• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
PoliticsTariffs

‘Addictive’ tariffs are here to stay, warns Wharton professor, even if Democrats win the next election

Eleanor Pringle
By
Eleanor Pringle
Eleanor Pringle
Senior Reporter, Economics and Markets
Down Arrow Button Icon
Eleanor Pringle
By
Eleanor Pringle
Eleanor Pringle
Senior Reporter, Economics and Markets
Down Arrow Button Icon
May 19, 2025, 11:10 AM ET
U.S. President Donald J. Trump
U.S. President Donald J. Trump's tariff plan may prove just as addictive to the next administration, said one economics professor. Win McNamee - Getty Images
  • Professor Joao Gomes of Wharton Business School argues that Trump’s tariffs are likely to remain in place, as their revenue-generating potential makes them appealing to both Democrats and Republicans. Despite the possibility of new trade deals, he expects tariffs—both broad and targeted—to persist, with consumers ultimately shouldering the increased costs.

However much politicians on either end of the political spectrum may protest against Trump’s tariff policies, one economics professor says neither Democrats nor Republicans will choose to undo them in the future.

Recommended Video

President Trump’s foreign policy since returning to the Oval Office in January has been somewhat unconventional.

Initially, tariffs were announced on the neighboring countries of Mexico and Canada, as well as economic rival China—all to curb immigration and the flow of fentanyl into the United States.

Even on the campaign trail, Trump teased further tariffs aimed at rebalancing trade with partners like the EU, Japan, Taiwan, and India. These came on Liberation Day, when Wall Street was shocked by a universal 10% tariff on every country on the planet and additional increases on nations with larger trade surpluses with the U.S.

While analysts generally expect effective tariff rates to continue to come down—signaled by pauses and deals with the U.K. (and, in the early stages, China)—one economist warns these heightened rates are here to stay.

“I think the end game is some tariffs are here to stay,” said Professor Joao Gomes of the University of Pennsylvania’s Wharton Business School. “I think they are addictive, they’re also addictive for every country in the world.”

“The truth is governments need revenues and once you see the amount of revenue the tariffs bring, I think Democrats will be addicted to them as Republicans—or are as likely to be,” Gomes added to Wharton Business Daily.

“So the tariffs are here to stay in some form: 5%, 10% across the board? Targeted? I don’t know. But tariffs are definitely not a thing of the past, not a thing of the moment.”

Analysts have begun to question the likelihood of such an event: Specialized tariffs on certain industries or products.

According to UBS this could start as earlier as the summer, with chief investment officer Mark Haefele writing last week: “The Trump administration is … preparing the groundwork for a more surgical increase in tariffs beginning this summer following trade investigations into strategic industries like pharmaceuticals, critical minerals, lumber, copper, and semiconductors.”

Deal or no deal?

While the panic over securing a ‘first mover’ for a deal with the Trump administration was delivered in the form of Sir Keir Starmer’s British government, Professor Gomes said the ongoing back and forth over how many deals will be made is anyone’s guess.

What he is confident in is that tariffs, to some extent, will still be in place come the next election: “I’m fairly comfortable that we’re gonna be here two, three years out and we’ll have a different regime where there’s gonna be more, higher tariffs around the world.

“There’ll be some nice trade deals, possible with some of the countries that are really desperate to do business with us—I think India is a really important case in point there—so I am generally optimistic that the worst is over.”

While the worst might be over, Professor Gomes previously told Fortune that he expects the consumer to ultimately foot the bill for any tariff-related price increases.

Speaking to Fortune in April following the Liberation Day announcements, Professor Gomes said any resistance by the Trump administration to admit customers would be paying higher prices would prove false: “How much ultimately gets to the consumers is questionable, but it’s definitely going to be significant, at least for a year or two. How persistent that’s [going to] last, how much inflation you’re gonna get, for how many months, that’s maybe a question to be worked out.” 

Professor Gomes’s thinking has indeed played out in reality, with the Wharton senior vice dean of research adding in his latest interview: “I think it was a useful lesson in how not to provoke the gods, the market gods.”

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Author
Eleanor Pringle
By Eleanor PringleSenior Reporter, Economics and Markets
LinkedIn icon

Eleanor Pringle is an award-winning senior reporter at Fortune covering news, the economy, and personal finance. Eleanor previously worked as a business correspondent and news editor in regional news in the U.K. She completed her journalism training with the Press Association after earning a degree from the University of East Anglia.

See full bioRight Arrow Button Icon

Latest in Politics

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Politics

 The world’s 500 richest people made more than a quarter trillion yesterday as volatile markets react to fragile Iran war ceasefire
EconomyBillionaires
 The world’s 500 richest people made more than a quarter trillion yesterday as volatile markets react to fragile Iran war ceasefire
By Jacqueline MunisApril 9, 2026
4 hours ago
Only five ships crossed the Strait of Hormuz Thursday, far below Iran’s pledge as negotiations begin
EnergyIran
Only five ships crossed the Strait of Hormuz Thursday, far below Iran’s pledge as negotiations begin
By Eva RoytburgApril 9, 2026
6 hours ago
Willie Walsh, wearing a blue suit, looks to his right with his mouth slightly open.
EnergyAviation
Jet fuel supply disruptions are comparable to 9/11 and could take months to replenish even if Hormuz Strait is reopening, airline trade group warns
By Sasha RogelbergApril 9, 2026
9 hours ago
Immigration Detention center
PoliticsICE
‘This utter lack of communication and consultation flies in the face of federal law’: states push against immigration detention plans
By The Associated Press and Heather HollingsworthApril 9, 2026
10 hours ago
oil
EnergyOil
Goldman flags $100-plus Brent if Hormuz shut another month
By Jake Lloyd-Smith and BloombergApril 9, 2026
11 hours ago
leavitt
PoliticsIran
The cease-fire that wasn’t: Here’s why Trump and Iran never really agreed to the same terms
By Will Weissert and The Associated PressApril 9, 2026
12 hours ago

Most Popular

The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
Economy
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
By Fortune EditorsApril 9, 2026
14 hours ago
2 years ago, Saudi Arabia quietly canceled the ‘petrodollar’ deal with America that wired the world economy for 50 years. Then war broke out in Iran
Energy
2 years ago, Saudi Arabia quietly canceled the ‘petrodollar’ deal with America that wired the world economy for 50 years. Then war broke out in Iran
By Fortune EditorsApril 7, 2026
2 days ago
Gen Z doesn't want your full-time job. They want several part-time roles, and it's reshaping the entire workforce
Success
Gen Z doesn't want your full-time job. They want several part-time roles, and it's reshaping the entire workforce
By Fortune EditorsApril 9, 2026
18 hours ago
Self-made billionaire MrBeast says his work-life balance is nonexistent and calls it a ‘miracle’ if he works less than 15-hour days: ‘I live to work’
Success
Self-made billionaire MrBeast says his work-life balance is nonexistent and calls it a ‘miracle’ if he works less than 15-hour days: ‘I live to work’
By Fortune EditorsApril 8, 2026
1 day ago
Gen Z workers are so fearful AI will take their job they’re intentionally sabotaging their company’s AI rollout
AI
Gen Z workers are so fearful AI will take their job they’re intentionally sabotaging their company’s AI rollout
By Fortune EditorsApril 8, 2026
1 day ago
The U.S. had a national debt ‘home run’ in its grasp, says Jamie Dimon. But the government did nothing, and now its best option is crisis management
Economy
The U.S. had a national debt ‘home run’ in its grasp, says Jamie Dimon. But the government did nothing, and now its best option is crisis management
By Fortune EditorsApril 8, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.