the previous year to reduce their climate impact. That number was up 6% from 2017.

At the same time, train travel passenger numbers jumped to a record 32 million in 2018. A majority of Swedes in 2018 supported the air tax, Stockholm’s newspaper Dagens Nyheter reported.

Since the policy came into effect in 2018, flights landing in Swedish airports dropped by more than 35%, according to aviation data firm Cirium, reported by Bloomberg. Irish airline Ryanair, which advertises cheap ticket fares, withdrew entirely from Sweden’s domestic market last year. 

Now, Swedish policymakers’ move to revive the country’s air travel market has given airlines hope for the future.

“The previous aviation tax did nothing to support the transition to reducing emissions,” International Air Transport Association Area Manager Catrin Mattsson wrote in a LinkedIn post. “With the tax abolished, instead of funds leaving the industry, they can be used for investments in Sustainable Aviation Fuel, new technologies, and innovations needed for the transition to net-zero CO2 emissions.”

“Sustainability remains a priority for Sweden, but the focus is now on reducing emissions rather than discouraging air travel,” Mattsson wrote.

But others don’t see the policy change as good news.

“The removal of the aviation tax is another example of the government’s stupid and counterproductive policies,” Sweden’s Green Party spokesperson told Bloomberg.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Nino PaoliFormer News Fellow

Nino Paoli is a former Dow Jones News Fund news fellow at Fortune.

See full bioRight Arrow Button Icon

Latest in Travel & Leisure

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Travel & Leisure

miranda
Arts & EntertainmentGen Z
Gen Z’s nostalgia for ‘2016 vibes’ reveals something deeper: a protest against the world and economy they inherited
By Nick Lichtenberg and Eva RoytburgJanuary 20, 2026
2 days ago
Photo of Donald Trump
Economynational debt
Trump added $2.25 trillion to the national debt in his first year back in charge, watchdog says
By Nick LichtenbergJanuary 20, 2026
2 days ago
Ken Griffin and Palm Beach.
SuccessBillionaires
Step inside ‘Billionaire’s Beach,’ where the world’s richest people are flocking to buy mega mansions and Donald Trump would be your neighbor
By Emma BurleighJanuary 18, 2026
4 days ago
Woman and man sitting surrounded by cardboard boxes
Real EstateHousing
If you want to be financially independent at a young age, don’t buy a house, serial investor says. Home ownership is just an ‘expensive indulgence’
By Sydney LakeJanuary 18, 2026
4 days ago
big sur
North AmericaCalifornia
Highway 1 along Big Sur reopens after 3 years of closures amid tourism-destroying landslide
By The Associated PressJanuary 14, 2026
8 days ago
North Americaphilanthropy
Meet the Nvidia billionaire giving away his wealth—His son’s cancer battle inspired a recent $100 million gift
By Jacqueline MunisJanuary 13, 2026
9 days ago

Most Popular

placeholder alt text
AI
Elon Musk says that in 10 to 20 years, work will be optional and money will be irrelevant thanks to AI and robotics
By Sasha RogelbergJanuary 19, 2026
3 days ago
placeholder alt text
Economy
Jamie Dimon says he’d have no issue paying higher taxes if it actually went to people who need it. Right now it just goes to the Washington ‘swamp’
By Eleanor PringleJanuary 21, 2026
20 hours ago
placeholder alt text
Politics
Jamie Dimon tells Davos: ‘You didn’t do a particularly good job making the world a better place’
By Eleanor PringleJanuary 21, 2026
20 hours ago
placeholder alt text
Personal Finance
Current price of silver as of Tuesday, January 20, 2026
By Joseph HostetlerJanuary 20, 2026
2 days ago
placeholder alt text
Economy
Scott Bessent insists he’s ‘not concerned at all’ about investors selling America—despite the fact it’s unraveled tariffs before
By Eleanor PringleJanuary 21, 2026
1 day ago
placeholder alt text
Success
Billionaire Marc Andreessen spends 3 hours a day listening to podcasts and audiobooks—that’s nearly an entire 24-hour day each week
By Preston ForeJanuary 20, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.